There has been a significant increase in the study of the history and culture of historical artifacts, whether they take the form of cultural heritage or Waqf. A literature review of web-based information systems was conducted for digitizing historical preservation and Waqf. Papers were sourced from various databases, including Publish or Perish, which produced 1043 journals, 370 articles, and 673 items from reputable sources, Google Scholar, and Crossref, respectively. The focus of the literature review was the information system for digitizing history and Waqf and integrating ontology databases. This literature review study aims to trace the evolution of study objects related to history and endowments. The results showed that most studies emphasized the user-understanding aspect of digitization, while the technical aspect was focused on using cutting-edge technology, such as 3D and virtual reality.

The Malaysian government actively encourages the development of e-wallets in Malaysia and set a goal to enter a cashless society by 2050. However, the mobile technology that has swept the world does not seem to be developing smoothly in Malaysia. The objective of the study is to investigate the determinants that impact the user behavior of Malaysians in adopting e-wallets and proposes integration theoretical models, namely UTAUT 2, Diffusion of Innovation, and self-efficacy to support the study. Data were collected among 253 Malaysian e-wallet users in the Federal State of Kuala Lumpur. The survey (online questionnaire) was distributed to respondents via QR codes and links as data collection. The PLS-SEM was utilized to test hypothetical relationships. The findings of the study demonstrated that compatibility, hedonic motivation, habits, and self-efficacy have a significant relationship with the user behavior of e-wallets. Self-efficacy was found to be the strongest predictor in influencing the use behavior of e-wallets. Conclusion, implications, and suggestions for future study were also discussed.

This study examined the perception of investors toward the factors of Artificial Intelligence (AI) that impact behavioral intention of AI adoption. TAM was used with the addition of three factors of subjective norms, trust in service and service provider, and training. Jordanian stock market investors with basic investment knowledge were selected as the study participants using a convenience sampling method. The analyzed data were obtained from 610 responses. Results demonstrated the significant impact of trust in service and subjective norms on AI. Attitudes, perceived ease of use and perceived usefulness showed statistical significance toward intention to use AI. Results also showed significant impact of training on perceived ease of use.

The study aimed to investigate the impact of creative thinking on marketing ideas and their influence on the structure of modern Jordanian advertisements for telecommunications companies. The methodology involved developing a survey instrument with four independent variables and one dependent variable. The independent variables were Creative Marketing (CM), Marketing Strategy (MS), Online Marketing (OM), and Social Media Marketing (SMM). The dependent variable was the Structure of the Modern Jordanian Advertisement (SMJA). The study population is customers of Jordanian telecommunications companies who reside in Jordan. A sample size of 270 respondents was selected through a convenience sampling method. The data were analyzed using statistical software, such as SPSS and AMOS 27 version, to test the research hypotheses. The results indicate that all four paths are statistically significant. The first hypothesis, which relates to creative marketing, has the highest estimated result of 0.62, while the second, third and the fourth hypotheses have estimated results of 0.152, 0.133, and 0.111, respectively. Overall, the results support the hypothesis that all four marketing domains have a significant impact on SMJA.

The purpose of the current research is to explore the impact of Instagram pages on consumers’ purchasing intentions among millennials in the fashion industry in Jordan. This study uses a quantitative, cause-effect, and cross-sectional approach. Online surveys were used to collect data from 212 respondents through different social media tools. The collected data was analyzed by SPSS software and Smart PLS to test the research hypothesis. Results show that bloggers’ recommendations significantly affect eWOM and engagement; usefulness information significantly affects eWOM and engagement; while trust insignificantly affects eWOM and engagement; brand familiarity insignificantly affects eWOM and engagement; participation and socialization insignificantly affect eWOM and engagement. Finally, useful information, eWOM, and engagement significantly affect consumers buying intention on Instagram. The study gives new information about the influence of Instagram pages on consumers' intentions. Therefore, this research expands the knowledge about factors that affect customers’ buying intentions. Since the study is a quantitative cross-sectional conducted on fashion industry Instagram users through an online survey in Jordan, which may limit its generalization to other industries and countries, therefore, the study suggests applying similar studies to online users of different ages, industries, and countries. Marketers can use Instagram to contact, promote, advertise, and sell their products by developing strong relationships with their customers through different social media tools. Using social media tools for marketing and selling reduces paperwork, printed advertisement, and transportation, which positively affects corporate social responsibility and reduces the consumption of energy and pollution.

