How to cite this paper
Al-Gasawneh, J., Al-Balqa, J., Hasan, M., Mahmoud, A., Al-Rawashdeh, G., Mukattash, I & Saputra, J. (2023). The moderating role of reliability on the relationship between electronic word of mouth and cus-tomer purchase intention in Jordanian real estate enterprises.International Journal of Data and Network Science, 7(2), 687-694.
Refrences
Abubakar, A. M., & Ilkan, M. (2016). Impact of online WOM on destination trust and intention to travel: A medical tour-ism perspective. Journal of Destination Marketing & Management, 5(3), 192-201.
Afroze, M., Abid, G., & Rehman, S. (2021). Impact of Privacy and Security on E-Banking Loyalty: Mediating Role of Customer Satisfaction and Moderation of Reliability. Journal of ISOSS, 7(2), 257-280.
Aji, P., Nadhila, V., & Sanny, L. (2020). Effect of social media marketing on Instagram towards purchase intention: Evi-dence from Indonesia’s ready-to-drink tea industry. International Journal of Data and Network Science, 4(2), 91-104.
Al-Adamat, A., Al-Gasawneh, J., & Al-Adamat, O. (2020). The impact of moral intelligence on green purchase intention. Management Science Letters, 10(9), 2063-2070.
Al-Gasawneh, J. A., & Al-Adamat, A. M. (2020). The relationship between perceived destination image, social media in-teraction and travel intentions relating to Neom city. Academy of Strategic Management Journal, 19(2), 1-12.
Al-Gasawneh, J., & Al-Adamat, A. (2020). The mediating role of e-word of mouth on the relationship between content marketing and green purchase intention. Management Science Letters, 10(8), 1701-1708.
Al-Gasawneh, J., Al-Wadi, M., Al-Wadi, B., Alown, B. & Nuseirat, N. (2020). The Interaction Effect of Comprehensive-ness Between Social media and Online Purchasing Intention in Jordanian Pharmacies. International Association of Online Engineering. Retrieved October 13, 2020 from https://www.learntechlib.org/p/217794/
Al-Haddad, S., Ayesh, O., Al Hassan, S., Taleb, J. A., Taleb, F. A., & Al Otaibi, L. (2021). The Impact of Social Media Advertisements on Purchase Intentions: An Empirical Study on Food Industry in Jordan. Jordan Journal of Business Administration, 17(4).
Alheet, A. F., Qawasmeh, R. A., Areiqat, A. Y., &Zamil, A. M. (2021). The Impact of the Existing Relationship Between Real Estate Market and Stock Exchange Market on The Strategic Planning in The Jordanian Banks. Academy of Ac-counting and Financial Studies Journal, 25, 1-10.
Alnsour, J. A. (2016). Affordability of Low-Income Housing in Amman, Jordan, Jordan Journal of Economic Sciences, 406(3642), 1–15.
Alnsour, M., Ghannam, M., &Alzeidat, Y. (2018). Social media effect on purchase intention: Jordanian airline industry. Journal of Internet Banking and Commerce, 23(2), 1-1.
Ghada, A. R., Mamat, R. B., &Rawashdeh, J. H. (2021). Evaluation of the Performance for Popular Three Classifiers on Spam Email without using FS Methods. WSEAS Transactions on Systems and Control, 16, 121-132.
Alotaibi, S. R. D., &Roussinov, D. (2016, February). Using GPower software to determine the sample size from the pilot study. In The 9th Saudi Students Conference.
Alrawashedh, N. H. (2021). Evaluation of continuity impact under the Covid-19 pandemic during the preparation of 2020 financial reports and external auditors reports of public limited shares companies in Jordan. Indian Journal of Eco-nomics and Business, 20(3).
Chia, J., Harun, A., Kassim, A. W. M., Martin, D., &Kepal, N. (2016). Understanding factors that influence house pur-chase intention among consumers in Kota Kinabalu: an application of buyer behavior model theory. Journal of Tech-nology Management and Business, 3(2).
Consoli, D. (2010). A new concept of marketing: The emotional marketing.BRAND. Broad Research in Accounting, Nego-tiation, and Distribution, 1(1), 52–59.
Dumpe, M. (2015). Online marketing issues of real estate companies: a case of Latvia. Baltic journal of real estate eco-nomics and construction management, 3(1), 130–139.
Erkan, I., & Evans, C. (2016). The influence of eWOM in social media on consumers’ purchase intentions: An extended approach to information adoption. Computers in human behavior, 61, 47-55.
