How to cite this paper
Srinita, S & Saputra, J. (2023). Investigating the resilience of micro, small and medium enterprises in entering the digital market us-ing social media: Evidence from Aceh province, Indonesia.International Journal of Data and Network Science, 7(4), 2041-2052.
Refrences
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Alexander, P. (2013). Feminism, sex workers, and human rights. In Whores and other feminists (pp. 83–94). Routledge.
Anderson, P. F. (1982). Marketing, strategic planning and the theory of the firm. Journal of Marketing, 46(2), 15–26.
Assauri, S. (2007). Manajemen Pemasaran. Rajawali Pers.
Ayyagari, M., Beck, T., & Peria, M. M. S. M. (2018). The micro impact of macroprudential policies: Firm-level evidence. International Monetary Fund.
Bob, F., Jumadil, S., & Marlena, G. (2020). Communication strategy planning in influencing the intention to visit: An implication to marketing management. Polish Journal of Management Studies, 22(1), 117–133.
Caves, D. W., Christensen, L. R., & Diewert, W. E. (1982). The economic theory of index numbers and the measurement of input, output, and productivity. Econometrica: Journal of the Econometric Society, 1393–1414.
Council, N. R. (2001). Building a workforce for the information economy. National Academies Press.
Eddy, E., & Putra, A. S. (n.d.). The role of transformational leadership, servant leadership, digital transformation on organizational performance and work innovation capabilities in digital era.
Fakhri, S. B. P., Aliasuddin, A., Srinita, S., Saputra, J., & Bunsit, T. (2023). Choosing Billing Payment Methods in Banda Aceh Municipality. International Journal of Advanced Research in Economics and Finance, 5(2), 62–69.
Febriyantoro, M. T., & Arisandi, D. (2018). Pemanfaatan Digital Marketing Bagi Usaha Mikro, Kecil Dan Menengah Pada Era Masyarakat Ekonomi Asean. JMD: Jurnal Riset Manajemen & Bisnis Dewantara, 1(2), 61–76. https://doi.org/10.26533/jmd.v1i2.175
Giones, F., & Brem, A. (2017). Digital technology entrepreneurship: A definition and research agenda. Technology Innovation Management Review, 7(5).
Gupta, H., & Barua, M. K. (2016). Identifying enablers of technological innovation for Indian MSMEs using best–worst multi criteria decision making method. Technological Forecasting and Social Change, 107, 69–79.
Hidayat, W. W., Soehardi, S., Prasetyo, E. T., & Husadha, C. (2021). Implications of Covid-19 Pandemic on MSMEs to Economy, Society: Case in the Country of Indonesia. Systematic Reviews in Pharmacy, 12(4), 71–78.
Istiqomah, N., Mafruhah, I., Noviani, L., Akbar, L., & Ismoyowati, D. (2022). People’s Economic Development Model based on Micro, Small, and Medium Enterprises (MSMEs) during Covid19. Jurnal Penelitian Ekonomi Dan Bisnis, 7(2), 104–115.
Izaak, W. C., Khristi, T. C., & Kusumawardhani, N. I. (2022). Social media marketing and TOE framework exploration in digital micro or small and medium enterprises. Journal of Economics, Business, and Government Challenges, 5(01), 20–26.
Johnston, W. B. (1987). Workforce 2000: Work and workers for the 21st century. Hudson Institute.
Juska, J. M. (2021). Integrated marketing communication: advertising and promotion in a digital world. Routledge.
Kortmann, S., & Piller, F. (2016). Open business models and closed-loop value chains: Redefining the firm-consumer relationship. California Management Review, 58(3), 88–108.
Kraus, S., Palmer, C., Kailer, N., Kallinger, F. L., & Spitzer, J. (2019). Digital entrepreneurship: A research agenda on new business models for the twenty-first century. International Journal of Entrepreneurial Behavior & Research, 25(2), 353–375.
