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Management Science Letters

ISSN 1923-9343 (Online) - ISSN 1923-9335 (Print)
Quarterly Publication
Volume 10 Issue 4 pp. 763-768 , 2020

Gamification in learning process and its impact on entrepreneurial intention Pages 763-768 Right click to download the paper Download PDF

Authors: Aries Aries, Vional Vional, Listya Ayu Saraswati, Liana Wijaya, Ridho Bramulya Ikhsan

DOI: 10.5267/j.msl.2019.10.021

Keywords: Planned Behavior, Entrepreneurial Intentions, Long Distance Learning Program

Abstract: Gamification is an educational approach to motivate and influence students’ behaviors in learning with the intention of achieving learning outcomes. The primary objective of the study is to examine students’ intentions to become entrepreneurs as an impact of gamification model learning in Entrepreneurship or Business Plan courses in BINUS ONLINE Learning. Data collection was carried out for 400 students who took Entrepreneurship and Business Plan courses for 1 month using questionnaires. The data was then analyzed using multiple linear regression approach. The result shows that attitude towards behavior (ATB), perceived behavior control (PBS), and subjective norms partially give positive impacts and they are significant to entrepreneurial intentions. Perceived behavioral control (PBC) is the dominant factor in forming entrepreneurial intentions for students.

How to cite this paper
Aries, A., Vional, V., Saraswati, L., Wijaya, L & Ikhsan, R. (2020). Gamification in learning process and its impact on entrepreneurial intention.Management Science Letters , 10(4), 763-768.

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Journal: Management Science Letters | Year: 2020 | Volume: 10 | Issue: 4 | Views: 3327 | Reviews: 0

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