Processing, Please wait...

  • Home
  • About Us
  • Search:
  • Advanced Search

Growing Science » International Journal of Data and Network Science » The effect of digital review credibility on Jordanian online purchase intention

Journals

  • IJIEC (777)
  • MSL (2643)
  • DSL (690)
  • CCL (528)
  • USCM (1092)
  • ESM (421)
  • AC (562)
  • JPM (293)
  • IJDS (952)
  • JFS (101)
  • HE (32)
  • SCI (26)

IJDS Volumes

    • Volume 1 (8)
      • Issue 1 (5)
      • Issue 2 (3)
    • Volume 2 (12)
      • Issue 1 (3)
      • Issue 2 (3)
      • Issue 3 (3)
      • Issue 4 (3)
    • Volume 3 (27)
      • Issue 1 (4)
      • Issue 2 (9)
      • Issue 3 (8)
      • Issue 4 (6)
    • Volume 4 (37)
      • Issue 1 (6)
      • Issue 2 (15)
      • Issue 3 (7)
      • Issue 4 (9)
    • Volume 5 (86)
      • Issue 1 (9)
      • Issue 2 (11)
      • Issue 3 (32)
      • Issue 4 (34)
    • Volume 6 (163)
      • Issue 1 (30)
      • Issue 2 (33)
      • Issue 3 (40)
      • Issue 4 (60)
    • Volume 7 (200)
      • Issue 1 (53)
      • Issue 2 (46)
      • Issue 3 (46)
      • Issue 4 (55)
    • Volume 8 (243)
      • Issue 1 (60)
      • Issue 2 (61)
      • Issue 3 (60)
      • Issue 4 (62)
    • Volume 9 (96)
      • Issue 1 (20)
      • Issue 2 (6)
      • Issue 3 (30)
      • Issue 4 (40)
    • Volume 10 (80)
      • Issue 1 (40)
      • Issue 2 (40)

Keywords

Supply chain management(168)
Jordan(165)
Vietnam(151)
Customer satisfaction(120)
Performance(115)
Supply chain(112)
Service quality(98)
Competitive advantage(97)
Tehran Stock Exchange(94)
SMEs(89)
optimization(87)
Sustainability(86)
Artificial intelligence(85)
Financial performance(84)
Trust(83)
TOPSIS(83)
Job satisfaction(81)
Genetic Algorithm(78)
Factor analysis(78)
Social media(78)


» Show all keywords

Authors

Naser Azad(82)
Zeplin Jiwa Husada Tarigan(66)
Mohammad Reza Iravani(64)
Endri Endri(45)
Muhammad Alshurideh(42)
Hotlan Siagian(40)
Dmaithan Almajali(37)
Jumadil Saputra(36)
Muhammad Turki Alshurideh(35)
Ahmad Makui(33)
Barween Al Kurdi(32)
Hassan Ghodrati(31)
Basrowi Basrowi(31)
Sautma Ronni Basana(31)
Mohammad Khodaei Valahzaghard(30)
Shankar Chakraborty(29)
Ni Nyoman Kerti Yasa(29)
Haitham M. Alzoubi(28)
Sulieman Ibraheem Shelash Al-Hawary(28)
Prasadja Ricardianto(28)


» Show all authors

Countries

Iran(2192)
Indonesia(1311)
Jordan(813)
India(793)
Vietnam(510)
Saudi Arabia(478)
Malaysia(444)
China(231)
United Arab Emirates(226)
Thailand(160)
United States(114)
Ukraine(110)
Turkey(110)
Egypt(106)
Peru(94)
Canada(93)
Morocco(86)
Pakistan(85)
United Kingdom(80)
Nigeria(78)


» Show all countries

International Journal of Data and Network Science

ISSN 2561-8156 (Online) - ISSN 2561-8148 (Print)
Quarterly Publication
Volume 6 Issue 3 pp. 973-982 , 2022

The effect of digital review credibility on Jordanian online purchase intention Pages 973-982 Right click to download the paper Download PDF

Authors: Thaer Majali, Malek Alsoud, Husam Yaseen, Rateb Almajali, Samer Barkat

DOI: 10.5267/j.ijdns.2022.1.014

Keywords: Credibility, Elaboration likelihood model, Structural equation modelling, Digital reviews, Review Credibility, Purchase intention, Jordanian consumers

Abstract: Recently, the credibility of digital reviews has played an essential role in the shopper's buying behaviors and decisions. Since there is a dearth of experimental research about the shoppers' credibility evaluation regarding digital reviews, this study aimed to investigate the factors that affect digital review credibility and its influence on buying choices among Jordanian consumers. With the help of elaboration likelihood theory, a research model has been established that experimentally test it through structural equation modelling from the data gathered from 246 users of the digital review website Amazon. The study's findings suggest factors that consist of the argument quality, like accuracy, completeness and quantity of digital reviews, and the peripheral cues, such as reviewer expertise, rating of goods or services, and website reputation. However, both significantly influence digital review credibility. Thus, they positively impact the buying decisions of shoppers.

