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Sort articles by: Volume | Date | Most Rates | Most Views | Reviews | Alphabet
1.

Social media experience, attitude and behavioral intention towards umrah package among generation X and Y Pages 1-12 Right click to download the paper Download PDF

Authors: Aini Muslim, Amran Harun, Darbaz Ismael, Bestoon Othman

DOI: 10.5267/j.msl.2019.8.020

Keywords: Social Media, Interactions, Sharing of Content, Attitudes, Behavioral Intentions, Booking Decision, Electronic Word of Mouth

Abstract:
The development of Islamic tourism such as Umrah does not get much attention in the literature though there are 6 million people all around the world performing Umrah every year. Nowadays, social media has been recognized as an important tool in building and maintaining the image of tourist destination especially in the Umrah context. Thus, the purpose of this study was to examine the effect of social media experiences (interactions and sharing of contents) on attitudes and behavioral intentions towards Umrah package (booking decisions and electronic Word of Mouth) among generation X and Y. Sums of three hundred eighty-four respondents were engaged as the respondents. The population of this study was among Malaysian Muslim citizens who had social media experiences in seeking online information and knowledge about Umrah and already performed Umrah. The data then was analyzed using the Statistical Package for Social Science (SPSS) and Partial Least Squares (PLS) software. The findings of this study confirmed that sharing of contents of social media experiences has significant and positive relationship on behavioral intentions (booking decisions and electronic Word of Mouth).
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Journal: MSL | Year: 2020 | Volume: 10 | Issue: 1 | Views: 8842 | Reviews: 0

 
2.

Understanding experienced consumers towards repeat purchase of counterfeit products: The mediating effect of attitude Pages 13-28 Right click to download the paper Download PDF

Authors: Amran Harun, Muliati Mahmud, Bestoon Othman, Raman Ali, Darbaz Ismael

DOI: 10.5267/j.msl.2019.8.019

Keywords: Counterfeit, Repeat purchase, Demographic, Past purchase, Materialism, Social, Economic factor

Abstract:
Most counterfeit studies engage consumers’ intention to purchase without considering their past experiences. Understanding consumers who have experienced in counterfeit product situations and how this has influenced their actual perceptions, attitudes and behavior on this is-sue is important to understand. Therefore, this study aims to understand the repurchase behavior of experienced consumers in regards to counterfeit products and their demographics, past purchases, materialism, economic and social factors. In addition, this study also investigates the mediating effect of attitude on the relationship between the factors and the repur-chase behavior. The participants are among 200 working adults who have purchased counterfeit products in a six-month period. Multiple regression analysis indicates that gender (female), past purchasing behavior, materialism and social factors had positive relationships with repurchase behavior. Remarkably, the economic factor is found to be significant. However, it has a negative relationship with repurchase behavior indicating that experienced consumers in counterfeit products purchase fake goods to minimize the economic effect. Hierarchical regression analysis indicates the mediating effect of attitude on the relationship between past purchase and materialism on repurchase behavior. The outcome of this study can also be used as a reference and knowledge base for scholars and marketers in understanding the attitude of consumers and their repurchase intention of counterfeit products.
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Journal: MSL | Year: 2020 | Volume: 10 | Issue: 1 | Views: 6038 | Reviews: 0

 
3.

Labor heterogeneity and total factor productivity: evidence from Vietnamese manufacturing private sector Pages 29-40 Right click to download the paper Download PDF

Authors: Huu Trinh Nguyen, Dai Le, Dung Dang, Tuan Nguyen

DOI: 10.5267/j.msl.2019.8.018

Keywords: Total factor productivity, Heterogeneous firms, Manufacturing industry, Private sector, Vietnam

Abstract:
This paper investigates firm heterogeneity in total factor productivity across Vietnam domestic private sector with sixteen manufacturing subindustries over the period 2010-2016, with a focus on labor size and based on total factor productivity (TFP); including TFP level, TFP distance, and TFP dispersion. Our results indicate that, in the private sector, labor heterogeneity on productivity are very dependent on specific manufacturing sectors, and on type of TFP. From an industrial policy perspective, there is hence productivity related reason on why Vietnamese policy makers should prefer large and extremely large firms over small and medium enterprises (SMEs) in some manufacturing and vice versa. Our results provide a support for both SMEs and large private consortiums, depending on specific manufacturing sectors. In addition, since there is a strong evidence to suggest that labor heterogeneity in TFP exists in some manufacturing sectors, the rationality behind policies to support SMEs and large firms at every manufacturing sectors seems to be questionable.
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Journal: MSL | Year: 2020 | Volume: 10 | Issue: 1 | Views: 1745 | Reviews: 0

 
4.

