Abstract: This study examines the impact of organizational culture on the effectiveness of Project Portfolio Management (PPM) practices. Organizational culture influences employee behavior and their way of working by providing a conducive work environment. Thus, managers are able to delegate better while ensuring a balanced workload, collaborative team efforts, and prudent resource allocation to achieve desired project portfolio deliverables. By shaping practices and values, a supportive culture enables efficient task performance, effective delegation, teamwork, and resource allocation toward project goals. Conducted with 35 individuals in a healthcare organization’s data and digital unit in New Zealand, the study used convenience sampling and email surveys. Regression analysis was performed in IBM SPSS Statistics to test the research hypothesis. Findings suggest that supportive organizational culture significantly enhances PPM execution and informs policy-making for improved PPM practices. This study facilitates directors, strategists, and managers in taking steps to form a culture that ensures effective execution of PPM practices to achieve better results. Future research could explore this topic with larger samples and alternative methodologies to deepen insights into culture’s role in PPM effectiveness.

	© 2010 by the authors; licensee Growing Science, Canada. This is an open access article distributed under the terms and conditions of the license. Creative Commons Attribution (CC-BY)

Abstract: The aim of this study is to investigate the relationship between big data adoption and Internet of Things adoption and entrepreneurial behavior at Amman Stock Exchange The study focuses on how the ability to innovate mainly mediates this link. The study method uses a quantitative approach that includes conducting a professional survey, conducting a statistical analysis, and testing mediation Key results show that the use of big data improves the ability to innovate largely, and affects employees’ practical leadership capabilities The interaction between Internet adoption and leadership capabilities is influenced by product capabilities, which emphasizes the important role of innovation as a mediator in shaping employee behavior emphasizing Practical results of this study show that Amman Stock Exchange companies strategically use big data and IoT technologies to promote innovation. Shortcomings of the study include the specificity of digital work, the reliance on self-reported data, and the use of static analysis. Subsequent research should expand participants and use more comprehensive methods. Recommendation: Embrace technology with an emphasis on innovation, provide leadership training, and increase knowledge about technology, innovation and human behavior.

	© 2010 by the authors; licensee Growing Science, Canada. This is an open access article distributed under the terms and conditions of the license. Creative Commons Attribution (CC-BY)

Abstract: This study assesses the green project management competencies of students in the College of Business at Prince Sattam bin Abdulaziz University. This study uses a structured questionnaire to evaluate ten competencies: teamwork, leadership, communication, conflict management, achievement motivation, cognitive skills, adaptability, self-control, negotiation, and social awareness. The Principal Component Analysis (PCA) and Cronbach Alpha results revealed that effective communication was the strongest competency, explaining 71.6% of the variance, followed by leadership (65.3%) and teamwork (60.6%). Self-control demonstrated the highest reliability (α = 0.966), emphasizing students’ ability to manage stress effectively. Conflict management explained 48.9% of the variance, while adaptability accounted for 57.4%, reflecting students’ resilience and flexibility. Cognitive skills explained 51.7%, highlighting critical thinking and problem-solving abilities. Negotiation explained 63.8%, emphasizing stakeholder collaboration, and social awareness accounted for 50.1%, reflecting cultural sensitivity and empathy. Achievement motivation explained 54.8%, underscoring students’ proactive and goal-oriented behaviors. These findings provide valuable insights into strengths and gaps in student competencies, offering a basis for targeted improvements. Green project management competencies are vital for advancing Sustainable Development Goals (SDGs). Green project management competencies are integral to advancing the Sustainable Development Goals (SDGs). Cognitive skills, teamwork, and communication enhance critical thinking and innovation, supporting SDG 4 (Quality Education). Leadership and adaptability drive sustainable initiatives, aligning with SDG 8 (Decent Work and Economic Growth) and SDG 9 (Industry, Innovation, and Infrastructure). Additionally, teamwork and social awareness foster inclusive urban development (SDG 11), while self-control and resilience enable effective climate action (SDG 13). By aligning academic training with industry demands, this study supports the global sustainability agenda and Saudi Vision 2030. The study provides policymakers in Saudi Arabia with valuable insights into aligning educational strategies with industry demands, highlighting key gaps in green project management competencies. By addressing these gaps, policymakers can enhance curriculum design to develop sustainability-focused skills, advancing Saudi Vision 2030 goals for workforce readiness, economic growth, and global sustainability leadership.

