How to cite this paper
Aghaei, S & Naeini, A. (2018). Consumer attitudes toward new pasta products in Iran market: A qualitative and quantitative study.Management Science Letters , 8(2), 109-120.
Refrences
Aghapour, M. (2007). Estimation of hedonic pricing function for cheese: A case study of Tehran province). Iranian Journal of Agricultural Economics and Development, 15(57), 179-197.
Alibabiü, V., Jokiü, S., Mujiü, I., Rudiü, D., Bajramoviü, M., & Jukiü, H. (2011). Attitudes, behaviors, and perception of consumers’ from northwestern Bosnia and Herzegovina toward food products on the market. Procedia Social and Behavioral Sciences, 15, 2932-2937.
Altuntas, S., & Dereli, T. (2015). A novel approach based on DEMATEL method and patent citation analysis for prioritizing a portfolio of investment projects. Expert systems with Applications, 42(3), 1003-1012.
Atuahene-Gima, K. (1995). An exploratory analysis of the impact of market orientation on new prod-uct performance a contingency approach. Journal of product innovation management, 12(4), 275-293.
De Barcellos, M. D., Kügler, J. O., Grunert, K. G., Van Wezemael, L., Pérez-Cueto, F. J., Ueland, Ø., & Verbeke, W. (2010). European consumers' acceptance of beef processing technologies: A focus group study. Innovative Food Science & Emerging Technologies, 11(4), 721-732.
Bartels, J., & Reinders, M. J. (2010). Social identification, social representations, and consumer inno-vativeness in an organic food context: A cross-national comparison. Food quality and prefer-ence, 21(4), 347-352.
Calder, B. J. (1997). Focus groups and the nature of qualitative market research. Journal of Market Research, 14, 353-364.
Campbell, J., DiPietro, R. B., & Remar, D. (2014). Local foods in a university setting: Price con-sciousness, product involvement, price/quality inference and consumer's willingness-to-pay. International Journal of Hospitality Management, 42, 39-49.
Casey, M., & Krueger, R. (1994). Focus group interviewing. London: Elsevier.
Costa, A. I., & Jongen, W. M. F. (2006). New insights into consumer-led food product develop-ment. Trends in Food Science & Technology, 17(8), 457-465.
Di Monaco, R., Cavella, S., Di Marzo, S., & Masi, P. (2004). The effect of expectations generated by brand name on the acceptability of dried semolina pasta. Food Quality and Preference, 15(5), 429-437.
Euromonitor, I. (2014). Retailing in Iran. London: International Euromonitor.
Fowler, K., & Bridges, E. (2010). Consumer innovativeness: Impact on expectations, perceptions, and choice among retail formats. Journal of Retailing and Consumer Services, 17(6), 492-500.
Gielens, K., & Steenkamp, J. B. E. (2007). Drivers of consumer acceptance of new packaged goods: An investigation across products and countries. International Journal of Research in Market-ing, 24(2), 97-111.
Grunert, K. G., & Valli, C. (2001). Designer-made meat and dairy products: consumer-led product development. Livestock Production Science, 72(1), 83-98.
Guerrero, L., Guàrdia, M. D., Xicola, J., Verbeke, W., Vanhonacker, F., Zakowska-Biemans, S., ... & Scalvedi, M. L. (2009). Consumer-driven definition of traditional food products and innovation in traditional foods. A qualitative cross-cultural study. Appetite, 52(2), 345-354.
Honkanen, P., & Frewer, L. (2009). Russian consumers’ motives for food choice. Appetite, 52(2), 363-371.
Hosseyini, s., & Erfanyan, s. (2009). Factors affecting the demand for milk and dairy products in Iran (A case study of Iran dairy products Industry). Iranian Journal of Economics Research and Agricultral Devlopment, 39, 1-9.
Hu, H. Y., Chiu, S. I., Cheng, C. C., & Yen, T. M. (2011). Applying the IPA and DEMATEL models to improve the order-winner criteria: A case study of Taiwan’s network communication equipment manufacturing industry. Expert Systems with Applications, 38(8), 9674-9683.
International, E. (2014). Pasta in Iran. London: Euromonitor International.
Kahn, K. B. (2001). Market orientation, interdepartmental integration, and product development per-formance. Journal of Product Innovation Management, 18(5), 314-323.
Karami, A., Esmaeili, A., & Najafi, B. (2012). Assessing effects of alternative food subsidy reform in Iran. Journal of Policy Modeling, 34(5), 788-799.
Khodayari.F, A. T. (2013). Food products health slogans impact on consumer assessment and new product development. Journal of management (Pajhooheshgar), 15-28.
