The current study tries to identify the impact of COVID-19 on human resource management practices, business processes, and organizational sustainability. Furthermore, it identified the impact of sustainable HRM practices on hypermarkets' sustainability. The outbreaks of COVID-19 have considerably impacted organizations and businesses all over the world. Most companies were not ready to face such force majeure. Moreover, like everywhere else in the world COVID-19 has significantly affected HRM functions and organizational sustainability in the organizations in Gulf Cooperation Council (GCC) countries. The research is based on a survey of 363 HR practitioners working in hypermarkets in the GCC countries to examine the impact of the pandemic COVID-19 on organizational sustainability. The findings reveal the negative impact of COVID-19 on human resource management practices, business processes, and organizational sustainability. Furthermore, they identify the positive impact of sustainable HRM practices and effective business processes on hypermarkets' sustainability. Finally, the results show that effective business processes and sustainable HRM practices annihilate the negative effect of COVID-19 on organizational sustainability in hypermarkets operating in the GCC countries. This study is unique since it is conducted during the pandemic period and analyses the negative impact of Covid-19 on organizations in the GCC countries. Moreover, it suggests solutions to minimize the negative effect of COVID-19 on organizational sustainability.

The pandemic of the coronavirus known as ‘COVID-19’ has spread rapidly across the globe, resulting in a worldwide economic recession. Although global efforts are in place to combat the virus, it continues to spread on a massive scale. This is not just a medical crisis; rather, it is a business crisis as well. Therefore, the aim of this paper is to develop a research scale that could be used to analyze the impact of COVID-19 on business. We adopted a scale variables approach that is generated from topics covered in the papers of leading academic business journals to form the basis of our analysis. We exposed the scale to qualitative and quantitative testing and concluded that it is reliable for research on the negative effects of COVID-19 on enterprises. The scale was used to investigate the impact of the COVID-19 on businesses in two countries, namely Serbia and Kuwait, to represent two different continents. The results of this research indicate that the influence of this coronavirus is equally devastating in both countries, Kuwait with its otherwise good economic conditions and Serbia with relatively poor ones. The findings of the research are beneficial for both academics in producing quality output papers, as well as their support to managers in various business industries in their fight against coronavirus to keep their businesses sustainable.