This study aims to investigate the impact of Business Intelligence Systems (BIS) on the quality of strategic decision-making in top-level management. The independent variables in this study are Data Quality, Data Visualization, and BI Management, while the dependent variable is the Quality of Strategic Decision-Making. Additionally, the study explores the moderator variable, BI Scope, to further understand the relationship between BIS and the quality of strategic decision-making. By providing valuable insights into the relationship between BIS and the quality of strategic decision-making, this study contributes to the existing body of knowledge on business intelligence and strategic decision-making. The findings show that BI Management, BI Scope, Data Quality, and Data Visualization have substantial and favorable correlations with the quality of strategic decision-making. Effective BI Management techniques contribute to higher decision-making quality, emphasizing the necessity of BI resource management. The study also underlines the importance of BI Scope as a moderator variable, demonstrating its impact on the connection between BI and quality of decision-making. In addition, the research shows that Data Quality and Data Visualization have a considerable influence on strategic decision-making quality. Using effective visualization tools and ensuring high-quality data improves the results of decision-making processes. The interaction impact between BI Scope and Data Quality, on the other hand, was determined to be non-significant.

This study examined the relationship between employee engagement, organizational performance, and electronic human resource management (e-HRM) in small- and medium-sized Saudi firms. In total, 180 participants were randomly selected using convenience sampling. SEM-PLS, or structural equation model-partial least squares, was used to analyze the data. The findings of this study show no statistically significant correlation between organizational success and e-HRM. E-HRM and employee engagement, as well as employee engagement and organizational performance, have a strong beneficial association. The implications of the results highlight the need to establish good E-HRM practices to increase employee engagement and boost organizational performance.

The goal of this study was to measure the main effects of e-marketing, e-WOM, and social media influencers on increasing the intention to purchase and enhancing customers’ happiness in the Amman stock exchange. 285 samples represented the research study samples which have been collected, analyzed, and used to discuss the research hypotheses. The research study gave results which showed that e-marketing, e-WOM, and social media influencers’ effects positively on increasing customers’ intention to buy and enhancing customers’ satisfaction and happiness. This research represented each main research variable through its main keys, this research represented e-marketing through internet usage benefits received, simple use with low cost, and behavior and action. The second main variable is the e-WOM, and it is represented in this research through: satisfaction, dissatisfaction and perceived novelty. The third main variable is the social media influencers and it’s represented by: expertise, trustworthiness, and attractiveness. The main output of this study is represented that using digital marketing channels, with knowing peoples’ opinion, and following social media influencers can give customers ability to decide which product have to buy in the way which they can get the maximum benefits. The novelty of this study lies in giving more details about the effects of e-marketing, e-WOM, and social media influencers which are still new fields, and it needs more research for discovering all dimensions. Also, this research is useful and innovative based on choosing the field of this study and it is the Amman stock exchange which can help people to know useful information about the nature of stock investment.

This research analyzes the impact of a regional brand ambassador and social media advertising on the brand trust and brand loyalty of Lazada, an online marketplace in Indonesia, directly and indirectly. The statistical technique is SEM-PLS to analyze 100 data using convenience sampling. The results show that social media advertising impacts brand trust directly and indirectly, and only brand trust impacts brand loyalty, while the regional brand ambassador does not impact brand trust or brand loyalty directly and indirectly. It implies that Lazada needs to do in-depth research to analyze the right brand ambassador that suits customers' preferences and produces more engaging advertising content to increase brand trust and build brand loyalty.

The purpose of this study is to examine how Information and Communication Technology (ICT) affects village development performance, which is measured through the Developing Village Index (VDP). This index is made up of three dimensions: Social, Economic, and Environmental Resilience Indexes. By using quantitative methods and cross-sectional data from 1,842 villages in the Central Sulawesi Province in 2021, the study concludes that ICT has a positive impact on the development performance of villages overall. The study found that the quality of internet signals and the number of cell phone users, as well as the presence of technology devices and internet facilities in village offices, have a positive influence on village development performance. However, the existence of internet facilities for the public has no effect on village development performance, including economic, social, and environmental development in rural areas. By examining the effectiveness of both the community and the village government's utilization of ICT, this study contributes to understanding the impact of ICT in improving village development performance. To reduce the digital divide and continue to support rural development, it is important to enhance ICT facilities and infrastructure for rural communities and improve the quality of their implementation governance. Furthermore, to support the delivery of public services and the implementation of village development programs, both the government and Regional Government need to encourage the effectiveness of the use of ICT.