This study examines the determinants of university students' entrepreneurship intentions. The effects of eleven factors of entrepreneurial intention were investigated, including personality, social, and societal factors. A convenience sampling method and 350 self-administered questionnaires were used for data collection from four Sudanese universities, obtaining a usable response rate of 84.6%. Through Smart PLS, Structural Equation Modeling (SEM) was used for data analysis and relationship interpretation. The results showed that innovativeness and cultural valuation were positively and significantly associated with students' entrepreneurial intention. This suggests that the government and policymakers should encourage the development of entrepreneurship-fostering environments within universities. Future studies should increase the sample size to generalize the findings and validate new measures for the same study model, and explore a wider Sudanese entrepreneurial field scope.