Processing, Please wait...

  • Home
  • About Us
  • Search:
  • Advanced Search

Growing Science » Journal of Project Management » Innovative strategy: Utilizing social capital to develop green products

Journals

  • IJIEC (777)
  • MSL (2643)
  • DSL (690)
  • CCL (528)
  • USCM (1092)
  • ESM (421)
  • AC (562)
  • JPM (293)
  • IJDS (952)
  • JFS (101)
  • HE (32)
  • SCI (26)

JPM Volumes

    • Volume 1 (8)
      • Issue 1 (5)
      • Issue 2 (3)
    • Volume 2 (13)
      • Issue 1 (4)
      • Issue 2 (3)
      • Issue 3 (3)
      • Issue 4 (3)
    • Volume 3 (17)
      • Issue 1 (4)
      • Issue 2 (5)
      • Issue 3 (4)
      • Issue 4 (4)
    • Volume 4 (24)
      • Issue 1 (4)
      • Issue 2 (8)
      • Issue 3 (8)
      • Issue 4 (4)
    • Volume 5 (20)
      • Issue 1 (5)
      • Issue 2 (5)
      • Issue 3 (5)
      • Issue 4 (5)
    • Volume 6 (20)
      • Issue 1 (5)
      • Issue 2 (5)
      • Issue 3 (5)
      • Issue 4 (5)
    • Volume 7 (21)
      • Issue 1 (5)
      • Issue 2 (5)
      • Issue 3 (5)
      • Issue 4 (6)
    • Volume 8 (21)
      • Issue 1 (6)
      • Issue 2 (5)
      • Issue 3 (5)
      • Issue 4 (5)
    • Volume 9 (35)
      • Issue 1 (6)
      • Issue 2 (5)
      • Issue 3 (9)
      • Issue 4 (15)
    • Volume 10 (68)
      • Issue 1 (15)
      • Issue 2 (21)
      • Issue 3 (13)
      • Issue 4 (19)
    • Volume 11 (46)
      • Issue 1 (24)
      • Issue 2 (22)

Keywords

Supply chain management(168)
Jordan(165)
Vietnam(151)
Customer satisfaction(120)
Performance(115)
Supply chain(112)
Service quality(98)
Competitive advantage(97)
Tehran Stock Exchange(94)
SMEs(89)
optimization(87)
Sustainability(86)
Artificial intelligence(85)
Financial performance(84)
Trust(83)
TOPSIS(83)
Job satisfaction(81)
Genetic Algorithm(78)
Factor analysis(78)
Social media(78)


» Show all keywords

Authors

Naser Azad(82)
Zeplin Jiwa Husada Tarigan(66)
Mohammad Reza Iravani(64)
Endri Endri(45)
Muhammad Alshurideh(42)
Hotlan Siagian(40)
Dmaithan Almajali(37)
Jumadil Saputra(36)
Muhammad Turki Alshurideh(35)
Ahmad Makui(33)
Barween Al Kurdi(32)
Hassan Ghodrati(31)
Basrowi Basrowi(31)
Sautma Ronni Basana(31)
Mohammad Khodaei Valahzaghard(30)
Shankar Chakraborty(29)
Ni Nyoman Kerti Yasa(29)
Haitham M. Alzoubi(28)
Sulieman Ibraheem Shelash Al-Hawary(28)
Prasadja Ricardianto(28)


» Show all authors

Countries

Iran(2192)
Indonesia(1311)
Jordan(813)
India(793)
Vietnam(510)
Saudi Arabia(478)
Malaysia(444)
China(231)
United Arab Emirates(226)
Thailand(160)
United States(114)
Ukraine(110)
Turkey(110)
Egypt(106)
Peru(94)
Canada(93)
Morocco(86)
Pakistan(85)
United Kingdom(80)
Nigeria(78)


» Show all countries

Journal of Project Management

ISSN 2371-8374 (Online) - ISSN 2371-8366 (Print)
Quarterly Publication
Volume 10 Issue 2 pp. 429-440 , 2025

