How to cite this paper
APA: Eid, M., Nusairat, N., Alkailani, M & Al-Ghadeer, H. (2020). Internet users’ attitudes towards social media advertisements: The role of advertisement design and users’ motives. Management Science Letters, 10(10), 2361-2370.
Chicago/Turabian: Eid, M., Nusairat, N., Alkailani, M & Al-Ghadeer, H. 2020. "Internet users’ attitudes towards social media advertisements: The role of advertisement design and users’ motives." Management Science Letters 10, no. 10 (2020): 2361-2370.
AMA: Eid, M., Nusairat, N., Alkailani, M & Al-Ghadeer, H. Internet users’ attitudes towards social media advertisements: The role of advertisement design and users’ motives. Management Science Letters. 2020;10(10):2361-2370.
References
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Algharabat, R. S., & Zamil, A. M. A. A. (2013). An empirical investigation of 3D-based information systems success for online re-tailers. International Journal of Technology Marketing, 8(3), 316-336.
Alkailani, M., & Kumar, R. (2016). Impacting innovativeness: The role of interpersonal influences and cultural dimensions on con-sumer innovativeness. Journal of Strategic Innovation and Sustainability, 11(1).
Alwitt, L. F., & Prabhaker, P. R. (1992). Functional and belief dimensions of attitudes to television advertising: Implications for copytesting. Journal of Advertising Research, 32(5), 30–42.
Asiegbu, I. F., Powei, D. M., & Iruka, C. H. (2012). Consumer attitude: Some reflections on its concept, trilogy, relationship with consumer behavior, and marketing implications. European Journal of Business and Management, 4(13), 38-50.
Bauer, H. H., Reichardt, T., Barnes, S. J., & Neumann, M. M. (2005). Driving consumer acceptance of mobile marketing: A theoret-ical framework and empirical study. Journal of Electronic Commerce Research, 6(3), 181.
Bendixen, M. T. (1993). Advertising effects and effectiveness. European Journal of Marketing, 27(10), 19-32.
Benthaus, J., Risius, M., & Beck, R. (2016). Social media management strategies for organizational impression management and their effect on public perception. The Journal of Strategic Information Systems, 25(2), 127-139.
Brackett, L. K., & Carr, B. N. (2001). Cyberspace advertising vs. other media: Consumer vs. mature student attitudes. Journal of Ad-vertising Research, 41(5), 23-32.
Champoux, V., Durgee, J., & McGlynn, L. (2012). Corporate Facebook pages: when “fans” attack. Journal of Business Strategy, 33(2), 22-30.
Chandra, B., Goswami, S., & Chouhan, V. (2012). Investigating attitude towards online advertising on social media – An empirical study. Management Insights, 6(1), 1-14.
Chouhoud, R. (2013). Measuring the Impact of Celebrity Endorser Attributes on Private University Students’ Behavioral Intention in Egypt (master's thesis), AAST, Egypt.
Ducoffe, R. H. (1996). Advertising value and advertising on the Web. The Journal of Marketing, 53(2), 48-65.
Dunn, S. W. (1990). Advertising: its role in modern marketing (7th ed.), Chicago: DrydenPress.
Eighmey, J., & McCord, L. (1998). Adding value in the information age: Uses and gratifications of sites on the World Wide Web. Journal of Business Research, 41(3), 187-194.
Ekström, A., & Gustafsson, N. (2012). Consumers' Attitudes Toward Printed Green Advertising: A study of Attitudes Among Swe-dish Consumers.
Enginkaya, E., & Yılmaz, H. (2014). What drives consumers to interact with brands through social media? A motivation scale devel-opment study. Procedia-Social and Behavioral Sciences, 148, 219-226.
Gaber, H. (2012). Measuring the factors that affect young consumers' attitudes towards SMS advertisements and their purchase inten-tions: The case of Egypt (Master thesis), AAST, Egypt.
