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1.

Influence of the key account manager in the provisioning management: Evidence from staple companies during the events of COVID-19 Pages 161-170 Right click to download the paper Download PDF

Authors: Luis-Ricardo Flores-Vilcapoma, Cynthia-Paola Albengrin-Mendoza, Gabriela-Briggite Gomez-Rojas, Yuri Sánchez-Solis, Wagner Vicente-Ramos

DOI: 10.5267/j.ac.2021.7.006

Keywords: Key account manager, Provisioning of materials, Purchasing management, Storage management, Inventory management

Abstract:
The purpose of this research was to evaluate the degree of influence exercised by the Key Account Manager in the provisioning management in the main companies called Staple in Peru, during the events of COVID-19. The research was of type quantitative, cross-sectional and temporal, with a non-experimental design, using a multiple linear regression model and correlation analysis to determine the impact that exists between the variables. The data belongs to the Industrias San Miguel company, distributed in a weekly period from June 2019 to March 2021, which gives 88 observations. The results allow us to conclude that the Key Account Manager is an important manager of the supply of goods during the crisis caused by COVID-19 in staple companies.
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Journal: AC | Year: 2022 | Volume: 8 | Issue: 2 | Views: 1417 | Reviews: 0

 

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