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Growing Science » Management Science Letters

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Sort articles by: 📖 Volume | 📅 Date | ⭐ Most Rates | 👁️ Most Views | 🚀 Rising Stars | 📊 Citations (Scopus) | 🔥 Hot Papers
1.

Exploring the awareness level of biomedical waste management: Case of Indian healthcare Pages 467-478 Right click to download the paper Download PDF

Authors: Rahul S. Mor, Sarbjit Singh, Arvind Bhardwaj, Mohammad Osama

doi 10.5267/j.msl.2017.7.004 Crossmark

🔑 Keywords: Biomedical waste (BMW), descriptive statistics analysis, Healthcare facilities, Pollution, Disposal of waste, Hospital management

Abstract:
This study aims to investigate the awareness level of Biomedical waste managements in healthcare facilities, and their perception among hospital waste management team, doctors, nurses, lab technicians and waste handlers in Northwest Delhi region in India. The study has been conducted through a questionnaire survey followed by the descriptive statistical analysis method. Questionnaire contains of 38 questions, where the first section deals with the hospital waste management team, the second section is for doctors, nurses and lab technicians, and the third section is for the waste handlers. Out of 311 respondents, there were 16 hospital waste management teams, 81 doc-tors, 92 nurses, 49 lab technicians and 73 waste handlers. It was surprising that only 40% (n=10) hospitals had any kind of waste treatment & disposal facility onsite, only 10% hospitals were using the latest technology and 60% hospitals shred the Biomedical waste before disposal. It was good to see that none of the hospital waste managements disposed the waste with general waste, and 40% of them were exhausting through government agencies and the remaining 60% were using private agencies to dispose the waste. Finally, all the hospitals maintained the record of waste generated. It is concluded that there was a lack of awareness about the biomedical waste generation, legislation and management among healthcare personnel, and they all needed regular audits and training pro-grams at all levels, and a proper management starting from waste generation to its disposal at sites.
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Journal: MSL | Year: 2017 | Volume: 7 | Issue: 10 | Views: 2411

 
2.

Evaluating impulse purchases generated by affections and advertisement effectiveness Pages 479-486 Right click to download the paper Download PDF

Authors: Aakash Kamble, Aatish Zagade, Nayna Abhang

doi 10.5267/j.msl.2017.7.003 Crossmark

🔑 Keywords: Dual mediation hypothesis, Celebrity endorsements, Ad effectiveness, Brand affections, Consumer behavior

Abstract:
Impulse buying occurs when a consumer experiences a sudden, often powerful and persistent urge to buy something immediately. This on-going research considers the affections generated by consumers towards the chocolate brand which is endorsed by a celebrity. The Dual Mediation Hypothesis Model (DMH) is used to ascertain the ad effectiveness of the product/ brand, in this research advertisement featuring the celebrity. The affections generated by the ad leads to generation of affection towards the brand leading to purchase a product/ brand. The chocolate brand selected for the research has high market share and manufactures chocolate based products catering to all classes of consumers. The research primarily focuses on the significance of affections generated by the advertisement for the product. The purchase decision for such products is usually based on consumer impulses and attitudes towards the product/ brand. A convenience sample of 116 individuals was considered for the research and the survey was done using questionnaire method. The findings from the analysis revealed that the consumers purchased the products due to the impulses and affections generated by the ad and brand. There was no clear linkage between the celebrity and brand which lead to purchase intentions of the product/ brand. The Dual Mediation Model was found to be applicable as the affections towards the brand and the ad resulted in purchase intention.
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Journal: MSL | Year: 2017 | Volume: 7 | Issue: 10 | Views: 4166

 
3.

A fuzzy approach for statistical modeling of operators’ performance Pages 487-496 Right click to download the paper Download PDF

Authors: Mohammad Hadi Madadi, Morteza Mahmoudzadeh

doi 10.5267/j.msl.2017.7.002 Crossmark

🔑 Keywords: Statistical process control; Fuzzy logic; Membership functions; Fuzzy control chart

Abstract:
The aim of this paper is to integrate fuzzy approach into statistical process control in order to provide a comprehensive description of an operator’s performance. To this end, all influential factors in quality of a product are simultaneously controlled to assess the performance in each working day. Then a fuzzy x̄ chart is used for statistical modeling process during a month. This paper shows that the fuzzy controller chart can provide a good indication to evaluate a person's work performance.

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Journal: MSL | Year: 2017 | Volume: 7 | Issue: 10 | Views: 1866

 
4.

Integrating technology acceptance model and organizational innovativeness in the adoption of mobile commerce Pages 497-512 Right click to download the paper Download PDF

Authors: Maruf Gbadebo Salimon, Jibril Adewale Bamgbade, Ajulor Olusegun Nathaniel, Tijani A. Adekunle

doi 10.5267/j.msl.2017.7.001 Crossmark

🔑 Keywords: Adoption, M-Commerce, Organizational innovativeness, TAM

Abstract:
The primary objective of this paper is to consider the influence of perceived usefulness, per-ceived ease of use, business innovativeness and product innovativeness on the adoption of mo-bile commerce. For the model of this study to be tested empirically, data were collected from mobile commerce users in Nigeria. A total of 405 questionnaires were used for the analysis via PLS-SEM. The results of the study revealed a positive and significant relationship between per-ceived usefulness, perceived ease of use, business innovativeness and product innovativeness. The results of this study provide some guides for mobile commerce practitioners.

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Journal: MSL | Year: 2017 | Volume: 7 | Issue: 10 | Views: 2986

 

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