Causal relationship between banking system development and real estate market Pages 41-52 Right click to download the paper Download PDF

Authors: My-Linh Thi Nguyen, Pham Thi Thanh Xuan, Toan Ngoc Bui

DOI: 10.5267/j.msl.2019.8.017

Keywords: Banking system, Real estate market, Financial crisis, ARDL, Vietnam

Abstract:
This paper analyzes the causal relationship between the banking system development and the real estate market in Vietnam from 2004:Q3 to 2018:Q4, with the use of the autoregressive distributed lag (ARDL) model as the analysis method. In Vietnam, there is no empirical study on this issue. Therefore, the paper is the first empirical evidence for the relationship between the banking system development and the real estate market in Vietnam. The research results show that the banking system development (measured through the domestic credit to the private sector) and the real estate market had a positive causal relationship in both short and long terms. In addition, the paper found a statistically significant impact of the global financial crisis on the banking system development and the real estate market in Vietnam, which is a new discovery compared with previous studies.
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Journal: MSL | Year: 2020 | Volume: 10 | Issue: 1 | Views: 2876 | Reviews: 0

 
5.

The impact of knowledge sharing on innovative work behavior of Vietnam telecommunications enterprises employees Pages 53-62 Right click to download the paper Download PDF

Authors: Thi Phuong Linh Nguyen, Nhat Minh Tran, Xuan Hau Doan, Hau Nguyen

DOI: 10.5267/j.msl.2019.8.016

Keywords: Knowledge sharing, Knowledge donation, Knowledge collection, Innovative work behavior

Abstract:
This paper analyses the role of online satisfaction (e-satisfaction) as a mediator in the relationship between website brand equitInnovative work behavior can stem from the sharing of knowledge between individuals and colleagues. Based on sample size survey of 396 Vietnam telecommunication employees with Cronbach’s Alpha analysis, exploratory factor analysis (EFA), correlation analysis, regression analysis, the study shows that the impact of knowledge sharing with two central processes (knowledge donation and knowledge collection) on innovative work behavior was meaningful. Compared with the process of knowledge donation, the process of knowledge collection has a stronger impact on innovative work behavior (β = 0.213 and 0.204 respectively). Besides, the authors propose some suggestions for telecommunications enterprise managers to influence the employee’s behavioral innovation through the impact of knowledge sharing.

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Journal: MSL | Year: 2020 | Volume: 10 | Issue: 1 | Views: 3261 | Reviews: 0

 
6.

The influence of website brand equity, e-brand experience on e-loyalty: The mediating role of e-satisfaction Pages 63-76 Right click to download the paper Download PDF

Authors: Nguyen Hong Quan, Nguyen Thi Khanh Chi, Duong Thi Hoai Nhung, Nguyen Thi Kim Ngan, Le Thai Phong

DOI: 10.5267/j.msl.2019.8.015

Keywords: Website brand equity, E-brand experience, E-satisfaction, E-loyalty

Abstract:
This paper analyses the role of online satisfaction (e-satisfaction) as a mediator in the relationship between website brand equity, online brand experience (e-brand experience) and online loyalty (e-loyalty) in the context of shopping online in Vietnam. The data for this study were gathered through mail questionnaires which were distributed to target participants who reported their consumption experience with shopping online through website. The survey was conducted at three big cities of Vietnam with the sample size at 928. We used structural equation model (SEM) to evaluate the suitability of the theoretical model under analysis with respect to the empirical data, and examined the significance of the hypotheses. The results showed that the estimations of the standardized regression coefficients in which e-brand experience has the largest impact on e-satisfaction and brand awareness has the biggest effect on e-loyalty. Otherwise, e-satisfaction plays a key role in mediating between website brand equity, e-brand experience and e-loyalty.
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Journal: MSL | Year: 2020 | Volume: 10 | Issue: 1 | Views: 12091 | Reviews: 0

 
7.

