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Growing Science » Management Science Letters » A Fuzzy-AHP-QFD approach for achieving lean attributes for competitive advantages development, Case study: The Staam Sanat Company

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Management Science Letters
ISSN 1923-9343 (Online) - ISSN 1923-9335 (Print)
Quarterly Publication
Volume 3 Issue 1 pp. 257-274, 2013

A Fuzzy-AHP-QFD approach for achieving lean attributes for competitive advantages development, Case study: The Staam Sanat Company Pages 257-274 PDF Download PDF

Authors: Naghme Nobakht, Emad Roghanian

📋 Author Affiliations:
Naghme Nobakht1, Emad Roghanian ORCID 2
1 Department of Engineering, Arak Branch, Islamic Azad University, Arak, Iran
2 Department of Industrial Engineering, K.N.Toosi University of Technology, Tehran, Iran
doi 10.5267/j.msl.2012.10.034
4 Source: Scopus
Crossref 1 Source: CrossRef

🔑 Keywords: Area ranking, Fuzzy Analysis Hierarchy Process (Fuzzy-AHP), Fuzzy Logarithm Least Square Method (Fuzzy-LLSM), Fuzzy Quality Function Deployment (Fuzzy-QFD), House of Quality (HOQ), Lean production

Abstract: As one of the new producing approaches, lean production has brought in new opportunities for producers all around the world. Many producers have adopted the technique for surviving the growing world market. By combining competitive advantages, lean attributes, and lean enablers as three factors, the present study attempts to determine the most suitable enablers for improvement of lean attributes in a case study. Quality Function Deployment (QFD) in fuzzy environment and House of Quality (HOQ) matrix, successfully employed for development of new products, are adopted as approach of the study. Weights of competitive advantages, lean attributes and enablers are calculated through fuzzy analysis hierarchy process (FAHP), while fuzzy logarithmic least square method (LLSM) is used in calculation of the weights. Throughout the methodology, fuzzy logic is the basis for translating linguistic judgments required for the relationships and correlation matrix to numerical values. Moreover, final ranking of lean enablers is represented through area ranking method and taking into account various techniques of decision makers’ risk. Finally, a case study in automotive industry is introduced to demonstrate the implementation of the proposed methodology.

How to cite this paper
APA: Nobakht, N & Roghanian, E. (2013). A Fuzzy-AHP-QFD approach for achieving lean attributes for competitive advantages development, Case study: The Staam Sanat Company. Management Science Letters, 3(1), 257-274.
Chicago/Turabian: Nobakht, N & Roghanian, E. 2013. "A Fuzzy-AHP-QFD approach for achieving lean attributes for competitive advantages development, Case study: The Staam Sanat Company." Management Science Letters 3, no. 1 (2013): 257-274.
AMA: Nobakht, N & Roghanian, E. A Fuzzy-AHP-QFD approach for achieving lean attributes for competitive advantages development, Case study: The Staam Sanat Company. Management Science Letters. 2013;3(1):257-274.

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📚 Journal: Management Science Letters | 📅 Year: 2013 | 📖 Volume: 3 | 📄 Issue: 1 | 👁️ Views: 3013 | 📊 Crossref: 1

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