How to cite this paper
Tran, V & Nguyen, H. (2020). Consumer attitudes towards beauty bloggers and paid blog advertisements on purchase intention in Vietnam.Management Science Letters , 10(5), 1017-1026.
Refrences
Aguirre-Rodriguez, A. (2013). The effect of consumer persuasion knowledge on scarcity appeal persuasiveness. Journal of Advertising, 42(4), 371-379.
Attas, D. (1999). What's wrong with" deceptive" advertising?. Journal of Business Ethics, 21(1), 49-59.
Ballantine, P. W., & Au Yeung, C. (2015). The effects of review valence in organic versus sponsored blog sites on per-ceived credibility, brand attitude, and behavioural intentions. Marketing Intelligence & Planning, 33(4), 508-521.
Batra, R., & Ray, M. L. (1986). Affective responses mediating acceptance of advertising. Journal of consumer re-search, 13(2), 234-249.
Bouhlel, O., Mzoughi, N., Ghachem, M. S., & Negra, A. (2010). Online purchase intention: Understanding the blog-osphere effect. International journal of e-business management, 4(2), 37.
Brown, S. P., Homer, P. M., & Inman, J. J. (1998). A meta-analysis of relationships between ad-evoked feelings and ad-vertising responses. Journal of Marketing Research, 35(1), 114-126.
Beverland, M. B., Lindgreen, A., & Vink, M. W. (2008). Projecting authenticity through advertising: Consumer judg-ments of advertisers' claims. Journal of Advertising, 37(1), 5-15.
Carson, T. (2001). Deception and withholding information in sales. Business Ethics Quarterly, 11(2), 275-306.
Chen, J. C., Silverthorne, C., & Hung, J. Y. (2006). Organization communication, job stress, organizational commitment, and job performance of accounting professionals in Taiwan and America. Leadership & organization Development journal, 27(4), 242-249.
Chen, J. S., Ching, R., Tsai, H. T., & Kuo, Y. J. (2008, June). Blog effects on brand attitude and purchase intention. In 2008 International Conference on Service Systems and Service Management (pp. 1-6). IEEE.
Chiu, H. C., Hsieh, Y. C., & Kuo, Y. C. (2012). How to align your brand stories with your products. Journal of Retail-ing, 88(2), 262-275.
Clore, G., & Schwartz, M. (1988). How do I feel about It? The informative function of affective states. Affect Cognition and Social Behaviour, Toronto, CJ Hogrefe.
Coulter, R. A., Zaltman, G., & Coulter, K. S. (2001). Interpreting consumer perceptions of advertising: An application of the Zaltman Metaphor Elicitation Technique. Journal of advertising, 30(4), 1-21.
Creamer, M. (2005). Slowly, marketers learn how to let go and let blog. Advertising Age, 76(44), 1-35.
DeCarlo, T. E., Laczniak, R. N., & Leigh, T. W. (2013). Selling financial services: the effect of consumer product knowledge and salesperson commission on consumer suspicion and intentions. Journal of the Academy of Marketing Science, 41(4), 418-435.
Dulcinea (2017). “Evaluating blog credibility”, available at: www.findingdulcinea.com/guides/ Technolo-gy/Internet/Blogs.pg_00.html (accessed January 12, 2018).
Erdem, T., Swait, J., & Valenzuela, A. (2006). Brands as signals: a cross-country validation study. Journal of market-ing, 70(1), 34-49.
Erkan, I., & Evans, C. (2016). The influence of eWOM in social media on consumers’ purchase intentions: An extended approach to information adoption. Computers in Human Behavior, 61, 47-55.
Erkan, I., & Evans, C. (2018). Social media or shopping websites? The influence of eWOM on consumers’ online pur-chase intentions. Journal of Marketing Communications, 24(6), 617-632.
Eysenbach, G. (2008). Credibility of health information and digital media: New perspectives and implications for youth. Digital media, youth, and credibility, 123-154.
Eighmey, J. (1997). Profiling user responses to commercial web sites. Journal of advertising research, 37(3), 59-67.
Fiore, A. M., Jin, H. J., & Kim, J. (2005). For fun and profit: Hedonic value from image interactivity and responses to-ward an online store. Psychology & Marketing, 22(8), 669-694.
Fishbein, M., & Ajzen, I. (1977). Belief, attitude, intention, and behavior: An introduction to theory and research.
Grayson, K., & Martinec, R. (2004). Consumer perceptions of iconicity and indexicality and their influence on assess-ments of authentic market offerings. Journal of consumer research, 31(2), 296-312.
Hass, R. G. (1981). Effects of source characteristics on cognitive responses in persuasion. Cognitive responses in persua-sion, 141-172.
Ito, T. A., Cacioppo, J. T., & Lang, P. J. (1998). Eliciting affect using the International Affective Picture System: Trajec-tories through evaluative space. Personality and social psychology bulletin, 24(8), 855-879.
Lawrence, B., Fournier, S., & Brunel, F. (2013). When companies don't make the ad: A multimethod inquiry into the dif-ferential effectiveness of consumer-generated advertising. Journal of Advertising, 42(4), 292-307.