Ghalandari, K. (2021). The Effect of Intentions on Ethical Purchasing Behavior in Islam: The Moderating Role of Subjec-tive Knowledge and Perceived Reliability. International Journal of Ethics and Society, 3(1), 33-40.
Haibin, Z. H. A. N. G. (2018). The Influence Mechanism of Internet Word-of-Mouth on Consumer Behavior: A Contrastive Study between Japan and China on Tablet Marketing. Scientific Research Publishing, Inc. USA.
Hair, J.F., Black, W.C., Babin, B.J., & Anderson, R.E. (2010). Multivariate data analysis (7thed.). New York: Pearson.
Halim, R. E., Rahmani, S., Gayatri, G., Furinto, A., &Sutarso, Y. (2022). The Effectiveness of Product Sustainability Claims to Mitigate Negative Electronic Word of Mouth (N-eWOM). Sustainability, 14(5), 2554.
Hammouri, Q., Al-Gasawneh, J., Abu-Shanab, E., Nusairat, N., &Akhorshaideh, H. (2021). Determinants of the continuous use of mobile apps: The mediating role of users awareness and the moderating role of customer focus. International Journal of Data and Network Science, 5(4), 667-680.
Hammouri, Q., Altaher, A., Al-Gasawneh, J., Rabaai, A., Aloqool, A., &Khataybeh, H. (2022). Understanding the determi-nants of digital shopping features: The role of promo code on custom-er behavioral intention. International Journal of Data and Network Science, 6(3), 641-650.
Huete-Alcocer, N. (2017). A literature review of word of mouth and electronic word of mouth: Implications for consumer behavior. Frontiers in Psychology, 8, 1256.
Karunarathne, L., &Ariyawansa, R. G. (2015). Analysis of house purchase intention. Sri Lankan Journal of Manage-ment, 20(3), 28-51.
Khatib, A. Y. A. (2020). Determinants of Dividends for Real Estate Sector in Jordan. International Journal of Business and Management, 15(12).
Kim, E., Sung, Y., & Kang, H. (2014). Brand followers’ retweeting behavior on Twitter: How brand relationships influ-ence brand electronic word-of-mouth. Computers in Human Behavior, 37, 18-25.
Kim, W., & Cha, S. (2021). How attributes of green advertising affect purchase intention: The moderating role of con-sumer innovativeness. Sustainability, 13(16), 8723.
Lau, G. T., & Lee, S. H. (1999). Consumers' trust in a brand and the link to brand loyalty. Journal of Market-Focused Management, 4(4), 341-370.
Lee, H. W., & Ha, K. S. (2015). Research on the decision factor in customer loyalty in securities companies: Focusing on reliability and customer satisfaction's moderating effects. Journal of the Korea Academia-Industrial Cooperation So-ciety, 16(3), 1832-1843.
Lee, T. S., Ariff, M. S. M., Zakuan, N., Sulaiman, Z., &Saman, M. Z. M. (2016, May). Online sellers’ website quality in-fluencing online buyers’ purchase intention. In IOP Conference Series: Materials Science and Engineering 131 (2016) 012-014
Le-Hoang, P. V., Ho, Y. T. T., Luu, D. X., & Le, T. T. T. (2020). Determinants of customer's apartment purchase intention: is the location dominant? Independent Journal of Management & Production, 11(4), 1303-1322.
Li, Y. Q., & Liu, C. H. S. (2019). Understanding service quality and reputation effects on purchase behavior through im-age: The moderating roles of service reliability. Transportation Letters, 11(10), 580-588.
Litvin, S. W., Goldsmith, R. E., & Pan, B. (2008). Electronic word-of-mouth in hospitality and tourism management. Tourism Management, 29(3), 458–468.
Nieto, J., Hernández-Maestro, R. M., & Muñoz-Gallego, P. A. (2014). Marketing decisions, customer reviews, and busi-ness performance: The use of the Toprural website by Spanish rural lodging establishments. Tourism Management, 45, 115-123.
Nurittamont, W. (2021). The Role of EWOM Communication impact to Consumer’s Purchasing Intention to Healthy Food Products: An Empirical Study to Testing the Mediator and Moderator Variables. International Journal of Innovation, Creativity, and Change, 15(4), 637-652.
Nusairat, N. M., Alroale, M. A., Al Qeed, M., Al-Gasawneh, J. A., Hammouri, Q., Ahmad, A., &Abdellatif, H. (2021). Us-er-generated content-consumer buying intentions nexus: the mediating role of brand image. Academy of Strategic Management Journal, 20(4), 1-12.
