This study aims at exploring the effect of four elements of an integrated marketing mix. The mix consists of both elements of the 4Ps and SIVA marketing models. These elements are product-solution, promotion-information, place-access, and price-value. A questionnaire was used to collect the required data from a sample of retailing market customers in Saudi Arabia. The total number of the questionnaires used in data analysis was 378. The study found that product-solution and place-access from customers’ perspective had significant effects on customer retention. On the other hand, price-value had a negative significant effect on customer retention, while promotion-information had no effect on customer retention. Hence, companies are called for considering products as solutions, promotion as a source of information for customers, place as an access point for such a solution, and price must be appropriate to the value that the customer gets.

The aim of this study is to investigate the influence of logistics and distribution processes on business process reengineering by adopting green innovation for sustainable transformation. Guided by the Resource-Based View (RBV), the study examines logistics and distribution processes in relation to business process reengineering (BPR), through green innovation adoption, towards achieving sustainability goals. Drawing on a conceptual framework based in supply chain management and BPR theories, the study uses Structural Equation Modeling-Partial Least Squares to analyze data collected from respondents within the target industries. The results show that streamlined logistics and distribution processes help to ensure the success of Green Innovation as part of BPR, strengthening the trend towards sustainable transformation. The study accentuates the importance of logistics management in enabling environmental stewardship and enhanced operational efficiency, providing some key ideas for improving both theoretical developments and future directions as well on practice ground to adopt sustainable supply chain trends.

This study examines the interaction effect between transformational leadership, transactional leadership, wireless IT competence, ambidexterity and supply chain management capability in increasing innovation capability. By using a knowledge-based view and dynamic capability theory basis, this research has provided an exploration of the supply chain of a merchant marine college and its impact on innovation capability using a quantitative method approach. The authors collected data from a cross-section of 673 questionnaires distributed to Managers in 3 managerial classifications from top, middle and bottom in the technical service unit of the merchant marine college under the Indonesian Ministry of Transportation. A total of 523 data were collected from questionnaires that could be continued for data analysis. The results of this study indicate that all the hypotheses put forward in this study are accepted, and the role of mediating variables in this research has succeeded in demonstrating their role in mediating each antecedent variable to increase innovation capability. The theoretical implication of this research is the growth of cloud or virtual supply chains facilitated by digital wireless communications, and internet technology is advancing logistics and supply chain innovations. Also, it can reinforce theory and dynamic capability.

Financial reports provide information about a company's assets, liabilities, equity, income, expenses and cash flow. This information can be used by various parties such as investors, creditors, government and management to make business decisions and assess company performance. Companies in obtaining good financial reports need to detect fraudulent financial statements first. Financial statement fraud can be detrimental to investors and creditors because it gives a wrong picture of a company's financial performance. This study aims to examine the effect of big data competence and the tone of the top internal auditors on the detection of financial statement fraud, as well as to mediate the effect of big data competence on the detection of financial statement fraud through self-efficacy. This research uses a sample of 183 respondents who are internal auditors in companies in Indonesia. Data were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM). The results of the study show that big data competence has no significant effect on the detection of financial statement fraud, but has a positive and significant effect on self-efficacy. In addition, the internal auditor's tone of the top also has a positive and significant effect on the detection of financial statement fraud. Finally, self-efficacy partially mediates the relationship between big data competence and fraud detection of financial statements. This research provides important implications for practitioners and decision makers in developing internal auditor competence in the field of big data and paying attention to tone of the top as an important factor in detecting fraudulent financial statements. In addition, this research also contributes to strengthening the understanding of the relationship between big data competence, tone of the top, self-efficacy, and fraud detection of financial statements in the Indonesian context.

Concrete is the most significant source of construction in the construction industry of the world. However, concrete causes excessive production of cement, which is one of the key contributors of carbon dioxide emissions to the environment. To minimize the use of cement in concrete, various innovative materials are being added in concrete to make it sustainable. In this study, a comparative study between three fibers Carbon Fiber, Glass Fiber, and steel fibers was done to determine which one is the most suitable fiber. For this purpose, testing on specimens was done for tensile and compressive strength at 0.5% addition of each fiber. Testing was done after 3, 7, 14, and 28 days of curing. The results spelled out that the highest compressive strength of 37.53 MPa of cube specimens was found in carbon fiber after 28 days, and Glass fibers exhibited the lowest gain in strength at about 32.335 MPa. Carbon Fiber gained 28% more strength than the control mix. On the other hand, tensile strength was also found highest in carbon fibers i.e. for the cubes the maximum difference between different fibers inducted concrete samples is 28% approximately, and for cylinders it is 27%, respectively. On the other hand, the highest tensile strength of concrete was also gained with the carbon fiber at about 3.61 MPa. The same was found lowest in glass fiber at 3.12 MPa. Carbon fiber got about 44 % improvements in tensile strength.