Innovative strategy: Utilizing social capital to develop green products Pages 429-440 Right click to download the paper Download PDF

Authors: Made Setini, Ida Bagus Udayana Putra, Ni Made Wahyuni, Daru Asih, Evi Triandini, I Putu Santikayasa

DOI: 10.5267/j.jpm.2024.12.003

Keywords: Green products, Wellness tourism, Social capital, Sustainability, Community empowerment

Abstract: This research mainly focuses on developing health tourism in rural areas, especially in Bangli, Bali, which has excellent potential but faces various challenges. Through an approach that involves local community involvement, this research aims to create a tourism experience that supports physical and mental health while empowering local communities. The quantitative research method was used to collect data from 450 respondents in Subaya Village. The sample was taken with the criteria of understanding the concept of wellness tourism, having an empowerment group, and having acquired knowledge about designing wellness tourism-supporting products. After data collection, out of 450 questionnaires distributed, as many as 250 were returned, with 150 answers that met the respondents' criteria. The results of the analysis show that the integration of local cultural practices and natural resources can increase the attractiveness of destinations, as well as provide significant economic and social benefits for the community. The study also highlights the importance of eco-friendly products in enhancing the traveler experience, which can increase visitor satisfaction and loyalty. Through a sustainable health tourism model, it is hoped that synergy can be created between local economic development and environmental conservation.



How to cite this paper
Setini, M., Putra, I., Wahyuni, N., Asih, D., Triandini, E & Santikayasa, I. (2025). Innovative strategy: Utilizing social capital to develop green products.Journal of Project Management, 10(2), 429-440.