Park, J., Hyun, H., &Thavisay, T. (2021). A study of antecedents and outcomes of social media WOM towards luxury brand purchase intention. Journal of Retailing and Consumer Services, 58, 102272.
Pauzi, S. F. F., Thoo, A. C., Tan, L. C., Muharam, F. M., &Talib, N. A. (2017, June). Factors influencing consumers' inten-tion for online grocery shopping–a proposed framework. In IOP Conference Series: Materials Science and Engineer-ing (Vol. 215, No. 1, p. 012013). IOP Publishing.
Pourfakhimi, S., Duncan, T., & Coetzee, W. J. (2020). Electronic word of mouth in tourism and hospitality consumer be-haviour: state of the art. Tourism Review.
Sohn, D. (2014). Coping with information in social media: The effects of network structure and knowledge on perception of information value. Computers in Human Behavior, 32, 145–151.
Sohn, J. W., & Kim, J. K. (2020). Factors that influence purchase intentions in social commerce. Technology in Socie-ty, 63, 101365.
Sosanuy, W., Siripipatthanakul, S., Nurittamont, W., &Phayaphrom, B. (2021). Effect of electronic word of mouth (eWOM) and perceived value on purchase intention during the COVID-19 pandemic: the case of ready-to-eat food. International Journal of Behavioral Analytics, 1(2), 1-16.
Tran, V. D., Nguyen, M. D., &Lương, L. A. (2022). The effects of online credible review on brand trust dimensions and willingness to buy: Evidence from Vietnam consumers. Cogent Business & Management, 9(1), 2038840.
YahayaNasidi, Q., Hassan, I., &Fazil Ahmad, M. (2021). Mediating role of social media in the Relationship between Reli-ability, Perceived Usefulness on Online Shopping Behaviour: Building a Conceptual Framework. International Journal of Academic Research in Business and Social Sciences.
Yang, F. X. (2017). Effects of restaurant satisfaction and knowledge sharing motivation on eWOM intentions: the moder-ating role of technology acceptance factors. Journal of Hospitality & Tourism Research, 41(1), 93–127.
Yaseen, S., & Jusoh, N. (2021). The Influence of Electronic Word of Mouth in social media on Consumers' purchasing In-tentions in Jordan. Ilkogretim Online, 20(4).
Zhou, T. (2011). An empirical examination of initial trust in mobile banking. Internet Research, 21(5), 527–540
Zoghlami, A. T., Yahia, K. B., &Berraies, S. (2018). From mobile service quality evaluation to e-word-of-mouth: what makes the users of mobile banking applications speak about the bank? The moderating role of brand reputa-tion. International Journal of E-Services and Mobile Applications, 10(2), 36-57.
Afroze, M., Abid, G., & Rehman, S. (2021). Impact of Privacy and Security on E-Banking Loyalty: Mediating Role of Customer Satisfaction and Moderation of Reliability. Journal of ISOSS, 7(2), 257-280.
Aji, P., Nadhila, V., & Sanny, L. (2020). Effect of social media marketing on Instagram towards purchase intention: Evi-dence from Indonesia’s ready-to-drink tea industry. International Journal of Data and Network Science, 4(2), 91-104.
Al-Adamat, A., Al-Gasawneh, J., & Al-Adamat, O. (2020). The impact of moral intelligence on green purchase intention. Management Science Letters, 10(9), 2063-2070.
Al-Gasawneh, J. A., & Al-Adamat, A. M. (2020). The relationship between perceived destination image, social media in-teraction and travel intentions relating to Neom city. Academy of Strategic Management Journal, 19(2), 1-12.
Al-Gasawneh, J., & Al-Adamat, A. (2020). The mediating role of e-word of mouth on the relationship between content marketing and green purchase intention. Management Science Letters, 10(8), 1701-1708.
Al-Gasawneh, J., Al-Wadi, M., Al-Wadi, B., Alown, B. & Nuseirat, N. (2020). The Interaction Effect of Comprehensive-ness Between Social media and Online Purchasing Intention in Jordanian Pharmacies. International Association of Online Engineering. Retrieved October 13, 2020 from https://www.learntechlib.org/p/217794/
Al-Haddad, S., Ayesh, O., Al Hassan, S., Taleb, J. A., Taleb, F. A., & Al Otaibi, L. (2021). The Impact of Social Media Advertisements on Purchase Intentions: An Empirical Study on Food Industry in Jordan. Jordan Journal of Business Administration, 17(4).
Alheet, A. F., Qawasmeh, R. A., Areiqat, A. Y., &Zamil, A. M. (2021). The Impact of the Existing Relationship Between Real Estate Market and Stock Exchange Market on The Strategic Planning in The Jordanian Banks. Academy of Ac-counting and Financial Studies Journal, 25, 1-10.
