How to cite this paper
Tabari, M., Ziabari, M., Radmard, M & Radmard, M. (2014). The role of a blue ocean strategy on performance evaluation.Management Science Letters , 4(8), 1611-1618.
Refrences
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Burke, A. E., Van Stel, A., & Thurik, R. (2009). Blue ocean versus competitive strategy: theory and evidence. ERIM Report Series Reference No. ERS-2009-030-ORG.
Becker, H. (2010). Using blue ocean strategy in performance evaluation. International Journal of Strategic Management. 10(2).
Chytas, P., Glykas, M., & Valiris, G. (2011). A proactive balanced scorecard.International Journal of Information Management, 31(5), 460-468.
Ebnerasoul, A., Rezaee, M. (2005). Application of the balanced scorecard for function evaluation. Modiriyate Farda, 2 [In Persian].
Gandellini, G., & Venanzi, D. (2011). Purple Ocean Strategy: How To Support SMEs’ Recovery. Procedia-Social and Behavioral Sciences, 24, 1-15.
Haeriyazdi, M., & Afsharjalili, Y. (2010). Using the blue ocean strategy in information technology center (Magfa). Gozideye Modiriyat [In Persian].
Kaplan, R. S., & Norton, D. P. (2004). Strategy maps: Converting intangible assets into tangible outcomes. Harvard Business Press.
Kim, W. C., & Mauborgne, R. (2005a). Blue ocean strategy: How to create uncontested market space and make competition irrelevant. Harvard Business Press.
Kim. W.C, Mauborgne. R, (2005b). Blue Ocean Strategy, How to Create Uncontested Market Space and Make the Competition Irrelevant. Harvard Business School Press.
Kim, W.C. and Mauborgne, R. (2005c). Blue ocean strategy: from theory to practice. California Management Review, 47(3), 105-121.
Kim, C., Yang, K. H., & Kim, J. (2008). A strategy for third-party logistics systems: a case analysis using the blue ocean strategy. Omega, 36(4), 522-534.
Mohammadnezhad, F., & Nasrollahzadeh, H. (2008). The achievement of using balanced scorecard. Tadbir [In Persian].
Parvinen, P., Aspara, J., Hietanen, J., & Kajalo, S. (2011). Awareness, action and context-specificity of blue ocean practices in sales management. Management Decision, 49(8), 1218-1234.
Pitta, D. (2009). Issues in a down economy: blue oceans and new product development. Journal of Product & Brand Management, 18(4), 292-296.
Pugh, J., & Bourgeois III, L. J. (2011). “Doing” strategy. Journal of Strategy and Management, 4(2), 172-179.
Radmard, M. (2012). Examining the role of the blue ocean strategy in balanced scorecard model (BSC); Case study: Amols & apos; kaleh company. M.A thesis Islamic Azad university, Qaemshahr.
Striss, J., & Vodak, J. (2007). Strategic control – performance management tool for increasing company competitiveness. Faculty of management Science and Informatics, University of Zilina.
Sushil, K. (2008). How Balanced is Balanced Scorecard?. Global Journal of Flexible Systems Management, 9(2 & 3), 3-4 .
Thompson, K. R., & Mathys, N. J. (2008). The Aligned Balanced Scorecard:: An Improved Tool for Building High Performance Organizations. Organizational dynamics, 37(4), 378-393.
Burke, A. E., Van Stel, A., & Thurik, R. (2009). Blue ocean versus competitive strategy: theory and evidence. ERIM Report Series Reference No. ERS-2009-030-ORG.
Becker, H. (2010). Using blue ocean strategy in performance evaluation. International Journal of Strategic Management. 10(2).
Chytas, P., Glykas, M., & Valiris, G. (2011). A proactive balanced scorecard.International Journal of Information Management, 31(5), 460-468.
Ebnerasoul, A., Rezaee, M. (2005). Application of the balanced scorecard for function evaluation. Modiriyate Farda, 2 [In Persian].
Gandellini, G., & Venanzi, D. (2011). Purple Ocean Strategy: How To Support SMEs’ Recovery. Procedia-Social and Behavioral Sciences, 24, 1-15.
Haeriyazdi, M., & Afsharjalili, Y. (2010). Using the blue ocean strategy in information technology center (Magfa). Gozideye Modiriyat [In Persian].
Kaplan, R. S., & Norton, D. P. (2004). Strategy maps: Converting intangible assets into tangible outcomes. Harvard Business Press.
Kim, W. C., & Mauborgne, R. (2005a). Blue ocean strategy: How to create uncontested market space and make competition irrelevant. Harvard Business Press.
Kim. W.C, Mauborgne. R, (2005b). Blue Ocean Strategy, How to Create Uncontested Market Space and Make the Competition Irrelevant. Harvard Business School Press.
Kim, W.C. and Mauborgne, R. (2005c). Blue ocean strategy: from theory to practice. California Management Review, 47(3), 105-121.
Kim, C., Yang, K. H., & Kim, J. (2008). A strategy for third-party logistics systems: a case analysis using the blue ocean strategy. Omega, 36(4), 522-534.
Mohammadnezhad, F., & Nasrollahzadeh, H. (2008). The achievement of using balanced scorecard. Tadbir [In Persian].
Parvinen, P., Aspara, J., Hietanen, J., & Kajalo, S. (2011). Awareness, action and context-specificity of blue ocean practices in sales management. Management Decision, 49(8), 1218-1234.
Pitta, D. (2009). Issues in a down economy: blue oceans and new product development. Journal of Product & Brand Management, 18(4), 292-296.
Pugh, J., & Bourgeois III, L. J. (2011). “Doing” strategy. Journal of Strategy and Management, 4(2), 172-179.
Radmard, M. (2012). Examining the role of the blue ocean strategy in balanced scorecard model (BSC); Case study: Amols & apos; kaleh company. M.A thesis Islamic Azad university, Qaemshahr.
Striss, J., & Vodak, J. (2007). Strategic control – performance management tool for increasing company competitiveness. Faculty of management Science and Informatics, University of Zilina.
Sushil, K. (2008). How Balanced is Balanced Scorecard?. Global Journal of Flexible Systems Management, 9(2 & 3), 3-4 .
Thompson, K. R., & Mathys, N. J. (2008). The Aligned Balanced Scorecard:: An Improved Tool for Building High Performance Organizations. Organizational dynamics, 37(4), 378-393.