How to cite this paper
Benhardy, K., Hardiyansyah, H., Putranto, A & Ronadi, M. (2020). Brand image and price perceptions impact on purchase intentions: mediating brand trust.Management Science Letters , 10(14), 3425-3432.
Refrences
Akbariyeh, H., Mirabi, D., & Tahmasebifard, H. (2015). A study of factors affecting on customers purchase intention case study: The agencies of bono brand tile in Tehran. Journal of Multidisciplinary Engineering Science and Technology, 2(1), 267-273.
Alhaddad, A. (2015). A structural model of the relationships between brand image, brand trust and brand loyalty. Interna-tional Journal of Management Research & Review, 5(3), 137-144.
Athapaththu, J. C., & Kulathunga, D. (2018). Factors affecting online purchase intention: Effects of technology and social commerce. International Business Research, 11(10)111-128.
Chinomona, R. (2016). Brand communication, brand image and brand trust as antecedents of brand loyalty in Gauteng Province of South Africa. African Journal of Economic and Management Studies, 7(1), 124-139.
Dachyar, M., & Banjarnahor, L. (2017). Factors influencing purchase intention towards consumer to consumer e-commerce. Intagible Capital, 13(5), 948-970.
Darsono, L. I. (2008). Hubungan perceived service quality dan loyalitas: Peran trust dan satisfaction sebagai mediator. The 2nd National Conference UKWMS.
Ferdinand, A. (2006). Metode penelitian manajemen: Pedoman penelitian untuk skripsi, tesis dan disertasi ilmu mana-jemen. Semarang: Universitas Diponegoro.
Ferrinadewi, E. (2008). Merek dan psikologi konsumen. Yogyakarta: Graha Ilmu.
Fianto, A. Y., Hadiwidjojo, D., Aisjah, S., & Solimun. (2014). The influence of brand image on purchase behavior through brand trust. Business Management and Strategy, 58-76.
Gecti, F. (2014). The journal of international management studies among its dimensions via structural equation model-ling: A research on Turkish Consumers. British Journal of Marketing Studies, 2(1), 1-11.
Igbaria, M., Cragg, P., Zinatelli, N. & Cavaye, A. L. M. (1997). Personal computing acceptable factors in small firms: A structural equation model. MIS Quarterly, 21(3), 279-299.
Kabadayi, E. T., & Alan, A. K. (2012). Brand trust and brand affect: Their strategic importance on brand loyalty. Journal of Global Strategic Management, 6(1), 80-88.
Kim, H.-W., Xu, Y., & Gupta, S. (2012). Which is more important in Internet shopping, perceived price or trust? Electron-ic Commerce Research and Applications, 11, 241-252.
Kolenikov, S., & Bollen, K. A. (2012). Testing negative error variance is a heywood case a symptom of misspecification. Sociological Methods & Research, 41(1), 124-167.
Kotler, P., & Armstrong, G. (2018). Principles of marketing. Harlow: Pearson.
Lau, G. T., & Lee, S. H. (1999). Consumers trust in a brand and link to brand loyalty. Journal of Market Focused Man-agement, 4, 341-370.
Li, C.-P. (2017). Effects of brand image, perceived price, perceived quality, and perceived value on the purchase intention towards sports and tourism products of the 2016 Taichung. The Journal of International Management Studies, 12(2), 97- 107.
Lien, C.-H., Wen, M.-J., Huang, L.-C., & Wu, K.-L. (2015). Online hotel booking: The effects of brand image, price, trust, and value on purchase intentions. Asia Pacific Management Review, 20(4), 210-218.
Lin, N., & Lin, B. (2007). The effect of brand image and product knowledge on purchase intention moderated by price dis-count. Journal of International Management Studies, 121-132.
Mabkhot, H. A., Shaari, H., & Salleh, S. M. (2017). The influence of brand image and brand personality on brand loyalty, mediating by brand trust: An empirical study. Jurnal Pengurusan, 50(18), 71 – 82.
Plumeyer, A., Kotteman, P., Boger, D., & Decker, R. (2019). Measuring brand image: A systematic review, practical guid-ance, and future directions. Review of Managerial Science, 13(2), 227-265.
Porral, C. C., Fernandez, V.-A. M., Boga, O. J., & Mangin, J.-P. L. (2015). Measuring the influence of customer-based store brand equity in the purchase intention. Network of Scientific Journals from Latin America, 93-118.
Schiffman, L. G., & L. L. Kanuk. (2008). Perilaku konsumen, edisi ketujuh., Diterjemahkan oleh : Zoelkifli Kasip., Jakar-ta: Indeks.
Setiawan, R., & Achyar, A. (2012). Effects of perceived trust and perceived price on customers' intention to buy in online store in Indonesia. Asean Marketing Journal, 4(1), 27-36.
Sihite, J., Harun, T. W., & Nugroho, A. (2015). The low cost airline consumer price sensitivity an investigation on the mediating role of promotion and trust in brand. International Research Journal of Business Studies, 7(3), 199-211.
Suhaily, L., & Darmoyo, S. (2017). Effect on product quality, perceived price and brand image on purchase decision me-diated by consumers trust. Jurnal Manajemen, 21(2), 179-194.
Surachman. (2008). Dasar-dasar manajemen merek (Alat pemasaran untuk memenangkan persaingan). Malang: Ba-yumedia Publishing.
Swastha, B., & Irawan. (2005). Manajemen pemasaran modern. Yogyakarta: Liberty.
Wang, Y.-H., & Chen, L.-Y. (2016). An empirical study of the effect of perceived price on purchase intention evidence from low cost carriers. International Journal of Business and Social Science, 7(4), 97-107.
