Since consumer’s needs, wants, and preferences establish a cornerstone for developing new products, this research aims to determine the effect of hedonic shopping motivations of Jordanian youth’s fashion leadership behavior through a social psychology approach. Based on the diffusion and human motivations theories, six hedonic shopping motivations have been examined: (1) value shopping motivations; (2) gratification shopping motivations; (3) idea shopping motivations; (4) adventure shopping motivations; (5) social shopping motivations; and (6) role shopping motivations. A self-administered questionnaire has been developed to collect data from the research sample comprising 500 students from four private universities in Amman. Results showed that fashion leadership behavior is significantly related only to four hedonic shopping motivations: value shopping motivations, idea shopping motivations, social shopping motivations; and role shopping motivations, whereas gratification and adventure shopping motivations were found to not have a significant impact on leadership behavior. Research recommendations and future research were also discussed.

The purpose of this study was to investigate the effect of transformational leadership on employee performance via job satisfaction in telecommunication sector, Jordan. Self-administered questionnaire was used to collect data from 278 employees. Structural equation modeling (SEM) via The Analysis of Moment Structures, i.e., IBM AMOS 22 was applied to test hypotheses. The findings show that transformational leadership was significantly and positively associated with both job satisfaction and employee performance. Furthermore, job satisfaction had a significant relationship with employee performance. Consequently, the results underlined a significant mediation effect of job satisfaction in the interaction between transformational leadership and employee performance. This research provides empirical evidence of the interaction between transformational leadership, job satisfaction and employee performance in a key industry in a developing country, Jordan. Finally, this study was conducted in telecommunication sector in a developing country, Jordan, therefore, the results cannot be generalized across countries.

It may be queried why highly-qualified and skilled employees are allowed to leave their organizations. This study aims to determine the main factors affecting employee retention and how employee retention affects organizational performance in the commercial banking sector in Jordan. The employee retention drivers that are discussed in this study include economic security, psychological security, affiliation, and self-actualization factors. The researchers use a questionnaire as a research instrument to collect the primary data from employees using the simple random sampling technique. SEM-SPLS is used to analyze the collected data, to test the study model and the proposed hypotheses. The findings reveal that economic, psychological, affiliation, and self-actualization factors affected employee retention. The paper also discusses the study's theoretical and practical implications.

This paper aims to explore the influence of Accounting Information System (AIS) success or effectiveness factors namely system quality, information quality, service quality and training quality on the organizational benefits of listed Jordanian firms using a DeLone and McLean Information System (IS) success model. To achieve the purpose of this research, the collected data of 117 Chief Finance Officer (CFO) who are operating in the listed Jordanian firms that had already implemented AIS was analyzed via Partial Least Squares-Structural Equation Modeling (PLS-SEM) to test the research model. The results show that information quality, service quality and training quality had positive and a significant contribution on the organizational benefits. However, system quality did not have any significant impact on the organi-zational benefits in context of this research. Lastly, the implications of these results for both researchers and practitioners were discussed at the end of this paper.

This is one of the first studies of customer relationship management (CRM) in an emerging market of Telecommunications Companies in Jordan. The purpose of this study is to investigate the influence of customer relationship management (CRM) success factors on the mental image among a sample of Jordanian Telecommunications Companies customers. A review of the literature relating to CRM and mental image in both developed and emerging markets was undertaken. The variables which were chosen formed the overall success factors of CRM which are (profitability, knowledgeability, loyalty, attitude, and satisfaction) for enhancing the mental image of telecommunications companies in Jordan. The study sample was selected randomly with a total of 340 citizens by using a quantitative method (questionnaire) to collect data. A 64 percent response rate was achieved. The results revealed the sample held a positive attitude towards the main hypothesis of the study. The variable testing indicated that the most influential variable of the aforementioned on the mental image of the organization appeared through the analysis to be employee attitude as the most influential while profitability appeared to be the least influential variable of all. The researchers recommend the start giving enough attention to the success factors.

Employee satisfaction is significant when it comes to define organizational success, particularly in the service industry. The need to enhance employee satisfaction is critical because it is the key to better business operations as it increases long-term employee productivity and retains profitable customers. The purpose of this study is to observe and test practically the relationship between employee satisfaction and customer satisfaction. The study discusses five employee variables that impact on customer satisfaction, namely, communication and rewards as well as employee loyalty, retention and commitment. A set of hypotheses were then developed theoretically and tested practically using the SEM-PLS approach. In conclusion, it was found that customer satisfaction had a causal relationship with employee satisfaction and an understanding of the employees’ satisfaction role was extremely important in this context. The paper also discusses further findings from the study as well as suggests future related research areas.

This paper aimed to verify the relationship between Administrative Entrepreneurship, Imitative Entrepreneurship, and Acquisitive Entrepreneurship on Small business entrepreneurship with the intermediate role of Entrepreneurs. 310 questionnaires were obtained from Small business entrepreneurship in Jordan. The researchers used five points Likert scale questionnaires adapted from the literature. The results of the PLS-SEM indicated that the Acquisitive Entrepreneurship and Imitative Entrepreneurship had a significant impact on the creativity of the Small business entrepreneurship, while Administrative Entrepreneurship demonstrated an unimportant relationship with creativity. The results also highlight that Entrepreneurs mediated the relationship between Imitative Entrepreneurship and employee creativity, however, no mediation effect was found on Administrative Entrepreneurship and Acquisitive Entrepreneurship with creativity.

This study aimed to reveal the effect of marketing ambidexterity (exploring opportunities, exploiting opportunities, and marketing flexibility) on improvement of marketing performance in telecom companies in Jordan. A purposeful sample of (45) marketing managers who represent marketing departments in telecom companies was selected, a questionnaire was distributed among them, and 42 valid questionnaires were retrieved and analyzed. The field results provide a strong statistically significant effect (α ≤ 0.05) of the marketing ambidexterity dimensions (exploring opportunities, exploiting opportunities, marketing flexibility) on improvement of marketing performance in telecom companies in Jordan. It also provides a high level of interest of both marketing ambidexterity dimensions practice, and marketing performance improvement in telecom companies in Jordan.

The present study aimed at examining the influence of adopting decentralization within organization and its role in creating a balanced performance through influencing variables of (Organize Workload, Decrease Role Conflict, Decrease Role Ambiguity, Support Leadership and Employee Empowerment). Depending on quantitative approach; researcher distributed (122) questionnaires among associate professors, full professors and assistant professors. The results indicated that among all chosen variables, decentralization had the ability to influence organization performance through organizing the workflow and empowerment which scored R values of 0.548 and 0.444, respectively. This means that decentralization can help in creating a balanced performance through accepting all study hypotheses. The study recommends informing employees and leaders more regarding organizational strategies, aims and mission before going into decentralization to avoid ill-practiced decentralization.

This paper aims to use a dual-process of direct and indirect use of competitive advantage (CA) for investigation of the contribution of customer orientation (CO) in affecting organizational performance (OP) of Jordanian banks. The current empirical research is based on the survey conducted on 16 banks from Jordan. Structural equation modeling was employed along with confirmatory factor analysis for easy comprehension of correlation among the three latent constructs. The results showed that (OP) experienced a partial reconciliation effect of (CO) in the presence of (CA). The study also established the significant immediate impact on performance of organization because of (CO). Moreover, significant indirect positive effect of (CO) over (OP) was evident in presence of (CA). Theoretical and managerial inferences of the outcomes are explained in the last section.