During the past few years, electronic marketing has gained significant portion of market share in the world. People become familiar with various products and services through the magic of internet and they could make their purchase with an ease of a click of a button. This paper presents an investigation on important factors influencing e-marketing in banking industry in city of Tehran, Iran. The proposed study designs a questionnaire in Likert scale consists of 19 questions, distributes it among 250 Iranian experts and analyzes it based on principal component analysis. During the survey, the number of questions are reduced to 16. Cronbach alpha is calculated as 0.90 and Kaiser-Meyer-Olkin Measure of Sampling Adequacy and Approx. Chi-Square are 0.939 and 2938, respectively. Based on the results of our survey, we have derived two factors including environmental factors as well as information technology.

A new and simple method for the preconcentration and spectrophotometric determination of trace amounts of nickel was developed by cloud point extraction (CPE). In the proposed work, dimethylglyoxime (DMG) was used as the chelating agent and Triton X-114 was selected as a non-ionic surfactant for CPE. The parameters affecting the cloud point extraction including the pH of sample solution, concentration of the chelating agent and surfactant, equilibration temperature and time were optimized. Under the optimum conditions, the calibration graph was linear in the range of 10-150 ng mL-1 with a detection limit of 4 ng mL-1. The relative standard deviation for 9 replicates of 100 ng mL-1 Ni(II) was 1.04%. The interference effect of some anions and cations was studied. The method was applied to the determination of Ni(II) in water samples with satisfactory results.

This paper presents an investigation on the role of human resource management on enterprise resource planning in one of higher educational systems in city of Tehran, Iran. The proposed study designs a questionnaire in Likert scale consists of 30 questions, distributes it among some Iranian experts and analyzes it based on principal component analysis. During the survey, the number of questions are reduced to 20. Cronbach alpha is calculated as 0.86 and Kaiser-Meyer-Olkin Measure of Sampling Adequacy and Approx. Chi-Square are 0.716 and 1169, respectively. Based on the results of our survey, we have derived five factors including environment analysis, infrastructure components, managerial decisions, integrated information systems and control components.

In today & apos; s competitive world, productivity- as a core source of production - is the most important target of the organization. Experimental studies in developed industrial countries prove that productivity improvements resulted from development of management systems play a more important role in production than physical increases in labor and capital factors. This paper, while focusing on productivity from a CRM perspective, employs a European Organizational Excellence Model framework to identify factors affecting productivity and the role of CRM systems. We perform an empirical study for a case study of home appliance manufacturing and using a questionnaire computed present status and compared with desired status of CRM components such as customer leadership, strategy, skill and motivation of labor work, effective use of information technology and process management.

This research investigates the human-behavioral dimension of technology acceptance in enterprises. It is evident that accepting a technology depends on the underlying circumstances of the environment. We have approached this issue from two different angles of social and technological architecture. The research tries to explore proper enterprise architecture for ERP system acceptance. Social Architecture (SA) is defined as the set of circumstances that makes people behave in a particular way. So behavior of persons (employees of an enterprise) can be a function of SA. Hence acceptance of a system can be dictated by SA and manipulating SA can result in desirable success for a technology system. We have achieved various variables of social architecture and have examined their relevance to system acceptance and success in related enterprises (research domain) beside technological architecture variables.
The results have indicated that a special form of social and technological architecture can lead to success for ERP system in the enterprises of the research domain. This gave us a model of architecture.

Distribution network design is an important issue in supply chain management and plays an important role in making new market development. Because of JIT philosophy, most of managers now have focused on designing appropriate distribution networks. Thus, categorizing distributors and selecting the best ones are crucial for companies. This paper provides a new method to categorize and select distributors. The fuzzy Adaptive Resonance Theory (ART) algorithm is utilized to categorize distributors according to their similarity. To improve the performance of the algorithm, we train the algorithm using the past data. Finally, a numerical example is illustrated to examine the validity of the proposed algorithm.

Railroad maintenance engineering plays an important role on availability of roads and reducing the cost of railroad incidents. Rail is of the most important parts of railroad industry, which needs regular maintenance since it covers a significant part of total maintenance cost. Any attempt on optimizing total cost of maintenance could substantially reduce the cost of railroad system and it can reduce total cost of the industry. The paper presents a new method to estimate the cost of rail failure using different cost components such as cost of inspection and cost of risk associated with possible accidents. The proposed model of this paper is used for a real-world case study of railroad transportation of Tehran region and the results have been analyzed.

Measuring the relative efficiency of similar units has been an important topic of research among many researchers. Data envelopment analysis has been one of the most important techniques for measuring the efficiency of different units. However, there are some limitations on using such technique and some people prefer to use other methods such as analytical hierarchy process to measure the relative efficiencies. Besides, uncertainty in the input data is another issue, which makes some misleading results. In this paper, we present an integrated robust DEA-AHP to measure the relative efficiency of similar units. The proposed model of this is believed to capable of presenting better results in terms of efficiency compared with exclusive usage of DEA or AHP. The implementation of the proposed model is demonstrated for a real-world case study of Airport industry and the results are analyzed.

Budgeting plays an important role on increasing efficiency of organizations. It helps determine targets and possible future chaos a head of time. A good budgeting plan can create motivation among workers and managers. There are different budgeting plans such as traditional and operational. In this paper, we analyze the effects of executing budgeting plan on governmental organizations. The proposed study of this paper designs a questionnaire consists of various questions and selects 94 people out of 125 financial managers who work for various governmental organizations in province of Zanjan, Iran. The results indicate that the operational budgeting could help provide better performance measurement of governmental organizations, it helps us provide a more precise cost of products and services, and it helps government allocate the necessary budget proportion to performance measurement. The results of our survey also indicate that operational budgeting redirect costs towards our objectives and make the overall budgeting crystal clear.

Nowadays organizational excellence is regarded as the world’s most effective and progressive issue and many countries and organizations are attempting in the way of applying excellence. In this way, they attempt to improve such models and according to culture and sociopolitical conditions of each country, they attempt to design several models. The present research has been conducted with principal goal of designing organizational excellence model at cellulose industry of Iran. The study determines its components and aspects, priorities the aspects and components and analyzes relationship among different aspects of organizational excellence model at cellulose industry of Iran. The present research is an applied research with respect to goal and it is a descriptive-analytical method in terms of method. Statistical population of the present research covers all experts in the field of cellulose industry of Iran in which on this basis, the number of statistical sample was 207 people from managers to specialists. Results of research indicate that organizational excellence pattern of cellulose industry is a mixture of different aspects of technical, economic, inner environment, outer environment, motivation and behavioral processes.