Wang, Y.-H., & Tsai, C.-F. (2014). The relationship between Brand Image and purchase intention: Evidence from award winning mutual funds. The International Journal of Business and Finance Research, 8(2), 27-40.
Zhang, Y. (2015). The impact of brand image on consumer behavior : A literature review. Open Journal of Business and Management, 3(1), 58-62.
Alhaddad, A. (2015). A structural model of the relationships between brand image, brand trust and brand loyalty. Interna-tional Journal of Management Research & Review, 5(3), 137-144.
Athapaththu, J. C., & Kulathunga, D. (2018). Factors affecting online purchase intention: Effects of technology and social commerce. International Business Research, 11(10)111-128.
Chinomona, R. (2016). Brand communication, brand image and brand trust as antecedents of brand loyalty in Gauteng Province of South Africa. African Journal of Economic and Management Studies, 7(1), 124-139.
Dachyar, M., & Banjarnahor, L. (2017). Factors influencing purchase intention towards consumer to consumer e-commerce. Intagible Capital, 13(5), 948-970.
Darsono, L. I. (2008). Hubungan perceived service quality dan loyalitas: Peran trust dan satisfaction sebagai mediator. The 2nd National Conference UKWMS.
Ferdinand, A. (2006). Metode penelitian manajemen: Pedoman penelitian untuk skripsi, tesis dan disertasi ilmu mana-jemen. Semarang: Universitas Diponegoro.
Ferrinadewi, E. (2008). Merek dan psikologi konsumen. Yogyakarta: Graha Ilmu.
Fianto, A. Y., Hadiwidjojo, D., Aisjah, S., & Solimun. (2014). The influence of brand image on purchase behavior through brand trust. Business Management and Strategy, 58-76.
Gecti, F. (2014). The journal of international management studies among its dimensions via structural equation model-ling: A research on Turkish Consumers. British Journal of Marketing Studies, 2(1), 1-11.
Igbaria, M., Cragg, P., Zinatelli, N. & Cavaye, A. L. M. (1997). Personal computing acceptable factors in small firms: A structural equation model. MIS Quarterly, 21(3), 279-299.
Kabadayi, E. T., & Alan, A. K. (2012). Brand trust and brand affect: Their strategic importance on brand loyalty. Journal of Global Strategic Management, 6(1), 80-88.
Kim, H.-W., Xu, Y., & Gupta, S. (2012). Which is more important in Internet shopping, perceived price or trust? Electron-ic Commerce Research and Applications, 11, 241-252.
Kolenikov, S., & Bollen, K. A. (2012). Testing negative error variance is a heywood case a symptom of misspecification. Sociological Methods & Research, 41(1), 124-167.
Kotler, P., & Armstrong, G. (2018). Principles of marketing. Harlow: Pearson.
Lau, G. T., & Lee, S. H. (1999). Consumers trust in a brand and link to brand loyalty. Journal of Market Focused Man-agement, 4, 341-370.
Li, C.-P. (2017). Effects of brand image, perceived price, perceived quality, and perceived value on the purchase intention towards sports and tourism products of the 2016 Taichung. The Journal of International Management Studies, 12(2), 97- 107.
Lien, C.-H., Wen, M.-J., Huang, L.-C., & Wu, K.-L. (2015). Online hotel booking: The effects of brand image, price, trust, and value on purchase intentions. Asia Pacific Management Review, 20(4), 210-218.
Lin, N., & Lin, B. (2007). The effect of brand image and product knowledge on purchase intention moderated by price dis-count. Journal of International Management Studies, 121-132.
Mabkhot, H. A., Shaari, H., & Salleh, S. M. (2017). The influence of brand image and brand personality on brand loyalty, mediating by brand trust: An empirical study. Jurnal Pengurusan, 50(18), 71 – 82.
Plumeyer, A., Kotteman, P., Boger, D., & Decker, R. (2019). Measuring brand image: A systematic review, practical guid-ance, and future directions. Review of Managerial Science, 13(2), 227-265.
Porral, C. C., Fernandez, V.-A. M., Boga, O. J., & Mangin, J.-P. L. (2015). Measuring the influence of customer-based store brand equity in the purchase intention. Network of Scientific Journals from Latin America, 93-118.
Schiffman, L. G., & L. L. Kanuk. (2008). Perilaku konsumen, edisi ketujuh., Diterjemahkan oleh : Zoelkifli Kasip., Jakar-ta: Indeks.
Setiawan, R., & Achyar, A. (2012). Effects of perceived trust and perceived price on customers' intention to buy in online store in Indonesia. Asean Marketing Journal, 4(1), 27-36.
Sihite, J., Harun, T. W., & Nugroho, A. (2015). The low cost airline consumer price sensitivity an investigation on the mediating role of promotion and trust in brand. International Research Journal of Business Studies, 7(3), 199-211.
Suhaily, L., & Darmoyo, S. (2017). Effect on product quality, perceived price and brand image on purchase decision me-diated by consumers trust. Jurnal Manajemen, 21(2), 179-194.
Surachman. (2008). Dasar-dasar manajemen merek (Alat pemasaran untuk memenangkan persaingan). Malang: Ba-yumedia Publishing.
Swastha, B., & Irawan. (2005). Manajemen pemasaran modern. Yogyakarta: Liberty.
Wang, Y.-H., & Chen, L.-Y. (2016). An empirical study of the effect of perceived price on purchase intention evidence from low cost carriers. International Journal of Business and Social Science, 7(4), 97-107.
Wang, Y.-H., & Tsai, C.-F. (2014). The relationship between Brand Image and purchase intention: Evidence from award winning mutual funds. The International Journal of Business and Finance Research, 8(2), 27-40.
Zhang, Y. (2015). The impact of brand image on consumer behavior : A literature review. Open Journal of Business and Management, 3(1), 58-62.