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Growing Science » Authors » Zahra Safari Kahreh

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Sort articles by: Volume | Date | Most Rates | Most Views | Reviews | Alphabet
1.

An empirical investigation to analysis the dimensions of cultural security: A case study of educational system Pages 443-450 Right click to download the paper Download PDF

Authors: Elyas Nouraei, Mohammad Safari Kahreh, Zahra Safari Kahreh

DOI: 10.5267/j.msl.2013.01.003

Keywords: Cultural security, Culture, Empirical study, Exploratory research, University

Abstract:
The purpose of this study is to explore the concept of cultural security and its practical implications in a case study of educational system. There are several definitions of culture, which describe different aspects of cultural security. In fact, cultural security tends to show various behaviors, thinking, beliefs and other people’s perspectives in a society, which represents the overall circumstances. Cultural security and its issues make it possible to have a clear image of a society or community. This paper aims to identify the important dimensions of cultural security in terms of basic components of cultural security identified in a framework. Therefore, after identifying the components, using a questionnaire, required data are gathered from the universities of the city of Ilam, Iran and they are analyzed by SPSS18.0 software and its appropriate statistical tests.
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Journal: MSL | Year: 2013 | Volume: 3 | Issue: 2 | Views: 2456 | Reviews: 0

 
2.

Investigation the requirements of supply and distribution emergency logistics management and categorization its sub-criteria using AHP: a case study Pages 2335-2340 Right click to download the paper Download PDF

Authors: Sadegh Feizollahi, Alireza Shirmohammadi, Zahra Safari Kahreh

DOI: 10.5267/j.msl.2012.08.010

Keywords: Analytic-Hierarchy-process, Crisis management, Logistic emergency, Management preparation and distribution

Abstract:
The management of procurement and distribution is one of the most important branches of the crisis management and events that, has great importance in the field of management. In this paper, we perform an empirical study to investigate important factors on emergency logistic emergency preparation distribution management among people who worked for governorship, hygiene and treatment, Red Crescent, electricity, water and sewage and transportation of central province of Ilam in west part of Iran. The survey distributed a questionnaire among some people and examined six hypotheses. The results of our survey indicate that employees who worked for these organizations maintained high levels of skills; they were able to access what they needed in their organization. In addition, the survey indicates that the access to the necessary information in their organizations; they are able to take care of their documentations. They could also execute their jobs based on good schedules and accomplished their tasks, properly. They survey also performed a multi-criteria decision making approach using AHP to prioritize important activities to improve logistic operations. The results indicate that having a good database is number one priority with relative weight of 0.51, followed by appropriate operating planning with relative weight of 0.295. Supply control came on the third position with relative weight of 0.134 and finally task assignment came as the last priority with relative weight of 0.061.
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Journal: MSL | Year: 2012 | Volume: 2 | Issue: 7 | Views: 2514 | Reviews: 0

 
3.

An empirical study to analyze customer relationship management strategy using balanced scorecard Pages 1603-1612 Right click to download the paper Download PDF

Authors: Zahra Safari Kahreh, Alireza Shirmohammadi, Mohammad Safari Kahreh

DOI: 10.5267/j.msl.2012.05.006

Keywords: Customer relationship management, Balanced scorecard, Marketing strategy

Abstract:
In the new marketing paradigm that is based on the relationship marketing, corporations and organizations look for retaining and enhancing the long run relationships with their customers. Customer relationship management (CRM) as a heart of the new marketing paradigm includes numbers of mechanisms that endeavor to manage sustainable and profitable long-term relations with valuable customers. Every year, there are many programs and resources dedicated for marketing strategy and planning. Evaluation of these endeavors especially the CRM strategy is much important. Hence, the primary purpose of this research is to analyze CRM using balanced scorecard as a valuable strategic tool. Required data was gathered from one of the biggest commercial banks of Iran and they were analyzed using BSC and statistical software packages. Results indicate that there is a meaningful relationship between 3 main aspects of CRM strategy and 4 main aspects of BSC.
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Journal: MSL | Year: 2012 | Volume: 2 | Issue: 5 | Views: 4548 | Reviews: 0

 

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