Micro and Small Enterprises are a critical catalyst for socio-economic development in Brazil. However, financial and technical limitations frequently hinder the access and implementation of management tools by Micro and Small Enterprises. This study addresses this challenge through a case study that applies the Throughput Accounting to determine the most profitable production mix for the small enterprise Bianfer Indústria Metalúrgica. The company manufactures and commercializes parts and components for agricultural machinery and equipment in Brazil. Production mix decisions are currently based on the owners’ experience, sales history, and Absorption Costing. This approach, however, generates additional costs and inventory thereby compromising the profitability of Bianfer Indústria Metalúrgica. The pursuit of enhanced profitability led to the formulation of three hypothetical scenarios to compare the production mix proposed by Absorption Costing and Throughput Accounting concerning the Return on Assets (ROA). Mathematical modeling and scenario simulations were conducted using the Microsoft Office Excel 365. The results indicate that Throughput Accounting is readily adaptable, solves the problem more quickly, and provides superior financial gains (ROA from 1.36% to 2.71%). This study addresses an important practical gap that can guide students, professionals, and researchers in the application of Throughput Accounting. The main contribution of this study is empirical evidence that Throughput Accounting is an effective management tool for Micro and Small Enterprises. The implementation of Throughput Accounting through a simple Microsoft Office Excel model can significantly improve production mix decision-making in Micro and Small Enterprises.

This paper identifies the mediating role of innovation and moderating role of size of enterprise on the relationship between entrepreneurial orientation and performance of Micro and Small Enterprises (MSEs). For the purpose of this study, the necessary data is collected from 384 MSE's operating in Punjab province, Pakistan. Initially the data are analyzed using SPSS 22 and then, for the development of structure equation modeling, Smart PLS-3 is used. Two aspects of entrepreneurial orientations; namely risk taking and pro-activeness are analyzed and innovation is considered as mediat-ing variable. The major contribution of the study is to identify any moderating effect of size of the enterprise on the relationship between entrepreneurial orientation, innovation and performance of MSEs. These elements basically show the contribution that is made by the innovation and performance of the MSE's. The results reveal that the size of enterprises moderated the relationship between risk taking and performance, pro-activeness and performance as well as innovation and performance.