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Growing Science » Authors » Wenny Candra Mandagie

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Sort articles by: Volume | Date | Most Rates | Most Views | Reviews | Alphabet
1.

Corporate governance, financial performance and sustainability disclosure: Evidence from Indonesian energy companies Pages 1791-1800 Right click to download the paper Download PDF

Authors: Wenny Candra Mandagie, Kiandra Putri Susanto, Endri Endri, Arjuna Wiwaha

DOI: 10.5267/j.uscm.2024.3.003

Keywords: Sustainability Disclosure, Corporate Governance, Financial Performance, Energy sector

Abstract:
The research investigates the influence of corporate governance and financial performance on the disclosure of sustainability reports (DSR) in energy sector companies listed on the Indonesia Stock Exchange. The research population was 71 energy sector companies listed on the Indonesia Stock Exchange (IDX) for the 2017-2021 period, and 10 of the 71 companies that met the sample criteria were the unit of analysis. The data analysis method for the DSR determinant estimation model uses panel data regression analysis. The research results show that liquidity hurts DSR, while company size has a positive impact. Profitability, capital structure, foreign Ownership, and independent commissioners have yet to be proven to determine DSR. These findings demonstrate that corporate governance cannot encourage companies to carry out DSR according to stakeholder expectations as a legitimacy mechanism. Therefore, independent commissioners and foreign Owners can pressure companies to carry out DSR optimally by applicable regulations and achieve sustainable performance.
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Journal: USCM | Year: 2024 | Volume: 12 | Issue: 3 | Views: 2617 | Reviews: 0

 
2.

Creating employee-based brand equity through integrated marketing communication and social media adoption: Indonesian private universities Pages 707-716 Right click to download the paper Download PDF

Authors: Wenny Candra Mandagie, Junaid Ali Saeed Rana

DOI: 10.5267/j.ijdns.2023.3.001

Keywords: Brand equity, Social media adoption, Marketing, Integrated marketing communication, Employee-based brand equity, Private universities

Abstract:
The study employed a quantitative method to investigate the association between social media adoption, integrated marketing communication, and employee-based brand equity for 34 private universities in Jakarta, Indonesia. The study used a purposive sampling technique to select 67 essential staff members to participate in a questionnaire. Partial Least Square was utilized to assess the hypothesized associations between the constructs in the study using the structural model and the measurement model. Results of the output generated by PLS-SEM exhibit the significance of the Importance–Performance Matrix. The analysis indicates a substantial positive relationship between social media adoption, integrated marketing communication, and employee-based brand equity. The researchers found that the two endogenous latent variables of social media adoption and integrated marketing communication explained 41.1% of the variance in employee-based brand equity, with exogenous factors explaining the remaining 58.9%. The study's implications suggest that integrated marketing communication is critical in building brand equity for private universities in Jakarta, Indonesia. The findings could provide a valuable guide for formulating marketing communication strategies that prioritize social media adoption and integrated marketing communication techniques to improve employee-based brand equity. Overall, the study's findings provide important insights into the association between social media adoption, integrated marketing communication, and employee-based brand equity for private universities in Jakarta, Indonesia, and could have implications for other regional private educational institutions.
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Journal: IJDS | Year: 2023 | Volume: 7 | Issue: 2 | Views: 1694 | Reviews: 0

 

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