How to cite this paper
Shaban, F & Salih, D. (2020). The role of logistics service quality dimensions on marketing flexibility: An empirical study in Dairy factories in Duhok governorate.Uncertain Supply Chain Management, 8(3), 537-546.
Refrences
Alemu, H. (2016). Implication of logistics service quality on customer satisfaction: the case of Jumia online market, Master’s thesis, Addis Ababa University School of Commerce.
Al-Taei, Y.H., & Al-Ameedi, (2018). The impact of marketing flexibility on promoting customer confidence in the national product. The Journal of Administration and Economics, 27(7).
Beraha, A., Bingol, D., Ozkan-Canbolat, E., & Szczygiel, N. (2018). The effect of strategic flexibility configurations on product innovation. European Journal of Management and Business Economics, 27(2).
Călin, G. (2012). Strategies for increasing marketing flexibility: An application of the service dominant logic. MB School.
Chen, H., & Qi, Y. (2016). The evaluation of customer satisfaction with the third party logistics service quality for online shopping. Advances in Economics and Business, 4(5), 201-207.
Chin, S. H., Soh, K. L., & Wong, W. P. (2013). Impact of Switching Costs on the Tripartite Model–Third Party Logistics. Management, 3(2), 79-88.
Combe, I. (2012). “Marketing and flexibility”: debates past, present and future. European Journal of Marketing, 46(2).
Cronin Jr, J. J., & Taylor, S. A. (1992). Measuring service quality: a reexamination and extension. Journal of marketing, 56(3), 55-68.
Grewal, R., & Tansuhaj, P. (2001). Building organizational capabilities for managing economic crisis: The role of market orientation and strategic flexibility. Journal of marketing, 65(2), 67-80.
Lambert, D. M., Stock, J. R., & Ellram, L. M. (1998). Fundamentals of logistics management. McGraw-Hill/Irwin.
Gilbert, S. M. (1999). Coordination of pricing and multi-period production for constant priced goods. European Journal of Operational Research, 114(2), 330-337.
Goyal, M., & Netessine, S. (2011). Volume flexibility, product flexibility, or both: The role of demand correlation and product substitution. Manufacturing & service operations management, 13(2), 180-193.
Meidutė-Kavaliauskienė, I., Aranskis, A., & Litvinenko, M. (2014). Consumer satisfaction with the quality of logistics services. Procedia-Social and Behavioral Sciences, 110(2012), 330-340.
Mentzer, J. T., DeWitt, W., Keebler, J. S., Min, S., Nix, N. W., Smith, C. D., & Zacharia, Z. G. (2001). Defining supply chain management. Journal of Business logistics, 22(2), 1-25.
Kamble, S. S., Raut, R. D., & Dhume, S. M. (2011, November). Validating the logistics service quality (LSQ) scale in Indian logistics industry. In International Conference on Business and Economics Research (Vol. 1, pp. 81-85).
Law, L. C. K. (2016). An exploratory study of vendor logistics performance measurement for logistics management in Asia’s apparel industry.
Jia, P., Mahdiraji, H. A., Govindan, K., & Meidutė, I. (2013). Leadership selection in an unlimited three-echelon supply chain. Journal of Business Economics and Management, 14(3), 616-637.
Millard, S., & O'Grady, T. (2012). What do sticky and flexible prices tell us?.
Mentzer, J. T., Flint, D. J., & Hult, G. T. M. (2001). Logistics service quality as a segment-customized process. Journal of marketing, 65(4), 82-104.
Parasuraman, A., Zeithaml, V. A., & Berry, L. L. (1988). Servqual: A multiple-item scale for measuring consumer perc. Journal of Retailing, 64(1), 12.
Rajan, P. P., Van Wie, M., Campbell, M. I., Wood, K. L., & Otto, K. N. (2005). An empirical foundation for product flexibility. Design Studies, 26(4), 405-438.
Roslan, N. A. A., Wahab, E., & Abdullah, N. H. (2015). Service quality: A case study of logistics sector in Iskandar Malaysia using SERVQUAL model. Procedia-Social and Behavioral Sciences, 172(0), 457-62.
Saura, I. G., Frances, D. S., Contri, G. B., & Blasco, M. F. (2008). Logistics service quality: a new way to loyalty. Industrial Management & Data Systems, 108(5).
Shaban, A., Salih, M. Q. D., & Al-Zaidi, H. A. W. (2015). The impact of creativity elements on educational service quality dimensions–an exploratory study of academic staff perceptions in Duhok Polytechnic University.
Shalender, K., & Singh, N. (2015). Marketing flexibility: Significance and implications for automobile industry. Global Journal of Flexible Systems Management, 16(3), 251-262.
Shalender, K., Singh, N., & Sushil. (2017). AUTOFLEX: marketing flexibility measurement scale for automobile companies. Journal of Strategic Marketing, 25(1), 65-74.
Selcuk, C., & Gokpinar, B. (2018). Fixed vs. flexible pricing in a competitive market. Management Science, 64(12), 5584-5598.
Singh, N. (2014). Marketing flexibilities: Lessons from the corporate. In The Flexible Enterprise (pp. 333-345). Springer, New Delhi.
Su, A., & Sampaio, M. (2012). The impact of logistics service performance on customer satisfaction and loyalty in Brazilian chemical industry. In International Conference on Industrial Engineering and Operations Management (pp. 1-6).