Mahdavi Mazdeh, M., Heydari, M., & Aghaei, S. (2013). Determining the Role of Marketing Drivers in Motivating Dairy Product Consumers: A Case Study of Northern and Central Areas of Tehran. Quarterly Journal of New Economy & Commerce, 7, 45-65.
Miklavec, K., Pravst, I., Raats, M. M., & Pohar, J. (2016). Front of package symbols as a tool to pro-mote healthier food choices in Slovenia: Accompanying explanatory claim can considerably influ-ence the consumer's preferences. Food Research International, 90, 235-243.
Nielsen, A. C. (2001). Consumer and market trends report-new product introductions.
International pasta organization (IPO) (2013). Annual report 2013. Rom: International pasta organization.
Pantano, E., & Viassone, M. (2015). Engaging consumers on new integrated multichannel retail set-tings: Challenges for retailers. Journal of Retailing and Consumer Services, 25, 106-114.
Schifferstein, H. N., Fenko, A., Desmet, P. M., Labbe, D., & Martin, N. (2013). Influence of package design on the dynamics of multisensory and emotional food experience. Food Quality and Prefer-ence, 27(1), 18-25.
Siegrist, M., Shi, J., Giusto, A., & Hartmann, C. (2015). Worlds apart. Consumer acceptance of func-tional foods and beverages in Germany and China. Appetite, 92, 87-93.
Strauss, A. C. (1990). Basics of qualitative research: Grounded theory procedures and techniques. CA: Sage.: Newbury Park.
Vilaro, M. J., Barnett, T. E., Mathews, A., Pomeranz, J., & Curbow, B. (2016). Income differences in social control of eating behaviors and food choice priorities among southern rural women in the US: A qualitative study. Appetite, 107, 604-612.
Visschers, V. H., Hartmann, C., Leins-Hess, R., Dohle, S., & Siegrist, M. (2013). A consumer seg-mentation of nutrition information use and its relation to food consumption behaviour. Food Poli-cy, 42, 71-80.
Wang, Y. L., & Tzeng, G. H. (2012). Brand marketing for creating brand value based on a MCDM model combining DEMATEL with ANP and VIKOR methods. Expert Systems with Applica-tions, 39(5), 5600-5615.
Westerman, S. J., Sutherland, E. J., Gardner, P. H., Baig, N., Critchley, C., Hickey, C., ... & Zervos, Z. (2013). The design of consumer packaging: Effects of manipulations of shape, orientation, and alignment of graphical forms on consumers’ assessments. Food Quality and Preference, 27(1), 8-17.
Alibabiü, V., Jokiü, S., Mujiü, I., Rudiü, D., Bajramoviü, M., & Jukiü, H. (2011). Attitudes, behaviors, and perception of consumers’ from northwestern Bosnia and Herzegovina toward food products on the market. Procedia Social and Behavioral Sciences, 15, 2932-2937.
Altuntas, S., & Dereli, T. (2015). A novel approach based on DEMATEL method and patent citation analysis for prioritizing a portfolio of investment projects. Expert systems with Applications, 42(3), 1003-1012.
Atuahene-Gima, K. (1995). An exploratory analysis of the impact of market orientation on new prod-uct performance a contingency approach. Journal of product innovation management, 12(4), 275-293.
De Barcellos, M. D., Kügler, J. O., Grunert, K. G., Van Wezemael, L., Pérez-Cueto, F. J., Ueland, Ø., & Verbeke, W. (2010). European consumers' acceptance of beef processing technologies: A focus group study. Innovative Food Science & Emerging Technologies, 11(4), 721-732.
Bartels, J., & Reinders, M. J. (2010). Social identification, social representations, and consumer inno-vativeness in an organic food context: A cross-national comparison. Food quality and prefer-ence, 21(4), 347-352.
Calder, B. J. (1997). Focus groups and the nature of qualitative market research. Journal of Market Research, 14, 353-364.
Campbell, J., DiPietro, R. B., & Remar, D. (2014). Local foods in a university setting: Price con-sciousness, product involvement, price/quality inference and consumer's willingness-to-pay. International Journal of Hospitality Management, 42, 39-49.
Casey, M., & Krueger, R. (1994). Focus group interviewing. London: Elsevier.
Costa, A. I., & Jongen, W. M. F. (2006). New insights into consumer-led food product develop-ment. Trends in Food Science & Technology, 17(8), 457-465.
Di Monaco, R., Cavella, S., Di Marzo, S., & Masi, P. (2004). The effect of expectations generated by brand name on the acceptability of dried semolina pasta. Food Quality and Preference, 15(5), 429-437.
Euromonitor, I. (2014). Retailing in Iran. London: International Euromonitor.
