Growing Science » Authors » Adhi Prasetio
Authors: Adhi Prasetio, Nadiya Aulia Witarsyah, Indrawati Indrawati
DOI: 10.5267/j.ijdns.2024.1.017
Keywords: E-WOM, Purchase Intention, IACM, E-Commerce
Journal: IJDS | Year: 2024 | Volume: 8 | Issue: 3 | Views: 802 | Reviews: 0
Authors: Adhi Prasetio, Mufidatul Azmi
DOI: 10.5267/j.ijdns.2023.12.003
Keywords: Brand equity, Engagement intention, Social media, Engagement behavior
Journal: IJDS | Year: 2024 | Volume: 8 | Issue: 2 | Views: 731 | Reviews: 0
Authors: Adhi Prasetio, Deimas Aulia Rahman, Fetty Poerwita Sary, Rina D. Pasaribu, Moh. Riza Sutjipto
DOI: 10.5267/j.ijdns.2022.6.014
Keywords: Social media marketing activities, Brand awareness, Brand image, Commitment, Electronic word-of-mouth
Journal: IJDS | Year: 2022 | Volume: 6 | Issue: 4 | Views: 3624 | Reviews: 0
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