Ghazal, A. (2011). Motivation to Attend a Cultural Event and The Role of Social Network on Attendee's Satisfaction: The Case of Asian Film Festival (Master thesis), University of Brighton, England.
Greyser, S.A. (1973). Irritation in Advertising. Journal of Advertising Research,13(1), 3-10.
Gupta, S. (1995), HERMES: A Research Project on the Commercial Uses of the World Wide Web, http://www.umich.edu/sgupta/hermes.
Gurau, C. (2008). Integrated online marketing communication: Implementation and management. Journal of Communication Manage-ment, 12(10), 169-184.
Hadija, Z., Barnes, S. B., & Hair, N. (2012). Why we ignore social networking advertising. Qualitative Market Research: An Interna-tional Journal, 15(1), 19-32.
Hudson, S., Roth, M. S., Madden, T. J., & Hudson, R. (2015). The effects of social media on emotions, brand relationship quality, and word of mouth: An empirical study of music festival attendees. Tourism Management, 47(C), 68-76.
Imhoff, C., Loftis, L., & Geiger, J. (2001). Building the Customer-Centric Enterprise: Data Warehousing Techniques for Supporting Customer Relationship Management. New York: Wiley and Sons Inc.
Kanter, D., & Källström, O. (2019). “Wanna browse for some Black Friday deals?”: An exploratory research uncovering meanings of Utilitarian and Hedonic motivation of Swedish consumers towards online shopping on consumption events with Black Friday Week-end as empirical example.
Kapferer, J.N. (2008). The New Strategic Brand Management: Creating and Sustaining Brand Equity Long Term. London: Kogan Page.
Kaur, J. (2008). Online Social Networking as an Advertising Medium, (M.Sc. thesis). Portobello College, Ireland.
Kneidinger, B. (2014). Intergenerational contacts online: An exploratory study of cross-generational Facebook (friendships). Studies in Communication Sciences, 14(1), 12–19.
Kornias, G. & Halalau, R. (2012). Factors Influencing Users Attitude Toward Display Advertising on Facebook, (Master's thesis in Business Administration). Jonkoping, Sweden.
Kumar, A. (2012). Managing marketing mix and communications in a digital era: The role traditional and new media in a multichannel environment. Unpublished PhD Thesis, University of Buffalo, New York.
Lavidge, R. J., & Steiner, G. A. (1961). A model for predictive measurements of advertising effectiveness. Journal of market-ing, 25(6), 59-62.
Lee, M., & Johnson, C. (2005). Principles of Advertising: A Global Perspective. United States of America: The Haworth Press Inc.
Li, H., Edwards, S. M., & Lee, J. H. (2002). Measuring the intrusiveness of advertisements: Scale development and valida-tion. Journal of Advertising, 31(2), 37-47.
Lou, C., & Yuan, S. (2019). Influencer marketing: How message value and credibility affect consumer trust of branded content on social media. Journal of Interactive Advertising, 19(1), 58-73.
Lovett, K.L. (2010). Integrated Marketing Communication and the Promotion of iPhone Application. Unpublished Master Thesis, Ha-waii Pacific University, Hawaii.
Luo, X. (2002). Uses and gratifications theory and e-consumer behaviors: A structural equation modeling study. Journal of Interactive Advertising, 2(2), 34-41.
Lutz, R. J., MacKenzie, S. B., & Belch, G. E. (1983). Attitude toward the ad as a mediator of advertising effectiveness: Determinants and consequences. ACR North American Advances, 10(1), 532-539.
Mangold, W. G., & Faulds, D. J. (2009). Social media: The new hybrid element of the promotion mix. Business horizons, 52(4), 357-365.
McKenzie, A.B. (2009), What About Social Networking?. The Journal of Continuing Education in Nursing, 40(10), 436-437.
Mehta, A. (2000). Advertising Attitude and Advertising effectiveness. Journal of Advertising Research, 40(3), 67-72.
