Growing Science » Authors » Sany Sanuri Mohd Mokhtar
Authors: Nagwan Abdulwahab AlQershi, Zakaria Bin Abas, Sany Sanuri Mohd Mokhtar
Keywords: Structural Capital (SC), Strategic Innovation (SI), Manufacturing SMEs, Performance
Journal: MSL | Year: 2021 | Volume: 11 | Issue: 1 | Views: 2698 | Reviews: 0
Authors: Kashif Farhat, Sany Sanuri Mohd Mokhtar, Salniza Bt Md. Salleh
Keywords: Brand engagement, Brand equity drivers, Brand experience, Brand affect, Automobile brands in Pakistan, Customer-based brand equity
Journal: MSL | Year: 2020 | Volume: 10 | Issue: 10 | Views: 1354 | Reviews: 0
Authors: Maha Mohammed Yusr, Sany Sanuri Mohd Mokhtar, Wan Mohd Azwan Wan Abaid, Selvan Perumal, Fauzi Fauzi
Keywords: Customer knowledge management, Manufacturing capabilities, Product innovation performance, Partial least square, Malaysian manufacturing companies
Journal: MSL | Year: 2018 | Volume: 8 | Issue: 11 | Views: 1570 | Reviews: 0
Authors: Sarina Ismail, Sany Sanuri Mohd Mokhtar
Keywords: Actual purchase, Attitude, Cultural belief, Intention, Product safety, Social influence
Journal: MSL | Year: 2015 | Volume: 5 | Issue: 8 | Views: 2692 | Reviews: 0
Authors: Sarina Ismail, Sany Sanuri Mohd Mokhtar
Keywords: Actual buying, Buying intention, Consumer behavior, Herbal product, Malaysia, Perceived risk, Product safety
Journal: MSL | Year: 2015 | Volume: 5 | Issue: 2 | Views: 2656 | Reviews: 0
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