Authors: Abbas Ataheryan, Masoumeh Sadat Abtahi, Ahmad Rahchamani
DOI: 10.5267/j.msl.2013.08.032
Keywords: Financial promotion, Brand equity, Marketing expenses, Perception quality
Journal: MSL | Year: 2013 | Volume: 3 | Issue: 9 | Views: 2105 | Reviews: 0
Authors: Samaneh Khalili, Ahmad Rahchamani, Masoumeh Sadat Abtahi
DOI: 10.5267/j.msl.2013.08.031
Keywords: Brand experience, Brand image, Brand satisfaction, Perception image
Journal: MSL | Year: 2013 | Volume: 3 | Issue: 9 | Views: 3920 | Reviews: 0
Authors: Seyedeh Shideh Dianat Jahromi, Hossein Karbasi Yazdi, Ahmad Sarlak
DOI: 10.5267/j.msl.2013.08.030
Keywords: Economic recession, Financial crisis, Operating profit of the capital market, Stock price of the product
Journal: MSL | Year: 2013 | Volume: 3 | Issue: 9 | Views: 1926 | Reviews: 0
Authors: Behdad Gitinejad, Mohammad Ali Keramati
DOI: 10.5267/j.msl.2013.08.029
Keywords: Employee Replacement, Governmental Organizations of ARAK, Knowledge Loss, Knowledge management
Journal: MSL | Year: 2013 | Volume: 3 | Issue: 9 | Views: 2181 | Reviews: 0
Authors: Mehdi Maranjory, Razieh Alikhani, Abdullah Zabihzadeh, Petro Sepehri
DOI: 10.5267/j.msl.2013.08.028
Keywords: Discretionary accruals, Earnings management, Tehran Stock Exchange
Journal: MSL | Year: 2013 | Volume: 3 | Issue: 9 | Views: 3064 | Reviews: 0
Authors: Naser Azad, Atieh Shadmanfard, Seyed Foad Zarifi
DOI: 10.5267/j.msl.2013.08.027
Keywords: Enterprise resource planning, Factor analysis, Iran Khodro
Journal: MSL | Year: 2013 | Volume: 3 | Issue: 9 | Views: 2293 | Reviews: 0
Authors: Ali Hemmati, Maryam Hemmati, Seyed Hasan Kia
DOI: 10.5267/j.msl.2013.08.026
Keywords: Job performance, Quality of family life, Quality of work life
Journal: MSL | Year: 2013 | Volume: 3 | Issue: 9 | Views: 1944 | Reviews: 0
Authors: Mojtaba Rafiee, Hojat Kazemi, Mustafa Alimiri
DOI: 10.5267/j.msl.2013.08.025
Keywords: Emotional intelligence, Job performance, Job stress, Moral intelligence, Organizational intelligence, Structural equation modeling
Journal: MSL | Year: 2013 | Volume: 3 | Issue: 9 | Views: 4333 | Reviews: 0
Authors: Naser Azad, Daryoush Raoof, Shabnam Haj Seyed Javadi, Hamed Asgari, Hamid Bagheri
DOI: 10.5267/j.msl.2013.08.023
Keywords: Brand identification, Brand image, Factor analysis
Journal: MSL | Year: 2013 | Volume: 3 | Issue: 9 | Views: 2322 | Reviews: 0
Authors: Mahtab Hassani, Elham Aghaalikhani, Masoud Hassanabadi, Mostafa Shakouri Rad
DOI: 10.5267/j.msl.2013.08.022
Keywords: CRM, Customer loyalty, Customer satisfaction, Knowledge, Trust
Journal: MSL | Year: 2013 | Volume: 3 | Issue: 9 | Views: 2696 | Reviews: 0
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