In the changing educational environment brought about by the COVID-19 pandemic, this study investigates the dynamic interactions between digital citizenship, digital empowerment, and academic performance. Data is collected from a survey of students at the College of Business, Al-Ahliyya Amman University. The Partial Least Squares (PLS) method of structural equation Modeling (SEM) was used to analyze the collected data. The findings reveal how digital empowerment is directly impacted by digital education, respect and protection. It was also discovered that digital empowerment directly improves academic performance, highlighting the significance of promoting digital settings that are safe, respectful, and conducive to learning. With the changing educational landscape, this study adds to a better understanding of how digital citizenship influences students' academic performance and learning experiences. It provides educators, organizations, and legislators with useful information to help them better prepare students for success in a fast-evolving educational landscape by enhancing their digital skills and competences.