Laroche, M., & Brisoux, J. E. (1989). Incorporating competition into consumer behavior models: the case of the attitude-intention relationship. Journal of Economic Psychology, 10(3), 343-362.
Lee, K. T., & Koo, D. M. (2012). Effects of attribute and valence of e-WOM on message adoption: Moderating roles of subjective knowledge and regulatory focus. Computers in Human Behavior, 28(5), 1974-1984.
Lim, K. H., Sia, C. L., Lee, M. K., & Benbasat, I. (2006). Do I trust you online, and if so, will I buy? An empirical study of two trust-building strategies. Journal of management information systems, 23(2), 233-266.
McGoldrick, P. J., Keeling, K. A., & Beatty, S. F. (2008). A typology of roles for avatars in online retailing. Journal of Marketing Management, 24(3-4), 433-461.
Malär, L., Nyffenegger, B., Krohmer, H., & Hoyer, W. D. (2012). Implementing an intended brand personality: a dyadic perspective. Journal of the Academy of Marketing Science, 40(5), 728-744.
Moorman, C., Zaltman, G., & Deshpande, R. (1992). Relationships between providers and users of market research: the dynamics of trust within and between organizations. Journal of marketing research, 29(3), 314-328.
Murphy, J. H., & Richards, J. I. (1992). Investigation of the effects of disclosure statements in rental car advertise-ments. Journal of Consumer Affairs, 26(2), 351-376.
Rousseau, D. M., Sitkin, S. B., Burt, R. S., & Camerer, C. (1998). Not so different after all: A cross-discipline view of trust. Academy of management review, 23(3), 393-404.
Rose, R. L., & Wood, S. L. (2005). Paradox and the consumption of authenticity through reality television. Journal of Consumer Research, 32(2), 284-296.
Shanahan, K. J., & Hopkins, C. D. (2007). Truths, half-truths, and deception: Perceived social responsibility and intent to donate for a nonprofit using implicature, truth, and duplicity in print advertising. Journal of Advertising, 36(2), 33-48.
Spry, A., Pappu, R., & Bettina Cornwell, T. (2011). Celebrity endorsement, brand credibility and brand equity. European journal of marketing, 45(6), 882-909.
Schoorman, F. D., Mayer, R. C., & Davis, J. H. (2007). An integrative model of organizational trust: Past, present, and fu-ture. The Academy of Management Review, 32(2),344-354
Spears, N., & Singh, S. N. (2004). Measuring attitude toward the brand and purchase intentions. Journal of Current Is-sues & Research in Advertising, 26(2), 53-66.
Zha, X., Li, J., & Yan, Y. (2015). Advertising value and credibility transfer: attitude towards web advertising and online information acquisition. Behaviour & Information Technology, 34(5), 520-532.
Attas, D. (1999). What's wrong with" deceptive" advertising?. Journal of Business Ethics, 21(1), 49-59.
Ballantine, P. W., & Au Yeung, C. (2015). The effects of review valence in organic versus sponsored blog sites on per-ceived credibility, brand attitude, and behavioural intentions. Marketing Intelligence & Planning, 33(4), 508-521.
Batra, R., & Ray, M. L. (1986). Affective responses mediating acceptance of advertising. Journal of consumer re-search, 13(2), 234-249.
Bouhlel, O., Mzoughi, N., Ghachem, M. S., & Negra, A. (2010). Online purchase intention: Understanding the blog-osphere effect. International journal of e-business management, 4(2), 37.
Brown, S. P., Homer, P. M., & Inman, J. J. (1998). A meta-analysis of relationships between ad-evoked feelings and ad-vertising responses. Journal of Marketing Research, 35(1), 114-126.
Beverland, M. B., Lindgreen, A., & Vink, M. W. (2008). Projecting authenticity through advertising: Consumer judg-ments of advertisers' claims. Journal of Advertising, 37(1), 5-15.
Carson, T. (2001). Deception and withholding information in sales. Business Ethics Quarterly, 11(2), 275-306.
Chen, J. C., Silverthorne, C., & Hung, J. Y. (2006). Organization communication, job stress, organizational commitment, and job performance of accounting professionals in Taiwan and America. Leadership & organization Development journal, 27(4), 242-249.
Chen, J. S., Ching, R., Tsai, H. T., & Kuo, Y. J. (2008, June). Blog effects on brand attitude and purchase intention. In 2008 International Conference on Service Systems and Service Management (pp. 1-6). IEEE.
Chiu, H. C., Hsieh, Y. C., & Kuo, Y. C. (2012). How to align your brand stories with your products. Journal of Retail-ing, 88(2), 262-275.
Clore, G., & Schwartz, M. (1988). How do I feel about It? The informative function of affective states. Affect Cognition and Social Behaviour, Toronto, CJ Hogrefe.
Coulter, R. A., Zaltman, G., & Coulter, K. S. (2001). Interpreting consumer perceptions of advertising: An application of the Zaltman Metaphor Elicitation Technique. Journal of advertising, 30(4), 1-21.
Creamer, M. (2005). Slowly, marketers learn how to let go and let blog. Advertising Age, 76(44), 1-35.
