The growing demand for customization in manufacturing industries such as automotive and home appliances has brought significant production challenges, making Mixed-Model Assembly Lines (MMALs) widely adopted in mass customization due to their flexibility advantages. The integrated optimization of order allocation and lot-sizing sequencing for MMALs under the Assembly-To-Order (ATO) mode is crucial, which needs to balance the minimization of assembly completion time, production line load balancing, and material consumption equalization. This paper addresses this integrated optimization problem by constructing a multi-objective mathematical model for joint decision-making. Furthermore, an improved multi-objective evolutionary algorithm (INSGA-II) is proposed. Specific encoding-decoding methods and neighborhood operators are designed to achieve effective search. Variable Neighborhood Descent (VND) is embedded to enhance local search capability. An elite archive with information feedback combined with the population diversity detection strategy is adopted to improve algorithm diversity. The purpose of this study is to enhance the efficiency of the production system and ensure the flexible production of multi-variety products and on-time delivery of orders through the proposed optimization scheme. By constructing multiple instances and conducting comparative experiments with other competitive algorithms, the results demonstrate that the performance of the improved algorithm is superior to that of other algorithms.
