Bali is a world tourist destination that is famous for having various types of interesting maritime tourism, including mangrove areas which are typical of equatorial regions. The purpose of this study is to develop a model that can predict the sustainability of ecotourism in the mangrove area in Bali based on the approach of empowering local potential and empowering the community. Data analysis was carried out using Bayesian Network analysis, where input was based on the results of the FGD. The results show high probability of realizing the sustainability of ecotourism, where the most influential variables are community participation and local product developers or mangrove-based products. In addition, the condition of the mangrove forest also needs attention, considering that the sustainability of mangrove ecotourism is very sensitive to changes in the condition of the mangrove forest. The three main variables have reflected the combination of the three elements of sustainability, namely people-social (community participation), planet-environment (mangrove forest condition), and profit-economic (developing of mangrove-based products). Mangrove ecotourism development in Bali should be focused on increasing community participation and the development of mangrove-based products.

Small and Medium Enterprises (SMEs) play a major contribution to the Indonesian economy. Along with the development of a centralized economic direction on consumers, the use of technology in all fields, and information transparency, SMEs must also be able to adapt in the era of the industrial revolution 4.0. This research aims to develop strategies for strengthening and developing SMEs and mapping the hierarchy policy of developing a creative economy-based SME business model in the era of the industrial revolution 4.0 in the Province of Bali. The data in this study were collected through documentation, FGD, and interview techniques, then analyzed using SWOT and MULTIPOL analysis techniques. The ability of creative economy-based SMEs to compete in the global era depends on internal and external factors. The analysis shows that SMEs in the Province of Bali are in a position of growth and built, so the strategies adopted are intensive strategies or integration. Development policies for SMEs, especially in the era of the industrial revolution 4.0, need to be directed so that the guided SMEs become independent SMEs. The policy package for the development of target SMEs includes technology, capital, marketing and infrastructure policies.