How to cite this paper
Azad, N., Safaei, M & Farahani, M. (2014). A study on the effects of different factors influencing on customer loyalty, profitability and word of mouth advertisement for gaining competitive advantage in tourism industry.Management Science Letters , 4(6), 1099-1102.
Refrences
Bandyopadhyay, S., & Martell, M. (2007). Does attitudinal loyalty influence behavioral loyalty? A theoretical and empirical study. Journal of Retailing and Consumer Services, 14(1), 35-44.
Bendixen, M., Bukasa, K. A., & Abratt, R. (2004). Brand equity in the business-to-business market. Industrial Marketing Management, 33(5), 371-380.
Bennett, R. J., & Smith, C. (2002). Competitive conditions, competitive advantage and the location of SMEs. Journal of small business and enterprise development, 9(1), 73-86.
Burmann, C., Jost-Benz, M., & Riley, N. (2009). Towards an identity-based brand equity model. Journal of Business Research, 62(3), 390-397.
Chailan, C. (2008). Brands portfolios and competitive advantage: an empirical study. Journal of Product & Brand Management, 17(4), 254-264.
Dacko, S. G. (2012). Time-of-day services marketing. Journal of Services Marketing, 26(5), 375-388.
Eraqi, M. I. (2006). Tourism services quality (TourServQual) in Egypt: the viewpoints of external and internal customers. Benchmarking: An International Journal, 13(4), 469-492.
Grandy, G., & Wicks, D. (2008). Competitive advantage as a legitimacy-creating process.
Qualitative Research in Organizations and Management: An International Journal, 3(1), 21-41.
Gr?nhaug, K., & Ottesen, G. G. (2007). Can theoretical knowledge and application yield competitive advantage?. Marketing Intelligence & Planning,25(3), 232-240.
Halim, H. S. (2011). Improving coastal tourism business competitiveness: Using ecotourism’s concept to explore to potential of coastal tourism business Pandeglang and Serang Districts. Banten. West-Java. Indonesia. International Journal of Business and Social Science, 2(11), 87-90.
Kim, J. H., & Hyun, Y. J. (2011). A model to investigate the influence of marketing-mix efforts and corporate image on brand equity in the IT software sector. Industrial Marketing Management, 40(3), 424-438.
Kim, D., Magnini, V. P., & Singal, M. (2011). The effects of customers’ perceptions of brand personality in casual theme restaurants. International Journal of Hospitality Management, 30(2), 448-458.
Kuikka, A., & Laukkanen, T. (2012). Brand loyalty and the role of hedonic value. Journal of Product & Brand Management, 21(7), 529-537.
Ma, H. (1999). Creation and preemption for competitive advantage. Management Decision, 37(3), 259-267.
Ma, H. (2002). Competitive advantage: what’s luck got to do with it?. Management Decision, 40(6), 525-536.
Netemeyer, R. G., Krishnan, B., Pullig, C., Wang, G., Yagci, M., Dean, D., ... & Wirth, F. (2004). Developing and validating measures of facets of customer-based brand equity. Journal of Business Research, 57(2), 209-224.
Timms, B. (2006). Caribbean agriculture–tourism linkages in a neoliberal world: Problems and prospects for St Lucia. International Development Planning Review, 28(1), 35-56.
Bendixen, M., Bukasa, K. A., & Abratt, R. (2004). Brand equity in the business-to-business market. Industrial Marketing Management, 33(5), 371-380.
Bennett, R. J., & Smith, C. (2002). Competitive conditions, competitive advantage and the location of SMEs. Journal of small business and enterprise development, 9(1), 73-86.
Burmann, C., Jost-Benz, M., & Riley, N. (2009). Towards an identity-based brand equity model. Journal of Business Research, 62(3), 390-397.
Chailan, C. (2008). Brands portfolios and competitive advantage: an empirical study. Journal of Product & Brand Management, 17(4), 254-264.
Dacko, S. G. (2012). Time-of-day services marketing. Journal of Services Marketing, 26(5), 375-388.
Eraqi, M. I. (2006). Tourism services quality (TourServQual) in Egypt: the viewpoints of external and internal customers. Benchmarking: An International Journal, 13(4), 469-492.
Grandy, G., & Wicks, D. (2008). Competitive advantage as a legitimacy-creating process.
Qualitative Research in Organizations and Management: An International Journal, 3(1), 21-41.
Gr?nhaug, K., & Ottesen, G. G. (2007). Can theoretical knowledge and application yield competitive advantage?. Marketing Intelligence & Planning,25(3), 232-240.
Halim, H. S. (2011). Improving coastal tourism business competitiveness: Using ecotourism’s concept to explore to potential of coastal tourism business Pandeglang and Serang Districts. Banten. West-Java. Indonesia. International Journal of Business and Social Science, 2(11), 87-90.
Kim, J. H., & Hyun, Y. J. (2011). A model to investigate the influence of marketing-mix efforts and corporate image on brand equity in the IT software sector. Industrial Marketing Management, 40(3), 424-438.
Kim, D., Magnini, V. P., & Singal, M. (2011). The effects of customers’ perceptions of brand personality in casual theme restaurants. International Journal of Hospitality Management, 30(2), 448-458.
Kuikka, A., & Laukkanen, T. (2012). Brand loyalty and the role of hedonic value. Journal of Product & Brand Management, 21(7), 529-537.
Ma, H. (1999). Creation and preemption for competitive advantage. Management Decision, 37(3), 259-267.
Ma, H. (2002). Competitive advantage: what’s luck got to do with it?. Management Decision, 40(6), 525-536.
Netemeyer, R. G., Krishnan, B., Pullig, C., Wang, G., Yagci, M., Dean, D., ... & Wirth, F. (2004). Developing and validating measures of facets of customer-based brand equity. Journal of Business Research, 57(2), 209-224.
Timms, B. (2006). Caribbean agriculture–tourism linkages in a neoliberal world: Problems and prospects for St Lucia. International Development Planning Review, 28(1), 35-56.