	© 2010 by the authors; licensee Growing Science, Canada. This is an open access article distributed under the terms and conditions of the license. Creative Commons Attribution (CC-BY)

Abstract: This paper aims to examine the role of CSR in the impact of two marketing tools (social media and CRM) on two dimensions of strategic marketing (innovation orientation and marketing capabilities). Gathering data from a sample of managers and employees in service firms using a questionnaire, it was found that both marketing capabilities and innovation orientation are positively related to social media and CRM. However, CSR mediates only the impact of social media on marketing capabilities and the impact of CRM on marketing capabilities. There was no significant mediating role of CSR in the effect of CRM or social media on innovation orientation. Furthermore, the study revealed that CSR did not moderate the effect of social media and CRM on innovation orientation and marketing capabilities. Such results contribute to marketing literature through answering an important question: does CSR mediate or moderate the effect of social media and CRM on innovation orientation and marketing capabilities. Moreover, this study suggests that CSR is a crucial mechanism for developing marketing capabilities and at the same time CSR is not a pivotal prerequisite for the impact of marketing tools on strategic marketing to occur.

	© 2010 by the authors; licensee Growing Science, Canada. This is an open access article distributed under the terms and conditions of the license. Creative Commons Attribution (CC-BY)

Abstract: This research explains the interaction of marketing intelligence with business intelligence tools and e-marketing strategies for Jordanian companies such as Amazon, Marka VIP, and Khazanti, with a sample size of 317 employees. The authors investigated the direct impact of marketing intelligence on the e-marketing strategy, the moderating role of business intelligence tools, and how jointly both intervening variables affect the firm through Smart PLS 4. These findings indicate that business intelligence tools are crucial in leveraging marketing intelligence toward effective e-marketing strategy development. Therefore, these contributions offer a holistic view of technology-driven marketing practices from a literature perspective and provide practical insights that organizations may utilize in refining their digital marketing approaches.

	© 2010 by the authors; licensee Growing Science, Canada. This is an open access article distributed under the terms and conditions of the license. Creative Commons Attribution (CC-BY)

Abstract: The author's previous research has found a strong link between project managers adopting an ambidextrous leadership style and improved project performance in the telecommunications industry. This leadership approach, blending Transactional and Transformational elements, has proven to be impactful. Therefore, it is essential to devise methods for enhancing project managers' adeptness in ambidextrous leadership. This study aims to create a prioritized strategy program to enhance project managers' ambidextrous leadership skills in Indonesia's telecommunications sector. The Fuzzy Analytical Hierarchy Process (Fuzzy AHP) involved 15 experts as respondents, ensuring a comprehensive perspective from academics, consultants, and practitioners. The study's findings underscore the importance of Ambidextrous Leadership skills, followed by managing stakeholder relationships. The key factor is the Project Manager's role, supported by backing from the company or institution. The primary goal is to enhance Project Performance and improve adaptability to change. The recommended strategy prioritizes a Leadership Development Program followed by a Change Management Development Program. This study emphasizes the practical approach to developing project managers' ambidextrous leadership skills to enhance project performance in Indonesia's telecommunications sector. The focus is on the Leadership Development Program, offering actionable insights for industry professionals.

	© 2010 by the authors; licensee Growing Science, Canada. This is an open access article distributed under the terms and conditions of the license. Creative Commons Attribution (CC-BY)

Abstract: The purpose of this paper is threefold. First, to establish a list of the strategic planning techniques and tools utilized by organizations in business enterprises. Second, to classify these techniques and tools by industry type, i.e., enterprises from different sectors, manufacturing, banking, hospitality, and service industries. Third, to determine the ten most common strategic planning techniques and tools used by these enterprises. A systematic literature review was adopted to attain the purpose of the current research paper covering the period 2006-2021. The review was carried out using Google Scholar platform focusing on articles on business enterprises, i.e., excluding articles on public, healthcare, education, and non-profit organizations. A total of 46 articles were found and classified based on industry type. The Findings shown there are 45 strategic planning techniques and tools used by business enterprises from different sectors, and the most frequent tools are: benchmarking, SWOT analysis, CSFs analysis, TQM, balanced scorecard analysis, competitor analysis, CRM, Porter’s five-forces analysis, customer satisfaction analysis, and PEST analysis. This paper expands the extant literature on strategic planning techniques and tools through focusing on such techniques and tools in business enterprises to develop an updated business-related list for enterprises from different sectors, manufacturing, banking, hospitality, and service industries, as well as identifying the ten most common strategic techniques and tools that business enterprises use in general.