Tamang, A. (2014). Examining the effect of logistics service quality dimensions and customer satisfaction on customer loyalty: A case study of Thon Hotel Molde fjord (Master's thesis, Høgskolen i Molde-Vitenskapelig høgskole i logistikk).
Al-Taei, Y.H., & Al-Ameedi, (2018). The impact of marketing flexibility on promoting customer confidence in the national product. The Journal of Administration and Economics, 27(7).
Beraha, A., Bingol, D., Ozkan-Canbolat, E., & Szczygiel, N. (2018). The effect of strategic flexibility configurations on product innovation. European Journal of Management and Business Economics, 27(2).
Călin, G. (2012). Strategies for increasing marketing flexibility: An application of the service dominant logic. MB School.
Chen, H., & Qi, Y. (2016). The evaluation of customer satisfaction with the third party logistics service quality for online shopping. Advances in Economics and Business, 4(5), 201-207.
Chin, S. H., Soh, K. L., & Wong, W. P. (2013). Impact of Switching Costs on the Tripartite Model–Third Party Logistics. Management, 3(2), 79-88.
Combe, I. (2012). “Marketing and flexibility”: debates past, present and future. European Journal of Marketing, 46(2).
Cronin Jr, J. J., & Taylor, S. A. (1992). Measuring service quality: a reexamination and extension. Journal of marketing, 56(3), 55-68.
Grewal, R., & Tansuhaj, P. (2001). Building organizational capabilities for managing economic crisis: The role of market orientation and strategic flexibility. Journal of marketing, 65(2), 67-80.
Lambert, D. M., Stock, J. R., & Ellram, L. M. (1998). Fundamentals of logistics management. McGraw-Hill/Irwin.
Gilbert, S. M. (1999). Coordination of pricing and multi-period production for constant priced goods. European Journal of Operational Research, 114(2), 330-337.
Goyal, M., & Netessine, S. (2011). Volume flexibility, product flexibility, or both: The role of demand correlation and product substitution. Manufacturing & service operations management, 13(2), 180-193.
Meidutė-Kavaliauskienė, I., Aranskis, A., & Litvinenko, M. (2014). Consumer satisfaction with the quality of logistics services. Procedia-Social and Behavioral Sciences, 110(2012), 330-340.
Mentzer, J. T., DeWitt, W., Keebler, J. S., Min, S., Nix, N. W., Smith, C. D., & Zacharia, Z. G. (2001). Defining supply chain management. Journal of Business logistics, 22(2), 1-25.
Kamble, S. S., Raut, R. D., & Dhume, S. M. (2011, November). Validating the logistics service quality (LSQ) scale in Indian logistics industry. In International Conference on Business and Economics Research (Vol. 1, pp. 81-85).
Law, L. C. K. (2016). An exploratory study of vendor logistics performance measurement for logistics management in Asia’s apparel industry.
Jia, P., Mahdiraji, H. A., Govindan, K., & Meidutė, I. (2013). Leadership selection in an unlimited three-echelon supply chain. Journal of Business Economics and Management, 14(3), 616-637.
Millard, S., & O'Grady, T. (2012). What do sticky and flexible prices tell us?.
Mentzer, J. T., Flint, D. J., & Hult, G. T. M. (2001). Logistics service quality as a segment-customized process. Journal of marketing, 65(4), 82-104.
Parasuraman, A., Zeithaml, V. A., & Berry, L. L. (1988). Servqual: A multiple-item scale for measuring consumer perc. Journal of Retailing, 64(1), 12.
Rajan, P. P., Van Wie, M., Campbell, M. I., Wood, K. L., & Otto, K. N. (2005). An empirical foundation for product flexibility. Design Studies, 26(4), 405-438.
Roslan, N. A. A., Wahab, E., & Abdullah, N. H. (2015). Service quality: A case study of logistics sector in Iskandar Malaysia using SERVQUAL model. Procedia-Social and Behavioral Sciences, 172(0), 457-62.
Saura, I. G., Frances, D. S., Contri, G. B., & Blasco, M. F. (2008). Logistics service quality: a new way to loyalty. Industrial Management & Data Systems, 108(5).
Shaban, A., Salih, M. Q. D., & Al-Zaidi, H. A. W. (2015). The impact of creativity elements on educational service quality dimensions–an exploratory study of academic staff perceptions in Duhok Polytechnic University.
Shalender, K., & Singh, N. (2015). Marketing flexibility: Significance and implications for automobile industry. Global Journal of Flexible Systems Management, 16(3), 251-262.
Shalender, K., Singh, N., & Sushil. (2017). AUTOFLEX: marketing flexibility measurement scale for automobile companies. Journal of Strategic Marketing, 25(1), 65-74.
Selcuk, C., & Gokpinar, B. (2018). Fixed vs. flexible pricing in a competitive market. Management Science, 64(12), 5584-5598.
Singh, N. (2014). Marketing flexibilities: Lessons from the corporate. In The Flexible Enterprise (pp. 333-345). Springer, New Delhi.
Su, A., & Sampaio, M. (2012). The impact of logistics service performance on customer satisfaction and loyalty in Brazilian chemical industry. In International Conference on Industrial Engineering and Operations Management (pp. 1-6).
Tamang, A. (2014). Examining the effect of logistics service quality dimensions and customer satisfaction on customer loyalty: A case study of Thon Hotel Molde fjord (Master's thesis, Høgskolen i Molde-Vitenskapelig høgskole i logistikk).