Fowler, K., & Bridges, E. (2010). Consumer innovativeness: Impact on expectations, perceptions, and choice among retail formats. Journal of Retailing and Consumer Services, 17(6), 492-500.
Gielens, K., & Steenkamp, J. B. E. (2007). Drivers of consumer acceptance of new packaged goods: An investigation across products and countries. International Journal of Research in Market-ing, 24(2), 97-111.
Grunert, K. G., & Valli, C. (2001). Designer-made meat and dairy products: consumer-led product development. Livestock Production Science, 72(1), 83-98.
Guerrero, L., Guàrdia, M. D., Xicola, J., Verbeke, W., Vanhonacker, F., Zakowska-Biemans, S., ... & Scalvedi, M. L. (2009). Consumer-driven definition of traditional food products and innovation in traditional foods. A qualitative cross-cultural study. Appetite, 52(2), 345-354.
Honkanen, P., & Frewer, L. (2009). Russian consumers’ motives for food choice. Appetite, 52(2), 363-371.
Hosseyini, s., & Erfanyan, s. (2009). Factors affecting the demand for milk and dairy products in Iran (A case study of Iran dairy products Industry). Iranian Journal of Economics Research and Agricultral Devlopment, 39, 1-9.
Hu, H. Y., Chiu, S. I., Cheng, C. C., & Yen, T. M. (2011). Applying the IPA and DEMATEL models to improve the order-winner criteria: A case study of Taiwan’s network communication equipment manufacturing industry. Expert Systems with Applications, 38(8), 9674-9683.
International, E. (2014). Pasta in Iran. London: Euromonitor International.
Kahn, K. B. (2001). Market orientation, interdepartmental integration, and product development per-formance. Journal of Product Innovation Management, 18(5), 314-323.
Karami, A., Esmaeili, A., & Najafi, B. (2012). Assessing effects of alternative food subsidy reform in Iran. Journal of Policy Modeling, 34(5), 788-799.
Khodayari.F, A. T. (2013). Food products health slogans impact on consumer assessment and new product development. Journal of management (Pajhooheshgar), 15-28.
Mahdavi Mazdeh, M., Heydari, M., & Aghaei, S. (2013). Determining the Role of Marketing Drivers in Motivating Dairy Product Consumers: A Case Study of Northern and Central Areas of Tehran. Quarterly Journal of New Economy & Commerce, 7, 45-65.
Miklavec, K., Pravst, I., Raats, M. M., & Pohar, J. (2016). Front of package symbols as a tool to pro-mote healthier food choices in Slovenia: Accompanying explanatory claim can considerably influ-ence the consumer's preferences. Food Research International, 90, 235-243.
Nielsen, A. C. (2001). Consumer and market trends report-new product introductions.
International pasta organization (IPO) (2013). Annual report 2013. Rom: International pasta organization.
Pantano, E., & Viassone, M. (2015). Engaging consumers on new integrated multichannel retail set-tings: Challenges for retailers. Journal of Retailing and Consumer Services, 25, 106-114.
Schifferstein, H. N., Fenko, A., Desmet, P. M., Labbe, D., & Martin, N. (2013). Influence of package design on the dynamics of multisensory and emotional food experience. Food Quality and Prefer-ence, 27(1), 18-25.
Siegrist, M., Shi, J., Giusto, A., & Hartmann, C. (2015). Worlds apart. Consumer acceptance of func-tional foods and beverages in Germany and China. Appetite, 92, 87-93.
Strauss, A. C. (1990). Basics of qualitative research: Grounded theory procedures and techniques. CA: Sage.: Newbury Park.
Vilaro, M. J., Barnett, T. E., Mathews, A., Pomeranz, J., & Curbow, B. (2016). Income differences in social control of eating behaviors and food choice priorities among southern rural women in the US: A qualitative study. Appetite, 107, 604-612.
Visschers, V. H., Hartmann, C., Leins-Hess, R., Dohle, S., & Siegrist, M. (2013). A consumer seg-mentation of nutrition information use and its relation to food consumption behaviour. Food Poli-cy, 42, 71-80.
Wang, Y. L., & Tzeng, G. H. (2012). Brand marketing for creating brand value based on a MCDM model combining DEMATEL with ANP and VIKOR methods. Expert Systems with Applica-tions, 39(5), 5600-5615.
Westerman, S. J., Sutherland, E. J., Gardner, P. H., Baig, N., Critchley, C., Hickey, C., ... & Zervos, Z. (2013). The design of consumer packaging: Effects of manipulations of shape, orientation, and alignment of graphical forms on consumers’ assessments. Food Quality and Preference, 27(1), 8-17.