How to cite this paper
Majali, T., Alsoud, M., Yaseen, H., Almajali, R & Barkat, S. (2022). The effect of digital review credibility on Jordanian online purchase intention.International Journal of Data and Network Science, 6(3), 973-982.

Refrences
Abedin, E., Mendoza, A., & Karunasekera, S. (2020). Credible vs Fake: A Literature Review on Differentiating Online Reviews based on Credibility.
Abuhashesh, M., Al-Khasawneh, M., Al-Dmour, R., & Masa'Deh, R. (2019). The impact of Facebook on Jordanian consumers' decision process in the hotel selection. IBIMA Business Review, 1–16. Article ID 928418
Adwan, A. A. (2020). The impact of social media on consumer awareness towards buying copy brand. International Journal of Electronic Marketing and Retailing, 11(2), 199-215.
Al-Adwan, A. S., Yaseen, H., Alsoud, A., Abousweilem, F., & Al-Rahmi, W. M. (2021). Novel extension of the UTAUT model to understand continued usage intention of learning management systems: the role of learning tradition. Education and Information Technologies, 1-27.
Alrousan, M. K., Al-Adwan, A. S., Al-Madadha, A., & Al Khasawneh, M. H. (2021). Factors affecting the adoption of E-Marketing by decision makers in SMEs: Evidence from Jordan. In Research Anthology on Small Business Strategies for Success and Survival (pp. 887-915). IGI Global.
Albayrak, M., & Ceylan, C. (2021). Effect of eWom on purchase intention: meta-analysis. Data Technologies and Applications.
Alsoud, M., Al-Muani, L., & Alkhazali, Z. (2022). Digital platform interactivity and Jordanian social commerce purchase intention. International Journal of Data and Network Science, 6(2), 285-294.
Ahmad, H., Hamad, A. G., Raed, H., & Maram, A. H. (2019). The impact of electronic word of mouth on intention to travel. International Journal of Scientific and Technology Research, 8(12), 1356-1362.
Alkhazali, Z., Al-Daoud, K., Alshamayleh, H., & Aledeinat, M. (2021). High performance work system and sustainable development among Jordanian SMEs: knowledge sharing as a moderator. Entrepreneurship and Sustainability Issues, 8(4), 280.
Alsoud, M., & Mustafa, A. (2020). The Impact of Security Protection on Online Shopping Intention upon Jordanian Markets. Merit Research Journal of Business and Management, 8(2), 023-027.
Alsoud, M. A. S., & bin Lebai Othman, I. (2018). The determinant of online shopping intention in Jordan: A review and suggestions for future research. International Journal of Academic Research in Business and Social Sciences, 8(8), 441-457.
Alsoud, M. A., & bin Lebai Othman, I. (2018). Factors Influencing Online Shopping Intention in Jordan: An Empirical Study Based on the Tam Model. International Journal of Current Innovations in Advanced Research, 1(6), 1-13.
Baek, H., Ahn, J., & Choi, Y. (2012). Helpfulness of online consumer reviews: Readers' objectives and review cues. International Journal of Electronic Commerce, 17(2), 99–126.
Barakat, S., & AlZagheer, H. (2021). Business Intelligence application in COVID-19 Vaccine Distribution. Annals of the Romanian Society for Cell Biology, 25(6), 17973-17980.
Bohari, A. M. (2016). A conceptual model of electronic word of mouth communication through social network sites: The moderating effect of personality traits. International Review of Management and Marketing, 6(7S).
Bohari, A. M. B. (2016). Knowledge contribution determinants through social network sites: Social relational perspective. International Review of Management and Marketing, 6(3).
Bureau, C. (2018). Census Bureau. https://www.census.gov/
Çaliciolu, C. (2014). Facebook as a marketing communications tool-Facebook official pages content analysis for Jordanian telecommunications companies in the mobile operators sector. International journal of business and social science, 5(4).
Chakraborty, U., & Bhat, S. (2018a). Credibility of online reviews and its impact on brand image. Management Research Review, 41(1), 148-164.
Chakraborty, U., & Bhat, S. (2018b). Online reviews and its impact on brand equity. International Journal of Internet Marketing and Advertising, 12(2), 159–180.
Cheung, C. M. K., Lee, M. K. O., & Rabjohn, N. (2008). The impact of electronic word‐of‐mouth: The adoption of online opinions in online customer communities. Internet Research, 18(3), 229-247.
Imtiaz, R., Alsoud, M. A. S., Ramish, M. S., Aziz, A., & Anwar, A. (2021). Impact of Face book on Advertising: Analysis of effectiveness of Face book on enhancing customer purchase intention. Ilkogretim Online, 20(5), 7130-7149.
Hammouri, Q., Al-Gasawneh, J. A., Nusairat, N. M., Hanandeh, A., & Barakat, S. (2021). The Determinants of Trust and its Influence on Online Buying Intention: An Empirical Study on Social Commerce in Jordan. Annals of the Romanian Society for Cell Biology, 25(5), 4522-4539.
Liu, Z., Lei, S., Guo, Y., & Zhou, Z. (2020). The interaction effect of online review language style and product type on consumers' purchase intentions. Palgrave Communications, 6(1), 1–8.