As a capital market investment, stocks have risks that must be managed. Therefore, investors should consider the returns and risks of investment products. This study aims to estimate the risk of insurance companies' loss when investing. The method used to estimate the level of risk is Value at Risk (VaR) based on Extreme Value Theory (EVT). The data used is secondary data in the form of daily stock closing prices from two insurance companies, AXA General Insurance and BRI Insurance, from January 2016 to January 2022. The data were used to estimate the risk value according to the EVT principle. As a result, Insurance AXA General Insurance, with 5.91% liquidity, has the lowest VaR value with a 99% confidence level, while BRI Insurance has 5.04%. We concluded from these results that AXA General Insurance has a lower investment risk. It means that each company has a different risk value. Therefore, investors should know these risk factors when choosing a company.

This study aims to examine the mediating role of social media marketing effectiveness in the relationship between customer engagement dimensions (cognitive, emotional, behavioral, transactional, and social) and brand loyalty in the context of Amazon as a retail brand store. A quantitative approach was adopted, employing a survey-based method to collect data from 320 consumers who engage with Amazon as a retail brand store on social media platforms. Findings reveal positive effects of cognitive, emotional, transactional, and social engagement on brand loyalty and social media marketing effectiveness. However, behavioral engagement exhibited a negative impact. Social media marketing effectiveness positively influenced brand loyalty and mediated the relationships between customer engagement dimensions and brand loyalty. This study contributes to literature by challenging assumptions and providing insights into the interplay among customer engagement dimensions, social media marketing effectiveness, and brand loyalty. This offers brands the opportunity to promote and increase their awareness with the use of social media to interact with existing customer base that will boost loyalty in the long run. Only a few studies have examined social media marketing effectiveness as a mediator between customer engagement dimensions and brand loyalty. Therefore, this work endeavors to fill this gap by investigating consumer engagement, social media marketing and brand loyalty in an age when the internet plays an important role.

Slow fashion is a new movement in the textile industry, where slow production mode and more ethical business processes are highly considered. This movement is an alternative to buying fast fashion productsto achieve a sustainable pattern. The theory of planned behavior also includes attitudes, subjective norms, and perceived behavior control, which are commonly used to analyze the patterns of green attitudinal variables through other additional principles, namelythe willingness to pay a premium, consumer effectiveness, and environmental knowledge. Therefore, this study analyzed factors influencing purchase intention of slow-fashion products. In this analysis, a randomized questionnaire was implemented and distributed to 140 Generation Z people in West Java Province, Indonesia. Structural equation modelingwas also used to test the fit model and path analysis of attitudes mediating green products knowledge on the intensity of buying slow-fashion products. The results showed that the three main variables of TPB and other influential/significant expanding principles were observed, except consumers' perceived effectiveness did not affect purchase intention. The limitations also prioritized the need for more experimental loci capable of being developed at different points. Moreover, the results obtained were beneficial for both academic and managerial purposes. This proved that green product purchasing behavior analysis needs to be academically improved, specifically for slow-fashion in developing countries. Managerial suggestions also increased green knowledge of fashion products through descriptive analysis. These suggestions enhanced consumers' understanding of the effective reduction of textile waste by purchasing fashion products.

Manufacturing companies constantly strive to build sustainable performance to survive fierce business competition. Besides, the company should be committed to protecting the environment by paying attention to the role of supply chain members. Companies should collaborate with external partners, enabling them to fulfill customers' needs for environmentally friendly products. This study explores the effect of green supply chain management on operational performance with the mediating role of information technology infrastructure, internal integration, and external integration. This study surveyed manufacturing companies in Indonesia using structured questionnaires designed with a five-point Likert scale. The questionnaire is designed using Google Forms, and the links are distributed to respondents through email, WhatsApp, and other social media. As many as 245 responses were obtained and valid for analysis. The data processing used SmartPLS software version 4.0. The hypothesis test results found that green supply chain management influences information technology infrastructure, internal integration, external integration, and operational performance. Information technology infrastructure impacts improving internal integration, external integration, and operational performance. Internal integration has an impact on external integration and operational performance. External integration has an impact on improving operational performance. The research contributes to managerial practice by adopting the ISO 14001 standard in green supply chain management. for companies to make improvements. These findings also enrich the current research in supply chain management theories.

The objective of the current study is to explore how certain attributes of chief executive officers (CEOs), such as their innovativeness, knowledge of information systems (IS), and trust in technology and technological factors (Compatibility, relative advantage, and complexity) on the utilization of accounting information systems (AIS) in companies across various industries in Jordan. The research gathered data through a structured questionnaire, which included a 7-point scale. The respondents were CEO/owner of small, medium, and large enterprises (SMEs) in Jordan. A total of 315 valid responses were analyzed using the Partial Least Squares Structural Equation Modeling (PLS-SEM) technique. The findings indicated a significant and positive correlation between complexity, compatibility, CEOs trust in technologies, CEOs information system (IS) knowledge, and the utilization of AIS. However, CEO innovativeness and relative advantage have an insignificant impact on AIS use. The present study is the first to examine CEO characteristics in the AIS context. The practical and theoretical implications derived from the empirical findings of this study offer valuable insights for managers and practitioners. These insights aim to enhance their understanding of the fundamental factors crucial for the successful implementation of AIS in companies, ultimately contributing to improved firm performance.