Alnsour, J. A. (2016). Affordability of Low-Income Housing in Amman, Jordan, Jordan Journal of Economic Sciences, 406(3642), 1–15.
Alnsour, M., Ghannam, M., &Alzeidat, Y. (2018). Social media effect on purchase intention: Jordanian airline industry. Journal of Internet Banking and Commerce, 23(2), 1-1.
Ghada, A. R., Mamat, R. B., &Rawashdeh, J. H. (2021). Evaluation of the Performance for Popular Three Classifiers on Spam Email without using FS Methods. WSEAS Transactions on Systems and Control, 16, 121-132.
Alotaibi, S. R. D., &Roussinov, D. (2016, February). Using GPower software to determine the sample size from the pilot study. In The 9th Saudi Students Conference.
Alrawashedh, N. H. (2021). Evaluation of continuity impact under the Covid-19 pandemic during the preparation of 2020 financial reports and external auditors reports of public limited shares companies in Jordan. Indian Journal of Eco-nomics and Business, 20(3).
Chia, J., Harun, A., Kassim, A. W. M., Martin, D., &Kepal, N. (2016). Understanding factors that influence house pur-chase intention among consumers in Kota Kinabalu: an application of buyer behavior model theory. Journal of Tech-nology Management and Business, 3(2).
Consoli, D. (2010). A new concept of marketing: The emotional marketing.BRAND. Broad Research in Accounting, Nego-tiation, and Distribution, 1(1), 52–59.
Dumpe, M. (2015). Online marketing issues of real estate companies: a case of Latvia. Baltic journal of real estate eco-nomics and construction management, 3(1), 130–139.
Erkan, I., & Evans, C. (2016). The influence of eWOM in social media on consumers’ purchase intentions: An extended approach to information adoption. Computers in human behavior, 61, 47-55.
Ghalandari, K. (2021). The Effect of Intentions on Ethical Purchasing Behavior in Islam: The Moderating Role of Subjec-tive Knowledge and Perceived Reliability. International Journal of Ethics and Society, 3(1), 33-40.
Haibin, Z. H. A. N. G. (2018). The Influence Mechanism of Internet Word-of-Mouth on Consumer Behavior: A Contrastive Study between Japan and China on Tablet Marketing. Scientific Research Publishing, Inc. USA.
Hair, J.F., Black, W.C., Babin, B.J., & Anderson, R.E. (2010). Multivariate data analysis (7thed.). New York: Pearson.
Halim, R. E., Rahmani, S., Gayatri, G., Furinto, A., &Sutarso, Y. (2022). The Effectiveness of Product Sustainability Claims to Mitigate Negative Electronic Word of Mouth (N-eWOM). Sustainability, 14(5), 2554.
Hammouri, Q., Al-Gasawneh, J., Abu-Shanab, E., Nusairat, N., &Akhorshaideh, H. (2021). Determinants of the continuous use of mobile apps: The mediating role of users awareness and the moderating role of customer focus. International Journal of Data and Network Science, 5(4), 667-680.
Hammouri, Q., Altaher, A., Al-Gasawneh, J., Rabaai, A., Aloqool, A., &Khataybeh, H. (2022). Understanding the determi-nants of digital shopping features: The role of promo code on custom-er behavioral intention. International Journal of Data and Network Science, 6(3), 641-650.
Huete-Alcocer, N. (2017). A literature review of word of mouth and electronic word of mouth: Implications for consumer behavior. Frontiers in Psychology, 8, 1256.
Karunarathne, L., &Ariyawansa, R. G. (2015). Analysis of house purchase intention. Sri Lankan Journal of Manage-ment, 20(3), 28-51.
Khatib, A. Y. A. (2020). Determinants of Dividends for Real Estate Sector in Jordan. International Journal of Business and Management, 15(12).
Kim, E., Sung, Y., & Kang, H. (2014). Brand followers’ retweeting behavior on Twitter: How brand relationships influ-ence brand electronic word-of-mouth. Computers in Human Behavior, 37, 18-25.
Kim, W., & Cha, S. (2021). How attributes of green advertising affect purchase intention: The moderating role of con-sumer innovativeness. Sustainability, 13(16), 8723.
Lau, G. T., & Lee, S. H. (1999). Consumers' trust in a brand and the link to brand loyalty. Journal of Market-Focused Management, 4(4), 341-370.