Mehta, A., & Purvis, S.C. (1995). When Attitudes Towards Advertising in General Influence Advertising Success, Conference of The American Academy of Advertising, Norfolk: VA.
Moriarty, S., Mitchell, N., & Wells, W. (2009). Advertising - Principles and Practice. Upper Saddle River, New Jersey: Pearson Educa-tion, Inc.
Morris, M., & Ogan, C. (1996). The Internet as a mass medium. Journal of Communication, 46(1), 39-50.
Muntinga, D. G., Moorman, M., & Smit, E. G. (2011). Introducing COBRAs: Exploring motivations for brand-related social media use. International Journal of Advertising, 30(1), 13-46.
Murray, K.E., & Waller, R. (2007). Social Networking Goes Abroad. International Education, 16(3), 56-59.
Ogba, I. E., Saul, N., & Coates, N. F. (2012). Predicting students’ attitudes towards advertising on a university Virtual Learning En-vironment (VLE). Active Learning in Higher Education, 13(1), 63-75.
Ohanian, R. (1990). Construction and validation of a scale to measure celebrity endorsers' perceived expertise, trustworthiness, and attractiveness. Journal of Advertising, 19(3), 39-52.
Owen, R., & Humphrey, P. (2009). The structure of online marketing communication channels. Journal of Management and Market-ing Research, 2, 54-62.
Percy, L., & Elliot, R. (2009). Strategic Advertising Management. Oxford University England: Press Inc.
Philip, K., Armstrong, G., & Opresnik, M. O. (2018). Principles of marketing. Pearson Education.
Pollay, R. W., & Mittal, B. (1993). Here's the beef: factors, determinants, and segments in consumer criticism of advertising. Journal of Marketing, 57(3), 99-114.
Rafaeli, S., & Sudweeks, F. (1997). Networked Interactivity. Journal of Computer Mediated Communication, 2(4), 56-87.
Rettie, R., Robinson, H., & Jenner, B. (2001). Does Internet Advertising Alienate Users? (Occasional Paper Series No 52), Kingston Business School, England.
Richards, J. I., & Curran, C. M. (2002). Oracles on “advertising”: Searching for a definition. Journal of Advertising, 31(2), 63-77.
Shavitt, S., Lowrey, P., & Haefner, J. (1998). Public attitudes toward advertising: More favorable than you might think. Journal of Advertising Research, 38(4), 7-22.
Shih, C. (2009). Facebook Era: Tapping Online Social Networks to Build Better Products, Reach New Audiences, and Sell More Stuff, Indianapolis, USA: Pearson Education.
Strauss, J. & Frost, R.D. (1999). Marketing on the Internet: Principles of Online Marketing. New Jersey: Upper Saddle River, Prentice-Hall.
Tapia, W. (2010). An exploratory Case Study on the Effectiveness of Social Network Sites: The Case of Facebook and Twitter in an Ed-ucational Organization, (MBA thesis), Graduate Business School-Griffith College, Dublin.
Taylor, D. G., Lewin, J. E., & Strutton, D. (2011). Friends, fans, and followers: do ads work on social networks?: how gender and age shape receptivity. Journal of Advertising Research, 51(1), 258-275.
Tetteh, V. (2015). Future of integrated marketing communications. Research Starters Business, 1, 1-77.
Wang, L. (2007). The effects of Internet advertising attitude and brand image on purchase intention: A study of online users in Taiwan, National Cheng Kung University, January 2007.
Winer, R. (2009). New communications approaches in marketing: Issues and research directions. Journal of Interactive Marketing, 23(2), 108-117.
Wolin, L.D., & Korgoankar, P. (2003). Web advertising: Gender differences in beliefs, attitudes and behavior. Journal of Interactive Ad-vertising, 6(1), 125-136.