The effect of total quality management practices on employee performance: The moderating role of knowledge sharing Pages 77-90 Right click to download the paper Download PDF

Authors: Nasser Abdul Ghani Al- Saffar, Abdallah Mishael Obeidat

DOI: 10.5267/j.msl.2019.8.014

Keywords: TQM, Knowledge sharing, Qatar, Employee performance

Abstract:
This study aimed to identify the effect of Total Quality Management (TQM) practices on their dimensions on employee performance who worked for Qatar Ministry of Interior, with the moderating share of knowledge. The components of TQM include customer focus, employee participation, continuous improvement, leadership & good vision and operations manage-ment. The study uses a quantitative research, where 280 questionnaires are collected from respondents to obtain the necessary information for testing the hypotheses of the study. Multiple regression and gradient regression are used to analyze the research data. The results indicate that TQM practices with its dimensions had effects on employee performance through knowledge sharing. The results of this study contribute to develop and implement different strategic directions that enhance the performance of employees through the adoption of TQM and the dissemination of a culture of knowledge sharing.
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Journal: MSL | Year: 2020 | Volume: 10 | Issue: 1 | Views: 25472 | Reviews: 0

 
8.

The effect of educational background on entrepreneurial intention Pages 91-102 Right click to download the paper Download PDF

Authors: Hau Doan Xuan, Thanh Le Trung, Huyen Nguyen Ngọc, Linh Nguyen Thi Phuong, Doanh Duong Cong, Trang Nguyen Quynh

DOI: 10.5267/j.msl.2019.8.013

Keywords: Educational background, Perceived opportunities, Perceived capacities, Entrepreneurial intention

Abstract:
This study aims to investigate the impact of educational background on perceived opportunities, perceived capacities, and entrepreneurial intention among Vietnamese students. By collecting data from 617 students at universities, colleges and institutes in Vietnam, the study employs some quantitative approaches including descriptive statistics, explorative factor anal-ysis (EFA), correlation coefficient analysis, ANOVA tests and multiple linear regression to analyze the relationship between educational background, perceived opportunities perceived capacities and entrepreneurial intention. In addition, Chi-square and Cramer’s V tests are implemented to show the difference of educational background in Vietnamese students’ entrepreneurial intention. The research results show that there was a negative relationship between field of studies and perceived opportunities, perceived capacities, and entrepreneurial intention while educational level had positive effects on perceived opportunities, perceived capacities and entrepreneurial intention. Moreover, Chi-square and Cramer’s V tests report that there was a strong evidence of educational level difference in entrepreneurial intention but no difference of field of study in entrepreneurial intention.
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Journal: MSL | Year: 2020 | Volume: 10 | Issue: 1 | Views: 2410 | Reviews: 0

 
9.

Student purchase intention in higher education sector: The role of social network marketing and student engagement Pages 103-110 Right click to download the paper Download PDF

Authors: Hartiwi Prabowo, Ridho Bramulya, Yuniarty Yuniarty

DOI: 10.5267/j.msl.2019.8.012

Keywords: Social network marketing, Students engagement, Student purchase intention

Abstract:
This study analyzes the impact of social network marketing on student purchase intention and how social network marketing also affects student engagement (as moderate variable). Unit analysis of this study includes private university students in Jakarta, Indonesia. The research method used in this study is verification approach with structural equation modelling. Data collection is accomplished through questionnaires distributed among 400 students. The results of this study show that social network marketing had significant impact on student engagement, student engagement had significant impact on consumer purchase intention, social network marketing had significant impact on student purchase intention, and there was a significant relationship between social network marketing and student purchase intention through student engagement.
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Journal: MSL | Year: 2020 | Volume: 10 | Issue: 1 | Views: 5830 | Reviews: 0

 
10.

Determinants of firm’s value: Evidence from financial industry Pages 111-120 Right click to download the paper Download PDF

Authors: Endri Endri, Moch Fathony

DOI: 10.5267/j.msl.2019.8.011

Keywords: Dividend policy, Profitability, Firm value

Abstract:
The purpose of this study was to estimate and analyze the effect of dividend policy, profitabil-ity, firm size, leverage, and growth on firm value in financial sector listed on Indonesia Stock Exchange from 2013 to 2017. A quantitative method is used for this research with 21 companies as research object, measured by purposive sampling techniques. The data analysis method used is panel data regression. The results show that firm size, leverage, and growth did not have any significant effect on firm value in financial sector companies in the period 2013-2017. However, dividend policy and profitability proved to have significant positive effects on firm value in financial sector companies for the period 2013-2017. Simultaneous results also show that dividend policy, profitability, firm size, leverage and growth had some effects on firm value.
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Journal: MSL | Year: 2020 | Volume: 10 | Issue: 1 | Views: 6030 | Reviews: 0

 
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