Lee, H. W., & Ha, K. S. (2015). Research on the decision factor in customer loyalty in securities companies: Focusing on reliability and customer satisfaction's moderating effects. Journal of the Korea Academia-Industrial Cooperation So-ciety, 16(3), 1832-1843.
Lee, T. S., Ariff, M. S. M., Zakuan, N., Sulaiman, Z., &Saman, M. Z. M. (2016, May). Online sellers’ website quality in-fluencing online buyers’ purchase intention. In IOP Conference Series: Materials Science and Engineering 131 (2016) 012-014
Le-Hoang, P. V., Ho, Y. T. T., Luu, D. X., & Le, T. T. T. (2020). Determinants of customer's apartment purchase intention: is the location dominant? Independent Journal of Management & Production, 11(4), 1303-1322.
Li, Y. Q., & Liu, C. H. S. (2019). Understanding service quality and reputation effects on purchase behavior through im-age: The moderating roles of service reliability. Transportation Letters, 11(10), 580-588.
Litvin, S. W., Goldsmith, R. E., & Pan, B. (2008). Electronic word-of-mouth in hospitality and tourism management. Tourism Management, 29(3), 458–468.
Nieto, J., Hernández-Maestro, R. M., & Muñoz-Gallego, P. A. (2014). Marketing decisions, customer reviews, and busi-ness performance: The use of the Toprural website by Spanish rural lodging establishments. Tourism Management, 45, 115-123.
Nurittamont, W. (2021). The Role of EWOM Communication impact to Consumer’s Purchasing Intention to Healthy Food Products: An Empirical Study to Testing the Mediator and Moderator Variables. International Journal of Innovation, Creativity, and Change, 15(4), 637-652.
Nusairat, N. M., Alroale, M. A., Al Qeed, M., Al-Gasawneh, J. A., Hammouri, Q., Ahmad, A., &Abdellatif, H. (2021). Us-er-generated content-consumer buying intentions nexus: the mediating role of brand image. Academy of Strategic Management Journal, 20(4), 1-12.
Park, J., Hyun, H., &Thavisay, T. (2021). A study of antecedents and outcomes of social media WOM towards luxury brand purchase intention. Journal of Retailing and Consumer Services, 58, 102272.
Pauzi, S. F. F., Thoo, A. C., Tan, L. C., Muharam, F. M., &Talib, N. A. (2017, June). Factors influencing consumers' inten-tion for online grocery shopping–a proposed framework. In IOP Conference Series: Materials Science and Engineer-ing (Vol. 215, No. 1, p. 012013). IOP Publishing.
Pourfakhimi, S., Duncan, T., & Coetzee, W. J. (2020). Electronic word of mouth in tourism and hospitality consumer be-haviour: state of the art. Tourism Review.
Sohn, D. (2014). Coping with information in social media: The effects of network structure and knowledge on perception of information value. Computers in Human Behavior, 32, 145–151.
Sohn, J. W., & Kim, J. K. (2020). Factors that influence purchase intentions in social commerce. Technology in Socie-ty, 63, 101365.
Sosanuy, W., Siripipatthanakul, S., Nurittamont, W., &Phayaphrom, B. (2021). Effect of electronic word of mouth (eWOM) and perceived value on purchase intention during the COVID-19 pandemic: the case of ready-to-eat food. International Journal of Behavioral Analytics, 1(2), 1-16.
Tran, V. D., Nguyen, M. D., &Lương, L. A. (2022). The effects of online credible review on brand trust dimensions and willingness to buy: Evidence from Vietnam consumers. Cogent Business & Management, 9(1), 2038840.
YahayaNasidi, Q., Hassan, I., &Fazil Ahmad, M. (2021). Mediating role of social media in the Relationship between Reli-ability, Perceived Usefulness on Online Shopping Behaviour: Building a Conceptual Framework. International Journal of Academic Research in Business and Social Sciences.
Yang, F. X. (2017). Effects of restaurant satisfaction and knowledge sharing motivation on eWOM intentions: the moder-ating role of technology acceptance factors. Journal of Hospitality & Tourism Research, 41(1), 93–127.
Yaseen, S., & Jusoh, N. (2021). The Influence of Electronic Word of Mouth in social media on Consumers' purchasing In-tentions in Jordan. Ilkogretim Online, 20(4).
Zhou, T. (2011). An empirical examination of initial trust in mobile banking. Internet Research, 21(5), 527–540
Zoghlami, A. T., Yahia, K. B., &Berraies, S. (2018). From mobile service quality evaluation to e-word-of-mouth: what makes the users of mobile banking applications speak about the bank? The moderating role of brand reputa-tion. International Journal of E-Services and Mobile Applications, 10(2), 36-57.