Yavuz Mumcu, H., & Cansız Aktaş, M. (2019). Development of an attitude-towards-using-mathematics scale for high-school students and an analysis of student attitudes. International Journal of Mathematical Education in Science and Technology, 1-23.
Yuanxin, M., & Pittana, N. (2011). A Study Investigating Attitude towards Social Media Advertising, (Master Thesis), Umea School of Business, Sweden.
Zeff, R. L., & Aronson, B. (1999). Advertising on the Internet. London: Wiley.
Algharabat, R. S., & Zamil, A. M. A. A. (2013). An empirical investigation of 3D-based information systems success for online re-tailers. International Journal of Technology Marketing, 8(3), 316-336.
Alkailani, M., & Kumar, R. (2016). Impacting innovativeness: The role of interpersonal influences and cultural dimensions on con-sumer innovativeness. Journal of Strategic Innovation and Sustainability, 11(1).
Alwitt, L. F., & Prabhaker, P. R. (1992). Functional and belief dimensions of attitudes to television advertising: Implications for copytesting. Journal of Advertising Research, 32(5), 30–42.
Asiegbu, I. F., Powei, D. M., & Iruka, C. H. (2012). Consumer attitude: Some reflections on its concept, trilogy, relationship with consumer behavior, and marketing implications. European Journal of Business and Management, 4(13), 38-50.
Bauer, H. H., Reichardt, T., Barnes, S. J., & Neumann, M. M. (2005). Driving consumer acceptance of mobile marketing: A theoret-ical framework and empirical study. Journal of Electronic Commerce Research, 6(3), 181.
Bendixen, M. T. (1993). Advertising effects and effectiveness. European Journal of Marketing, 27(10), 19-32.
Benthaus, J., Risius, M., & Beck, R. (2016). Social media management strategies for organizational impression management and their effect on public perception. The Journal of Strategic Information Systems, 25(2), 127-139.
Brackett, L. K., & Carr, B. N. (2001). Cyberspace advertising vs. other media: Consumer vs. mature student attitudes. Journal of Ad-vertising Research, 41(5), 23-32.
Champoux, V., Durgee, J., & McGlynn, L. (2012). Corporate Facebook pages: when “fans” attack. Journal of Business Strategy, 33(2), 22-30.
Chandra, B., Goswami, S., & Chouhan, V. (2012). Investigating attitude towards online advertising on social media – An empirical study. Management Insights, 6(1), 1-14.
Chouhoud, R. (2013). Measuring the Impact of Celebrity Endorser Attributes on Private University Students’ Behavioral Intention in Egypt (master's thesis), AAST, Egypt.
Ducoffe, R. H. (1996). Advertising value and advertising on the Web. The Journal of Marketing, 53(2), 48-65.
Dunn, S. W. (1990). Advertising: its role in modern marketing (7th ed.), Chicago: DrydenPress.
Eighmey, J., & McCord, L. (1998). Adding value in the information age: Uses and gratifications of sites on the World Wide Web. Journal of Business Research, 41(3), 187-194.
Ekström, A., & Gustafsson, N. (2012). Consumers' Attitudes Toward Printed Green Advertising: A study of Attitudes Among Swe-dish Consumers.
Enginkaya, E., & Yılmaz, H. (2014). What drives consumers to interact with brands through social media? A motivation scale devel-opment study. Procedia-Social and Behavioral Sciences, 148, 219-226.
Gaber, H. (2012). Measuring the factors that affect young consumers' attitudes towards SMS advertisements and their purchase inten-tions: The case of Egypt (Master thesis), AAST, Egypt.
Ghazal, A. (2011). Motivation to Attend a Cultural Event and The Role of Social Network on Attendee's Satisfaction: The Case of Asian Film Festival (Master thesis), University of Brighton, England.
Greyser, S.A. (1973). Irritation in Advertising. Journal of Advertising Research,13(1), 3-10.
Gupta, S. (1995), HERMES: A Research Project on the Commercial Uses of the World Wide Web, http://www.umich.edu/sgupta/hermes.
