Authors: Malek Alsoud, Luay Al-Muani, Zeyad Alkhazali
DOI: 10.5267/j.ijdns.2022.1.009
Keywords: Social commerce, Content Usefulness, Engaging, Real-time communication, E-wom, Platform interactivity, Purchase intention
Journal: IJDS | Year: 2022 | Volume: 6 | Issue: 2 | Views: 2542 | Reviews: 0
Authors: Muhammed Nuseir, Ghaleb El Refae
DOI: 10.5267/j.ijdns.2022.1.008
Keywords: Digital Marketing, Business Performance Enhancement, Customer Relationship Management, UAE
Journal: IJDS | Year: 2022 | Volume: 6 | Issue: 2 | Views: 9359 | Reviews: 0
Authors: Muneer Alrwashdeh, Hussam Ali, Abdullah Helalat, Dina Ahmad Awad Alkhodar
DOI: 10.5267/j.ijdns.2022.1.007
Keywords: Social Media Influencers, Brand credibility, Ewom, Repurchase intention, Patronage intentions
Journal: IJDS | Year: 2022 | Volume: 6 | Issue: 2 | Views: 2702 | Reviews: 0
Authors: Ahmad Khraiwish, Jassim Ahmad Al-Gasawneh, Jamal M.M. Joudeh, Nawras M. Nusairat, Yaser F. Alabdi
DOI: 10.5267/j.ijdns.2022.1.006
Keywords: Islamic banks, Conventional banks, e-service quality (e-SQ), Affective commitment (AC), Normative commitment (NC), Calculative commitment (CC), Customer loyalty, Jordan
Journal: IJDS | Year: 2022 | Volume: 6 | Issue: 2 | Views: 1870 | Reviews: 0
Authors: Mohammed Al Doghan, Abbas N Albarq
DOI: 10.5267/j.ijdns.2022.1.005
Keywords: Hedonic Shopping Value, Utilitarian Shopping Value, E-retailing, E-satisfaction, E-loyalty
Journal: IJDS | Year: 2022 | Volume: 6 | Issue: 2 | Views: 1974 | Reviews: 0
Authors: I Wayan Suartina, I Gusti Ayu Wimba, I Made Astrama, Ni Luh Adisti Abiyoga Wulandari, Putu Laksmita Dewi Rahmayanti, Ni Nyoman Kerti Yasa, I Ketut Sujana
DOI: 10.5267/j.ijdns.2022.1.004
Keywords: Intensive distribution, Social media promotion, Brand love, Brand loyalty, e-WOM
Journal: IJDS | Year: 2022 | Volume: 6 | Issue: 2 | Views: 4477 | Reviews: 0
Authors: Sarayut Gonwirat, Atchara Choompol, Narong Wichapa
DOI: 10.5267/j.ijdns.2022.1.003
Keywords: Fake news detection, Deep learning, Weighting method
Journal: IJDS | Year: 2022 | Volume: 6 | Issue: 2 | Views: 1017 | Reviews: 0
Authors: Dewi Dewi, Maria Grace Herlina, Adine Esther Mutiha Boetar Boetar
DOI: 10.5267/j.ijdns.2022.1.002
Keywords: Brand Awareness, Fashion Industry, Purchase Intention, Social Media, Social Media Marketing
Journal: IJDS | Year: 2022 | Volume: 6 | Issue: 2 | Views: 10239 | Reviews: 0
Authors: Nilna Muna, Ni Nyoman Kerti Yasa, Ni Wayan Ekawati, I Made Artha Wibawa
DOI: 10.5267/j.ijdns.2022.1.001
Keywords: Social media, Business network, Networking quality, Product Innovativeness, Strategic resource, Firm performance
Journal: IJDS | Year: 2022 | Volume: 6 | Issue: 2 | Views: 1939 | Reviews: 0
Authors: Agus Dudung, Uswatun Hasanah, Ibnu Salman, Sugeng Priyanto, Tri Wahyudi Ramdhan
DOI: 10.5267/j.ijdns.2021.12.017
Keywords: E-readiness, E-learning, E-book, Graduate students
Journal: IJDS | Year: 2022 | Volume: 6 | Issue: 2 | Views: 1547 | Reviews: 0
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