Refrences
Anju, K. P., Bindu, V. T., & George, B. (2023). Responsible management practices as strategic tools to avert tourism crises: The case of wellness centers in Kerala, India. In Tourism in Crisis (pp. 139–154). Nova Science Publishers, Inc.
Calloway, C. G. (2011). The American Revolution in Indian Country. Annales Historiques de la Revolution Francaise, 363, 131–150. https://doi.org/10.4000/ahrf.11950
Chua, B.-L., Kim, S., Ling, E. S. W., Xu, Y., Ryu, H. B., & Han, H. (2024). Wellness tourism destination loyalty formation: the role of mental health and eudaimonic well-being. Journal of Hospitality and Tourism Insights. https://doi.org/10.1108/JHTI-06-2024-0551
Drozdowski, G., & Dziekański, P. (2024). Sustainable tourism as a driver of green infrastructure transformation: A case study of districts in Poland in the years 2010-2020. In Contemporary Marketing and Consumer Behaviour in Sustainable Tourism (pp. 192–207). Taylor and Francis. https://doi.org/10.4324/9781003388593-14
Giannoni, S., Hernández, J. M., & Pérez-Rodríguez, J. V. (2020). Economic growth and market segment choice in tourism-based economies. Empirical Economics, 59(3), 1435–1452. https://doi.org/10.1007/s00181-019-01668-7
Gkinton, E., Telonis, G., Halkiopoulos, C., & Boutsinas, B. (2023). Quality of Life and Health Tourism: A Conceptual Roadmap of Enhancing Cognition and Well-Being. In K. V. (Ed.), Springer Proceedings in Business and Economics (pp. 651–666). Springer Nature. https://doi.org/10.1007/978-3-031-26829-8_41
Gredičak, T., & Demonja, D. (2020). Potential directions of strategic development of medical tourism: The case of the Republic of Croatia. Geographica Pannonica, 24(1), 67–87. https://doi.org/10.5937/GP24-21485
Hasanah, U., & Driss, B. (2023). The Policy on Tourism MSMEs in Indonesia and Algeria: Sustainability and Challenges. Journal of Human Rights, Culture and Legal System, 3(3), 383–411. https://doi.org/10.53955/jhcls.v3i3.131
Hekmat, N., Marques, J., Quintela, J., & Ramazanova, M. (2022). Wellness Tourism From Consumers' Perspective: An Exploratory Analysis. In S. C., O. M., & S. S. (Eds.), Proceedings of the International Conference on Tourism Research (Vols. 2022-May, pp. 554–560). Academic Conferences and Publishing International Limited. https://www.scopus.com/inward/record.uri?eid=2-s2.0-85178089909&partnerID=40&md5=eb6562572338fca4069a4b9db0101085
Kucukusta, D., & Heung, V. C. S. (2012). The Problems of Developing Wellness Tourism in China: From Supply Perspective. Journal of China Tourism Research, 8(2), 146–158. https://doi.org/10.1080/19388160.2012.677363
Latif, R. A., Zubir, A. Y., Asbollah, A. Z., & Som, E. M. (2019). Development of wellness-village tourism: An exploratory study of a small town. International Journal of Innovation, Creativity and Change, 6(3), 417–432. https://www.scopus.com/inward/record.uri?eid=2-s2.0-85073096371&partnerID=40&md5=747da14dabf6dc5b1f3f8365cc7e0d99
Lehto, X. Y., & Lehto, M. R. (2019). Vacation as a Public Health Resource: Toward a Wellness-Centered Tourism Design Approach. Journal of Hospitality and Tourism Research, 43(7), 935–960. https://doi.org/10.1177/1096348019849684
Liu, J., Qu, H., Huang, D., Chen, G., Yue, X., Zhao, X., & Liang, Z. (2014). The role of social capital in encouraging residents' pro-environmental behaviors in community-based ecotourism. Tourism Management, 41, 190–201. https://doi.org/10.1016/j.tourman.2013.08.016
Ma, S., H., Y., & Gu, R. (2024). Achieving sustainable development of green tourism supply chain: the trade-off between environmental and economic performances. Annals of Operations Research. https://doi.org/10.1007/s10479-024-06115-0
Mikiewicz, P. (2021). Social capital and education–An attempt to synthesize conceptualization arising from various theoretical origins. Cogent Education, 8(1). https://doi.org/10.1080/2331186X.2021.1907956
Mogollón, J. M. H., González, B. S. P., & Cerro, A. M. C. (2020). Application of the experiential approach to innovation in destination marketing: Recommendations for its implementation in Ecuador. Innovar, 30(77), 63–76. https://doi.org/10.15446/innovar.v30n77.87429
Nguyen, H. S. (2024). The impact of value co-creation behavior on customer loyalty in the service domain. Heliyon, 10(9). https://doi.org/10.1016/j.heliyon.2024.e30278
Obermeyer, B. (2009). Delaware Tribe in a Cherokee Nation. In Delaware Tribe in a Cherokee Nation. University of Nebraska Press. https://www.scopus.com/inward/record.uri?eid=2-s2.0-84900786155&partnerID=40&md5=0115b2f9b3fb6726b952c22c8b02e13f
