How to cite this paper
Yaghoubi, M & Alikhani, A. (2014). Evaluation of the efficacy of factors influencing on marketing SMEs.Management Science Letters , 4(7), 1357-1360.
Refrences
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Gilmore, A., Carson, D., & Grant, K. (2001). SME marketing in practice. Marketing Intelligence & Planning, 19(1), 6-11.
Keh, H. T., Nguyen, T. T. M., & Ng, H. P. (2007). The effects of entrepreneurial orientation and marketing information on the performance of SMEs. Journal of Business Venturing, 22(4), 592-611.
Merrilees, B., Rundle-Thiele, S., & Lye, A. (2011). Marketing capabilities: Antecedents and implications for B2B SME performance. Industrial Marketing Management, 40(3), 368-375.
Reijonen, H. (2010). Do all SMEs practise same kind of marketing?. Journal of Small Business and Enterprise Development, 17(2), 279-293.
Reuber, A. R., & Fischer, E. (1997). The influence of the management team & apos; s international experience on the internationalization behaviors of SMEs. Journal of International Business Studies, 28(4), 807-825.
Tang, H. K. (1998). An integrative model of innovation in organizations. Technovation, 18(5), 297-309.
Gilmore, A., Carson, D., & Grant, K. (2001). SME marketing in practice. Marketing Intelligence & Planning, 19(1), 6-11.
Keh, H. T., Nguyen, T. T. M., & Ng, H. P. (2007). The effects of entrepreneurial orientation and marketing information on the performance of SMEs. Journal of Business Venturing, 22(4), 592-611.
Merrilees, B., Rundle-Thiele, S., & Lye, A. (2011). Marketing capabilities: Antecedents and implications for B2B SME performance. Industrial Marketing Management, 40(3), 368-375.
Reijonen, H. (2010). Do all SMEs practise same kind of marketing?. Journal of Small Business and Enterprise Development, 17(2), 279-293.
Reuber, A. R., & Fischer, E. (1997). The influence of the management team & apos; s international experience on the internationalization behaviors of SMEs. Journal of International Business Studies, 28(4), 807-825.
Tang, H. K. (1998). An integrative model of innovation in organizations. Technovation, 18(5), 297-309.