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Management Science Letters

ISSN 1923-9343 (Online) - ISSN 1923-9335 (Print)
Quarterly Publication
Volume 4 Issue 9 pp. 2049-2056 , 2014

Investigating the effect of information on mobile banking acceptance barriers Pages 2049-2056 Right click to download the paper Download PDF

Authors: Hossein Vazifehdoost, Shirin Khosrozadeh, Mahtab Mirzaee far

Keywords: Image barrier, Mobile banking, Risk barrier, Tradition barrier, Usage barrier, Value barrier

Abstract: This paper presents an empirical investigation on how information and guidance offered by the bank influence on the barriers to adoption of mobile banking. Data were collected from a questionnaire from college students who attend Islamic Azad university in city of Tehran, Iran. Structural equation modeling of data from 425 respondents was used to test 5 hypotheses. The results show the information and instructions offered by bank have negative effect on 5 evaluated barriers including usage, value, risk, tradition and image to adoption of mobile banking.

How to cite this paper
Vazifehdoost, H., Khosrozadeh, S & far, M. (2014). Investigating the effect of information on mobile banking acceptance barriers.Management Science Letters , 4(9), 2049-2056.

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Journal: Management Science Letters | Year: 2014 | Volume: 4 | Issue: 9 | Views: 2659 | Reviews: 0

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