DeCarlo, T. E., Laczniak, R. N., & Leigh, T. W. (2013). Selling financial services: the effect of consumer product knowledge and salesperson commission on consumer suspicion and intentions. Journal of the Academy of Marketing Science, 41(4), 418-435.
Dulcinea (2017). “Evaluating blog credibility”, available at: www.findingdulcinea.com/guides/ Technolo-gy/Internet/Blogs.pg_00.html (accessed January 12, 2018).
Erdem, T., Swait, J., & Valenzuela, A. (2006). Brands as signals: a cross-country validation study. Journal of market-ing, 70(1), 34-49.
Erkan, I., & Evans, C. (2016). The influence of eWOM in social media on consumers’ purchase intentions: An extended approach to information adoption. Computers in Human Behavior, 61, 47-55.
Erkan, I., & Evans, C. (2018). Social media or shopping websites? The influence of eWOM on consumers’ online pur-chase intentions. Journal of Marketing Communications, 24(6), 617-632.
Eysenbach, G. (2008). Credibility of health information and digital media: New perspectives and implications for youth. Digital media, youth, and credibility, 123-154.
Eighmey, J. (1997). Profiling user responses to commercial web sites. Journal of advertising research, 37(3), 59-67.
Fiore, A. M., Jin, H. J., & Kim, J. (2005). For fun and profit: Hedonic value from image interactivity and responses to-ward an online store. Psychology & Marketing, 22(8), 669-694.
Fishbein, M., & Ajzen, I. (1977). Belief, attitude, intention, and behavior: An introduction to theory and research.
Grayson, K., & Martinec, R. (2004). Consumer perceptions of iconicity and indexicality and their influence on assess-ments of authentic market offerings. Journal of consumer research, 31(2), 296-312.
Hass, R. G. (1981). Effects of source characteristics on cognitive responses in persuasion. Cognitive responses in persua-sion, 141-172.
Ito, T. A., Cacioppo, J. T., & Lang, P. J. (1998). Eliciting affect using the International Affective Picture System: Trajec-tories through evaluative space. Personality and social psychology bulletin, 24(8), 855-879.
Lawrence, B., Fournier, S., & Brunel, F. (2013). When companies don't make the ad: A multimethod inquiry into the dif-ferential effectiveness of consumer-generated advertising. Journal of Advertising, 42(4), 292-307.
Laroche, M., & Brisoux, J. E. (1989). Incorporating competition into consumer behavior models: the case of the attitude-intention relationship. Journal of Economic Psychology, 10(3), 343-362.
Lee, K. T., & Koo, D. M. (2012). Effects of attribute and valence of e-WOM on message adoption: Moderating roles of subjective knowledge and regulatory focus. Computers in Human Behavior, 28(5), 1974-1984.
Lim, K. H., Sia, C. L., Lee, M. K., & Benbasat, I. (2006). Do I trust you online, and if so, will I buy? An empirical study of two trust-building strategies. Journal of management information systems, 23(2), 233-266.
McGoldrick, P. J., Keeling, K. A., & Beatty, S. F. (2008). A typology of roles for avatars in online retailing. Journal of Marketing Management, 24(3-4), 433-461.
Malär, L., Nyffenegger, B., Krohmer, H., & Hoyer, W. D. (2012). Implementing an intended brand personality: a dyadic perspective. Journal of the Academy of Marketing Science, 40(5), 728-744.
Moorman, C., Zaltman, G., & Deshpande, R. (1992). Relationships between providers and users of market research: the dynamics of trust within and between organizations. Journal of marketing research, 29(3), 314-328.
Murphy, J. H., & Richards, J. I. (1992). Investigation of the effects of disclosure statements in rental car advertise-ments. Journal of Consumer Affairs, 26(2), 351-376.
Rousseau, D. M., Sitkin, S. B., Burt, R. S., & Camerer, C. (1998). Not so different after all: A cross-discipline view of trust. Academy of management review, 23(3), 393-404.
Rose, R. L., & Wood, S. L. (2005). Paradox and the consumption of authenticity through reality television. Journal of Consumer Research, 32(2), 284-296.
Shanahan, K. J., & Hopkins, C. D. (2007). Truths, half-truths, and deception: Perceived social responsibility and intent to donate for a nonprofit using implicature, truth, and duplicity in print advertising. Journal of Advertising, 36(2), 33-48.
Spry, A., Pappu, R., & Bettina Cornwell, T. (2011). Celebrity endorsement, brand credibility and brand equity. European journal of marketing, 45(6), 882-909.
Schoorman, F. D., Mayer, R. C., & Davis, J. H. (2007). An integrative model of organizational trust: Past, present, and fu-ture. The Academy of Management Review, 32(2),344-354
Spears, N., & Singh, S. N. (2004). Measuring attitude toward the brand and purchase intentions. Journal of Current Is-sues & Research in Advertising, 26(2), 53-66.
Zha, X., Li, J., & Yan, Y. (2015). Advertising value and credibility transfer: attitude towards web advertising and online information acquisition. Behaviour & Information Technology, 34(5), 520-532.