	© 2010 by the authors; licensee Growing Science, Canada. This is an open access article distributed under the terms and conditions of the license. Creative Commons Attribution (CC-BY)

Abstract: Indonesia's economic growth has been steady at 5% in recent years, supported by the development of the real sector, and market demand for property needs has also increased. According to the Central Bureau of Statistics, in 2022, the property industry sector absorbed 4,373,950 workers or 4.6% of the total workforce in Indonesia. It contributed significantly to the country's economic growth in the national GDP. This research will test whether, if companies can increase the value of their investments, their performance will improve, supported by the solution variables: Property Management, Quality Project Management, Digital Innovation, and the factor of Environmental Dynamism, to strengthen the statement of the impact of Value Investing on firm performance. This study employs SEM-PLS version 3 software to measure the variables used. The sample consists of the largest property companies in Indonesia listed on the IDX over five years (2018-2022) with the criteria of having more than 10 entities. The research results were obtained using a questionnaire (survey). An interesting finding from this research is that environmental dynamism has no moderating effect on value investing on company performance. Good environmental dynamism cannot increase or decrease value investing to improve company performance. The influence of investment value on company performance does not only depend on its intrinsic principles but is also influenced by environmental dynamics.

	© 2010 by the authors; licensee Growing Science, Canada. This is an open access article distributed under the terms and conditions of the license. Creative Commons Attribution (CC-BY)

Abstract: This study examines the factors influencing the performance of food estate projects in Indonesia, focusing on the roles of leadership, stakeholder engagement, institutional support, and project communication. A positivist research paradigm was adopted, employing a quantitative approach with Structural Equation Modeling (SEM-PLS) to test the hypotheses and analyze the relationships between these variables. The study found that leadership significantly impacts project performance, particularly through its influence on project communication, which serves as a key mediator. While stakeholder engagement did not show a direct significant relationship with project communication, its role in fostering trust, reducing resistance, and ensuring stakeholder needs are met is crucial for overall project success. Institutional support directly contributes to project performance by providing resources, supportive policies, and technical assistance, thereby enhancing the effectiveness of project communication. Project communication, as a mediator, integrates leadership, stakeholder engagement, and institutional support to drive successful project outcomes. These findings underscore the importance of transformational leadership, effective communication, and institutional support in improving food estate project performance in Indonesia. The results offer valuable insights for practitioners and policymakers aiming to enhance project outcomes through strategic management practices.

	© 2010 by the authors; licensee Growing Science, Canada. This is an open access article distributed under the terms and conditions of the license. Creative Commons Attribution (CC-BY)

Abstract: This research mainly focuses on developing health tourism in rural areas, especially in Bangli, Bali, which has excellent potential but faces various challenges. Through an approach that involves local community involvement, this research aims to create a tourism experience that supports physical and mental health while empowering local communities. The quantitative research method was used to collect data from 450 respondents in Subaya Village. The sample was taken with the criteria of understanding the concept of wellness tourism, having an empowerment group, and having acquired knowledge about designing wellness tourism-supporting products. After data collection, out of 450 questionnaires distributed, as many as 250 were returned, with 150 answers that met the respondents' criteria. The results of the analysis show that the integration of local cultural practices and natural resources can increase the attractiveness of destinations, as well as provide significant economic and social benefits for the community. The study also highlights the importance of eco-friendly products in enhancing the traveler experience, which can increase visitor satisfaction and loyalty. Through a sustainable health tourism model, it is hoped that synergy can be created between local economic development and environmental conservation.

	© 2010 by the authors; licensee Growing Science, Canada. This is an open access article distributed under the terms and conditions of the license. Creative Commons Attribution (CC-BY)