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DOI: 10.5267/j.uscm.2018.5.002
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DOI: 10.5267/j.msl.2016.11.003
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DOI: 10.5267/j.ijdns.2022.12.005
Keywords: Digital Marketing, Brand Articulating Capability, Marketing Performance, SMEs
Journal: IJDS | Year: 2023 | Volume: 7 | Issue: 1 | Views: 5774 | Reviews: 0
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Journal: DSL | Year: 2018 | Volume: 7 | Issue: 1 | Views: 2293 | Reviews: 0
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DOI: 10.5267/j.ijdns.2022.12.004
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DOI: 10.5267/j.uscm.2018.5.001
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Authors: Gelena Pruntseva, Nazariy Popadynets, Marta Barna, Ihor Stetsiv, Iryna Stetsiv, Valentyna Yakubiv, Lyudmila Shymanovska-Dianych, Yana Fedotova, Maria Karpiak, Iryna Hryhoruk
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