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Growing Science » Uncertain Supply Chain Management » Information systems success: the quest for the dependent variable

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Uncertain Supply Chain Management

ISSN 2291-6830 (Online) - ISSN 2291-6822 (Print)
Quarterly Publication
Volume 3 Issue 2 pp. 181-188 , 2015

Information systems success: the quest for the dependent variable Pages 181-188 Right click to download the paper Download PDF

Authors: Neda Abasi, Naser Azad, Kyamars Fathi Hafashjani

DOI: 10.5267/j.uscm.2014.12.002

Keywords: Market development, Market share, SMEs

Abstract: This paper presents an empirical investigation to identify and rank the factors of information market development systems influencing on the market share development. The population of this survey includes all managers who work for SMEs in city of Tehran, Iran. The study selects a sample of 230 people randomly and a questionnaire is distributed among them in Likert scale. Cronbach alpha has been calculated as 0.814, which is well above the minimum desirable level. Using structural equation modeling the study has determined seven factors including valid data, information, strategic information, organizational information, supportive information, customer information, development information and data analysis, which influence market share development.

How to cite this paper
Abasi, N., Azad, N & Hafashjani, K. (2015). Information systems success: the quest for the dependent variable.Uncertain Supply Chain Management, 3(2), 181-188.

Refrences
Abid, T., Altaf, M., Yousaf, U & Bagram, M. (2012). Entrepreneur as an authentic leader: A study of small and medium sized enterprises in Pakistan. Management Science Letters, 2(7), 2355-2360.

Basu, R., Upadhyay, P & Dan, P. (2011). Factors influencing ERP implementation in Indian SMEs: An empirical analysis. Management Science Letters, 1(2), 89-98.

Gounaris, S. P., Panigyrakis, G. G., & Chatzipanagiotou, K. C. (2007). Measuring the effectiveness of marketing information systems: An empirically validated instrument. Marketing Intelligence & Planning, 25(6), 612-631.

Lu, J. W., & Beamish, P. W. (2001). The internationalization and performance of SMEs. Strategic management journal, 22(6?7), 565-586.

Noudoostbeni, A., Yasin, N. M., & Salarzadeh, H. (2009). To investigate the success and failure factors of ERP implementation within Malaysian Small and Medium Enterprises (SMEs). The International Conference on Information Management and Engineering (ICIME), 157-161. Kuala Lumpur, Malaysia: IEEE.

?zgener, ?., & ?raz, R. (2006). Customer relationship management in small–medium enterprises: The case of Turkish tourism industry. Tourism Management, 27(6), 1356-1363.

Salavou, H., Baltas, G., & Lioukas, S. (2004). Organisational innovation in SMEs: the importance of strategic orientation and competitive structure. European Journal of Marketing, 38(9/10), 1091-1112.

Upadhyay, P., & Dan , P.K. (2009). ERP in Indian SME’s: A Post Implementation Study of the Underlying Critical Success Factors, International Journal of Management Innovation System, 1(2), 1-10.

Zarandi, M. (2012). Key-Factor analysis of elements affecting women’s employment in small and medium enterprises (SME) among women living in Tehran. Management Science Letters, 2(6), 2041-2048.
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Journal: Uncertain Supply Chain Management | Year: 2015 | Volume: 3 | Issue: 2 | Views: 4383 | Reviews: 0

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