Gurau, C. (2008). Integrated online marketing communication: Implementation and management. Journal of Communication Manage-ment, 12(10), 169-184.
Hadija, Z., Barnes, S. B., & Hair, N. (2012). Why we ignore social networking advertising. Qualitative Market Research: An Interna-tional Journal, 15(1), 19-32.
Hudson, S., Roth, M. S., Madden, T. J., & Hudson, R. (2015). The effects of social media on emotions, brand relationship quality, and word of mouth: An empirical study of music festival attendees. Tourism Management, 47(C), 68-76.
Imhoff, C., Loftis, L., & Geiger, J. (2001). Building the Customer-Centric Enterprise: Data Warehousing Techniques for Supporting Customer Relationship Management. New York: Wiley and Sons Inc.
Kanter, D., & Källström, O. (2019). “Wanna browse for some Black Friday deals?”: An exploratory research uncovering meanings of Utilitarian and Hedonic motivation of Swedish consumers towards online shopping on consumption events with Black Friday Week-end as empirical example.
Kapferer, J.N. (2008). The New Strategic Brand Management: Creating and Sustaining Brand Equity Long Term. London: Kogan Page.
Kaur, J. (2008). Online Social Networking as an Advertising Medium, (M.Sc. thesis). Portobello College, Ireland.
Kneidinger, B. (2014). Intergenerational contacts online: An exploratory study of cross-generational Facebook (friendships). Studies in Communication Sciences, 14(1), 12–19.
Kornias, G. & Halalau, R. (2012). Factors Influencing Users Attitude Toward Display Advertising on Facebook, (Master's thesis in Business Administration). Jonkoping, Sweden.
Kumar, A. (2012). Managing marketing mix and communications in a digital era: The role traditional and new media in a multichannel environment. Unpublished PhD Thesis, University of Buffalo, New York.
Lavidge, R. J., & Steiner, G. A. (1961). A model for predictive measurements of advertising effectiveness. Journal of market-ing, 25(6), 59-62.
Lee, M., & Johnson, C. (2005). Principles of Advertising: A Global Perspective. United States of America: The Haworth Press Inc.
Li, H., Edwards, S. M., & Lee, J. H. (2002). Measuring the intrusiveness of advertisements: Scale development and valida-tion. Journal of Advertising, 31(2), 37-47.
Lou, C., & Yuan, S. (2019). Influencer marketing: How message value and credibility affect consumer trust of branded content on social media. Journal of Interactive Advertising, 19(1), 58-73.
Lovett, K.L. (2010). Integrated Marketing Communication and the Promotion of iPhone Application. Unpublished Master Thesis, Ha-waii Pacific University, Hawaii.
Luo, X. (2002). Uses and gratifications theory and e-consumer behaviors: A structural equation modeling study. Journal of Interactive Advertising, 2(2), 34-41.
Lutz, R. J., MacKenzie, S. B., & Belch, G. E. (1983). Attitude toward the ad as a mediator of advertising effectiveness: Determinants and consequences. ACR North American Advances, 10(1), 532-539.
Mangold, W. G., & Faulds, D. J. (2009). Social media: The new hybrid element of the promotion mix. Business horizons, 52(4), 357-365.
McKenzie, A.B. (2009), What About Social Networking?. The Journal of Continuing Education in Nursing, 40(10), 436-437.
Mehta, A. (2000). Advertising Attitude and Advertising effectiveness. Journal of Advertising Research, 40(3), 67-72.
Mehta, A., & Purvis, S.C. (1995). When Attitudes Towards Advertising in General Influence Advertising Success, Conference of The American Academy of Advertising, Norfolk: VA.
Moriarty, S., Mitchell, N., & Wells, W. (2009). Advertising - Principles and Practice. Upper Saddle River, New Jersey: Pearson Educa-tion, Inc.