Ooi, N., Laing, J., & Mair, J. (2015). Social capital as a heuristic device to explore sociocultural sustainability: a case study of mountain resort tourism in the community of Steamboat Springs, Colorado, USA. Journal of Sustainable Tourism, 23(3), 417–436 https://doi.org/10.1080/09669582.2014.957211
Perera, B. Y., Albinsson, P. A., & Shows, G. D. (2017). Value Co-creation in Consumer-intensive Service Encounters: A Dyadic Perspective. Journal of Creating Value, 3(1), 19–32. https://doi.org/10.1177/2394964316684240
Phuthong, T., Anuntavoranich, P., Chandrachai, A., & Piromsopa, K. (2021). Wellness Tourism Destination Assessment Model: A Development Indicator in an Emerging Economy-Thailand. 2021 IEEE International Conference on Industrial Engineering and Engineering Management, IEEM 2021, 1040–1046. https://doi.org/10.1109/IEEM50564.2021.9672602
Prayitno, G., Auliah, A., Ari, I. R. D., Effendi, A., Hayat, A., Delisa, A., Siankwilimba, E., & Hiddlestone-Mumford, J. (2023). Social capital for sustainable tourism development in Indonesia. Cogent Social Sciences, 10(1). https://doi.org/10.1080/23311886.2023.2293310
Prebensen, N. K., & Xie, J. (2017). Efficacy of co-creation and mastering on perceived value and satisfaction in tourists' consumption. Tourism Management, 60, 166–176. https://doi.org/10.1016/j.tourman.2016.12.001
Räikkönen, J., & Grénman, M. (2017). The Experience Economy Logic in the Wellness Tourism Industry. In Tourism on the Verge: Vol. Part F1055 (pp. 3–18). Springer Nature. https://doi.org/10.1007/978-3-319-44108-5_1
Rodrigues, A., Kastenholz, E., & Rodrigues, A. (2010). Hiking as a relevant wellness activity - an exploratory study of hiking tourists in portugal. Journal of Vacation Marketing, 16(4), 331–343. https://doi.org/10.1177/1356766710380886
Sahay, V. S., & Gupta, U. (2023). Tribal Administration in India: Issues and Challenges. In Administration in India: Challenges and Innovations (pp. 15–29). Taylor and Francis. https://doi.org/10.4324/9781003433187-3
Saputra, B., & Pegi, A. L. (2023). Reinventing the Authenticity of Nature Tourism: Social Capital-Based Ecotourism Development in Sendang Sombomerti. IOP Conference Series: Earth and Environmental Science, 1268(1). https://doi.org/10.1088/1755-1315/1268/1/012004
Sharafuddin, M. A., & Madhavan, M. (2020). Measurement Model for Assessing Community Based Wellness Tourism Needs. E-Review of Tourism Research, 18(2), 311–336
Smith, M. K. (2021). Creating wellness tourism experiences. In Routledge Handbook of the Tourist Experience (pp. 364–377). Taylor and Francis. https://doi.org/10.4324/9781003219866-30
Soteriades, M. D., & Avgeli, V. A. (2007). Promoting tourism destinations: A strategic marketing approach. Tourism, 55(3), 335–345.
Tao, K., Ye, J., Xiao, H., & Chen, P. (2022). A Model of Perceived Co-creation Value in Tourism Service Setting: An Application of Structure Equation Modeling. Frontiers in Psychology, 13. https://doi.org/10.3389/fpsyg.2022.808114
Traskevich, A., & Fontanari, M. (2018). Mental Wellness in Resilient Destinations. International Journal of Spa and Wellness, 1(3), 193–217. https://doi.org/10.1080/24721735.2019.1596656
Xie, L., Guan, X., He, Y., & Huan, T.-C. (2022). Wellness tourism: customer-perceived value on customer engagement. Tourism Review, 77(3), 859–876 https://doi.org/10.1108/TR-06-2020-0281
Yantao, L., Jing, X., & Hua, Z. (2021). Vertical differentiation design and pricing strategy of green products based on heterogeneous consumer preference. Journal of Industrial Engineering and Engineering Management, 35(6), 208–217 https://doi.org/10.13587/j.cnki.jieem.2021.06.018
Zátori, A. (2017). Co-creating the sightseeing experience with and without a guide. In Co-Creation in Tourist Experiences (pp. 125–142). Taylor and Francis. https://doi.org/10.4324/9781315645919-11

  • 0
  • 1
  • 2
  • 3
  • 4
  • 5

Journal: Journal of Project Management | Year: 2025 | Volume: 10 | Issue: 2 | Views: 568 | Reviews: 0

Related Articles:
  • Exploring the role of amenities, accessibility, and attractions on tourists ...
  • Halal supply chain and halal tourism industry in forming economic growth
  • The effect of tourism village development project on economic sustainabilit ...
  • Challenges facing post-war tourism development: the case of Iran
  • Medical tourism

Add Reviews

Name:*
E-Mail:
Review:
Bold Italic Underline Strike | Align left Center Align right | Insert smilies Insert link URLInsert protected URL Select color | Add Hidden Text Insert Quote Convert selected text from selection to Cyrillic (Russian) alphabet Insert spoiler
winkwinkedsmileam
belayfeelfellowlaughing
lollovenorecourse
requestsadtonguewassat
cryingwhatbullyangry
Security Code: *
Include security image CAPCHA.
Refresh Code

® 2010-2026 GrowingScience.Com