Growing Science » Tags cloud » Social Media
Authors: Emanuele Fiocco
Keywords: AHP, Marketing, Influencer, Social Media, Brand Management
Journal: MSL | Year: 2025 | Volume: 15 | Issue: 1 | Views: 271 | Reviews: 0
Authors: Hayford Amegbe, Nkululeko PraiseGod Zungu, Charles Hanu
Keywords: Social Media, Marketing Performance, TOE Theory, Entrepreneurial Factors
Journal: MSL | Year: 2023 | Volume: 13 | Issue: 3 | Views: 749 | Reviews: 0
Authors: Muhammad Adam, M. Ridha Siregar, Nabilah Nabilah, Teuku Meldi Kesuma, Mahdani Ibrahim
DOI: 10.5267/j.uscm.2024.5.024
Keywords: Customer relationship management, Customer retention, MSME, Social media, marketing, Social media business profile
Journal: USCM | Year: 2024 | Volume: 12 | Issue: 4 | Views: 464 | Reviews: 0
Authors: Sabar Sutia, Mochammad Fahlevi
DOI: 10.5267/j.uscm.2024.3.024
Keywords: Social Media, Advertising, Promotion, Brand Image, Customer Behavior, Container Food Court
Journal: USCM | Year: 2024 | Volume: 12 | Issue: 3 | Views: 1067 | Reviews: 0
Authors: Nurliza Nurliza, Wanti Fitrianti, Pamela Pamela
Keywords: Innovation marketing process, Marketing mix, Social media, TOE model, SMEs’ characteristics
Journal: MSL | Year: 2021 | Volume: 11 | Issue: 6 | Views: 2025 | Reviews: 0
Authors: Muhammad Turki Alshurideh, Barween Al Kurdi, Ahmad AlHamad, Samer Hamadneh, Haitham M. Alzoubi, Alaa Ahmad
DOI: 10.5267/j.uscm.2022.9.015
Keywords: CRM, Social CRM, SCRM, Customer happiness, Customer retention, Email, FAQs, Calling center, Feedback, Social media, Telecommunication firm
Journal: USCM | Year: 2023 | Volume: 11 | Issue: 1 | Views: 5849 | Reviews: 0
Authors: Ben-Roy Do, Alaleh Dadvari, Massoud Moslehpour
Keywords: Entrepreneurial personality, Entrepreneurial intention, Technology acceptance model, Social media, Entrepreneurial networking
Journal: MSL | Year: 2020 | Volume: 10 | Issue: 16 | Views: 2372 | Reviews: 0
Authors: Ni Nyoman Kerti Yasa, I Gusti Ayu Ketut Giantari, Made Setini, Wayan Sarmawa, Putu Laksmita Dewi Rahmayanti, Ida Bagus Agung Dharmanegara
Keywords: Local genius, Social media, Business value, Business performance, SME’s
Journal: MSL | Year: 2020 | Volume: 10 | Issue: 13 | Views: 3870 | Reviews: 0
Authors: Omar Mohmmad Ali Al-Qudah
Keywords: Content quality, Brand interactivity, Brand awareness, Purchase intention, Stimulus-Organism-Response (S–O-R) model, Social media
Journal: MSL | Year: 2020 | Volume: 10 | Issue: 13 | Views: 2731 | Reviews: 0
Authors: Mohammad Al Haj Eid, Nawras M. Nusairat, Mahmud Alkailani, Hamad Al-Ghadeer
Keywords: Advertisement attributes, Attitudes, Motives, Social media, Jordan
Journal: MSL | Year: 2020 | Volume: 10 | Issue: 10 | Views: 8672 | Reviews: 0
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