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Growing Science » Decision Science Letters » An innovative price plan monitoring and advisory system: A case study of mobile telecom service in Thailand

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Decision Science Letters
ISSN 1929-5812 (Online) - ISSN 1929-5804 (Print)
Quarterly Publication
Volume 3 Issue 2 pp. 187-196, 2014

An innovative price plan monitoring and advisory system: A case study of mobile telecom service in Thailand Pages 187-196 Right click to download the paper Download PDF

Authors: Manarach Amornrattanapaichit, Natcha Thawesaengskulthai

📋 Author Affiliations:
Crossref Source: CrossRef

🔑 Keywords: Control chart, Decision support system, Innovation, Mobile telecom service, Usage behavior

Abstract: An innovative price plan monitoring and advisory system simulates subscriber usage consumption for offering suitable price plan. The aim of this paper is to develop the decision support system by using Statistical Process Control (SPC) to identify subscriber usage behavior and provide critical visibility into subscriber consumption to detect their inappropriate usage especially in exceeding usage. To explore subscriber usage behavior, a forecasting model and a regression is employed to identify related factors and predictive usage model. The innovative price plan monitoring and advisory system has been verified and validated with one of the largest telecommunication company in Thailand. Using decision support system with effective control chart and real subscriber behavior pattern help mobile network operator grow their revenues and profits by offering an appropriate price plan as well as improve subscriber experience with more flexible choice to meet their individual usage consumption needs.

How to cite this paper
APA: Amornrattanapaichit, M & Thawesaengskulthai, N. (2014). An innovative price plan monitoring and advisory system: A case study of mobile telecom service in Thailand. Decision Science Letters, 3(2), 187-196.
Chicago/Turabian: Amornrattanapaichit, M & Thawesaengskulthai, N. 2014. "An innovative price plan monitoring and advisory system: A case study of mobile telecom service in Thailand." Decision Science Letters 3, no. 2 (2014): 187-196.
AMA: Amornrattanapaichit, M & Thawesaengskulthai, N. An innovative price plan monitoring and advisory system: A case study of mobile telecom service in Thailand. Decision Science Letters. 2014;3(2):187-196.

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📚 Journal: Decision Science Letters | 📅 Year: 2014 | 📖 Volume: 3 | 📄 Issue: 2 | 👁️ Views: 3088 | 📊 Crossref:

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