Morris, M., & Ogan, C. (1996). The Internet as a mass medium. Journal of Communication, 46(1), 39-50.
Muntinga, D. G., Moorman, M., & Smit, E. G. (2011). Introducing COBRAs: Exploring motivations for brand-related social media use. International Journal of Advertising, 30(1), 13-46.
Murray, K.E., & Waller, R. (2007). Social Networking Goes Abroad. International Education, 16(3), 56-59.
Ogba, I. E., Saul, N., & Coates, N. F. (2012). Predicting students’ attitudes towards advertising on a university Virtual Learning En-vironment (VLE). Active Learning in Higher Education, 13(1), 63-75.
Ohanian, R. (1990). Construction and validation of a scale to measure celebrity endorsers' perceived expertise, trustworthiness, and attractiveness. Journal of Advertising, 19(3), 39-52.
Owen, R., & Humphrey, P. (2009). The structure of online marketing communication channels. Journal of Management and Market-ing Research, 2, 54-62.
Percy, L., & Elliot, R. (2009). Strategic Advertising Management. Oxford University England: Press Inc.
Philip, K., Armstrong, G., & Opresnik, M. O. (2018). Principles of marketing. Pearson Education.
Pollay, R. W., & Mittal, B. (1993). Here's the beef: factors, determinants, and segments in consumer criticism of advertising. Journal of Marketing, 57(3), 99-114.
Rafaeli, S., & Sudweeks, F. (1997). Networked Interactivity. Journal of Computer Mediated Communication, 2(4), 56-87.
Rettie, R., Robinson, H., & Jenner, B. (2001). Does Internet Advertising Alienate Users? (Occasional Paper Series No 52), Kingston Business School, England.
Richards, J. I., & Curran, C. M. (2002). Oracles on “advertising”: Searching for a definition. Journal of Advertising, 31(2), 63-77.
Shavitt, S., Lowrey, P., & Haefner, J. (1998). Public attitudes toward advertising: More favorable than you might think. Journal of Advertising Research, 38(4), 7-22.
Shih, C. (2009). Facebook Era: Tapping Online Social Networks to Build Better Products, Reach New Audiences, and Sell More Stuff, Indianapolis, USA: Pearson Education.
Strauss, J. & Frost, R.D. (1999). Marketing on the Internet: Principles of Online Marketing. New Jersey: Upper Saddle River, Prentice-Hall.
Tapia, W. (2010). An exploratory Case Study on the Effectiveness of Social Network Sites: The Case of Facebook and Twitter in an Ed-ucational Organization, (MBA thesis), Graduate Business School-Griffith College, Dublin.
Taylor, D. G., Lewin, J. E., & Strutton, D. (2011). Friends, fans, and followers: do ads work on social networks?: how gender and age shape receptivity. Journal of Advertising Research, 51(1), 258-275.
Tetteh, V. (2015). Future of integrated marketing communications. Research Starters Business, 1, 1-77.
Wang, L. (2007). The effects of Internet advertising attitude and brand image on purchase intention: A study of online users in Taiwan, National Cheng Kung University, January 2007.
Winer, R. (2009). New communications approaches in marketing: Issues and research directions. Journal of Interactive Marketing, 23(2), 108-117.
Wolin, L.D., & Korgoankar, P. (2003). Web advertising: Gender differences in beliefs, attitudes and behavior. Journal of Interactive Ad-vertising, 6(1), 125-136.
Yavuz Mumcu, H., & Cansız Aktaş, M. (2019). Development of an attitude-towards-using-mathematics scale for high-school students and an analysis of student attitudes. International Journal of Mathematical Education in Science and Technology, 1-23.
Yuanxin, M., & Pittana, N. (2011). A Study Investigating Attitude towards Social Media Advertising, (Master Thesis), Umea School of Business, Sweden.
Zeff, R. L., & Aronson, B. (1999). Advertising on the Internet. London: Wiley.