Lu, L.-C., Chang, W.-P., & Chang, H.-H. (2014). Consumer attitudes toward blogger's sponsored recommendations and purchase intention: The effect of sponsorship type, product type, and brand awareness. Computers in Human Behavior, 34, 258–266.
Luo, C., Luo, X. R., Xu, Y., Warkentin, M., & Sia, C. L. (2015). Examining the moderating role of sense of membership in online review evaluations. Information & Management, 52(3), 305–316.
Majali, T. E. (2018). Electronic Word of Mouth Determinants Through Facebook: Intangible Benefits Perspective. Advanced Science Letters, 24(6), 4102-4105.
Mariani, M., Styven, M. E., & Ayeh, J. K. (2019). Using Facebook for travel decision-making: an international study of antecedents. International Journal of Contemporary Hospitality Management, 31(2), 1021-1044.
Munzel, A. (2016). Assisting consumers in detecting fake reviews: The role of identity information disclosure and consensus. Journal of Retailing and Consumer Services, 32, 96–108.
Nofal, M. I., Al-Adwan, A. S., Yaseen, H., & Alsheikh, G. A. A. (2020). Digital marketing effect to intention to domestic tourism during COVID-19 in Jordan. Periodicals of Engineering and Natural Sciences (PEN), 8(4), 2471-2483.
Oliveira, B., & Casais, B. (2019). The importance of user-generated photos in restaurant selection. Journal of Hospitality and Tourism Technology, 10(1), 2-14.
Rahman, M. A., Abir, T., Yazdani, D. M. N., Hamid, A. B. A., & Al Mamun, A. (2020). Brand Image, eWOM, Trust and Online Purchase Intention of Digital Products among Malaysian Consumers. Journal of Xi'an University of Architecture & Technology, 12, 4935–4946.
Sirithanaphonchai, J. (2017). Identifying consumers' information adoption criteria on various online consumer review platforms: a case of Thai hospitality factor. Brunel University London.
Song, B. L., Liew, C. Y., Sia, J. Y., & Gopal, K. (2021). Electronic word-of-mouth in travel social networking sites and young consumers' purchase intentions: an extended information adoption model. Young Consumers.
Trawnih, A., Yaseen, H., Al-Adwan, A. S., Alsoud, R., & Jaber, O. A. (2021). Factors influencing social media adoption among smes during Covid-19 crisis. Journal of Management Information and Decision Sciences, 24(6), 1-18.
Thomas, M.-J., Wirtz, B. W., & Weyerer, J. C. (2019a). Determinants of online review credibility and its impact on consumers'purchase intention. Journal of Electronic Commerce Research, 20(1), 1–20.
Thomas, M.-J., Wirtz, B. W., & Weyerer, J. C. (2019b). Influencing factors of online reviews: an empirical analysis of determinants of purchase intention. International Journal of Electronic Business, 15(1), 43–71.
Varkaris, E., & Neuhofer, B. (2017). The influence of social media on the consumers' hotel decision journey. Journal of Hospitality and Tourism Technology, 8(1), 101-118.
Yan, M., Filieri, R., & Gorton, M. (2021). Continuance intention of online technologies: A systematic literature review. International Journal of Information Management, 58, 102315.
Yaseen, H., Al-Adwan, A. S., & Al-Madadha, A. (2019). Digital marketing adoption among SMEs in Jordan: a mixed-method approach. Journal of Theoretical and Applied Information Technology, 97(4), 1396-1407.
Yaseen, H., Alhusban, M. D., Alhosban, A., & Dingley, K. (2017). Making Sense of E‑Commerce Customers Awareness in a Developing Country Context: A Framework for Evaluation. Electronic Journal of Information Systems Evaluation, 20(2), pp102-115.
Zheng, L. (2021). The classification of online consumer reviews: A systematic literature review and integrative framework. Journal of Business Research, 135, 226–251.
Zhou, Z. (2020). Analyzing Online Reviews in E-Retailer Platforms: A Structural Equation Modeling Approach. Illinois Institute of Technology.
  • 34
  • 1
  • 2
  • 3
  • 4
  • 5

Journal: International Journal of Data and Network Science | Year: 2022 | Volume: 6 | Issue: 3 | Views: 3182 | Reviews: 0

Related Articles:
  • The impact of social commerce on online purchase intention: The mediation r ...
  • Digital platform interactivity and Jordanian social commerce purchase inten ...
  • E-WOM and airline e-ticket purchasing intention: Mediating effect of online ...
  • Factors affecting the credibility of online reviews on TIKI: An assessment ...
  • Investigating the effect of Electronic Word Of Mouth on customer’s purchase ...

Add Reviews

Name:*
E-Mail:
Review:
Bold Italic Underline Strike | Align left Center Align right | Insert smilies Insert link URLInsert protected URL Select color | Add Hidden Text Insert Quote Convert selected text from selection to Cyrillic (Russian) alphabet Insert spoiler
winkwinkedsmileam
belayfeelfellowlaughing
lollovenorecourse
requestsadtonguewassat
cryingwhatbullyangry
Security Code: *
Include security image CAPCHA.
Refresh Code

® 2010-2026 GrowingScience.Com