Kurniawati, S., & Chairunisa, P. (2023). Investigating the Technological Input in Culinary Micro, Small, and Medium Enterprises (MSMEs) in Relation to the COVID-19 Pandemic. Frontiers in Business and Economics, 2(1), 61–68.
Lefebvre, R. C. (2011). An integrative model for social marketing. Journal of Social Marketing, 1(1), 54–72.
Liedholm, C. E., & Mead, D. C. (2013). Small enterprises and economic development: the dynamics of micro and small enterprises. Routledge.
Loveman, G. W. (1994). An assessment of the productivity impact of information technologies. Information Technology and the Corporation of the 1990s: Research Studies, 84, 110.
Mankiw, N. G. (2001). The inexorable and mysterious tradeoff between inflation and unemployment. The Economic Journal, 111(471), 45–61.
Nadaraja, R., & Yazdanifard, R. (2013). Social media marketing: advantages and disadvantages. Center of Southern New Hempshire University, 1–10.
Nundy, S., Ghosh, A., Mesloub, A., Albaqawy, G. A., & Alnaim, M. M. (2021). Impact of COVID-19 pandemic on socio-economic, energy-environment and transport sector globally and sustainable development goal (SDG). Journal of Cleaner Production, 312, 127705. https://doi.org/10.1016/j.jclepro.2021.127705
Pfeffer, J. (1992). Understanding power in organizations. California Management Review, 34(2), 29–50.
Rahadi, R. A., Iswara, C., Afgani, K. F., & Boediman, A. (2023). Examining the Factors that Influence Consumer Willingness to Pay of Bubble Tea among Generation Z in Bandung, Indonesia. International Journal of Global Optimization and Its Application, 2(1), 74–83.
Rasul, G., Nepal, A. K., Hussain, A., Maharjan, A., Joshi, S., Lama, A., Gurung, P., Ahmad, F., Mishra, A., & Sharma, E. (2021). Socio-economic implications of COVID-19 pandemic in South Asia: emerging risks and growing challenges. Frontiers in Sociology, 6, 629693.
Sahoo, P., & Ashwani. (2020). COVID-19 and Indian economy: Impact on growth, manufacturing, trade and MSME sector. Global Business Review, 21(5), 1159–1183.
Salehi, M., Mirzaei, H., Aghaei, M., & Abyari, M. (2012). Dissimilarity of E-marketing VS traditional marketing. International Journal of Academic Research in Business and Social Sciences, 2(1), 510.
Setyawan, S. A., Hudayah, S., & Zainurossalamia, S. (2023). The Influence of Direct Marketing, Digital Marketing and Insta-gram Celebrity Support on Purchase Decisions in Samarinda City, Indonesia. Journal of Madani Society, 2(1), 26–33.
Setyoko, P. I., & Kurniasih, D. (2022). Impact of the covid 19 pandemic on small and medium enterprises (smes) performance: A qualitative study in indonesia. Journal of Industrial Engineering & Management Research, 3(3), 315–324.
Sholih, M. W., Prayogo, I., Ubaidillah, M., Wardhani, A. P., & A’yun, A. Q. (2022). The Effect of Entrepreneurship Education and E-Commerce on Entrepreneurship Interest Moderated by Android-Based Accounting Information Systems. International Journal of Finance, Economics and Business, 1(3), 220–230.
Steininger, D. M. (2019). Linking information systems and entrepreneurship: A review and agenda for IT‐associated and digital entrepreneurship research. Information Systems Journal, 29(2), 363–407.
Sulhan, M. (2021). Digital Business Strategy for MSMEs in the Midst of the Covid-19 Pandemic. BISTIC Business Innovation Sustainability and Technology International Conference (BISTIC 2021), 211–218.
Taherdoost, H., & Jalaliyoon, N. (2014). Marketing vs E-marketing. International Journal of Academic Research in Management, 3(4), 335–340.
Tambunan, T. (2020). MSMEs in times of crisis. evidence from Indonesia. Journal of Developing Economies, 5(2), 89–102.
Tambunan, T. T. H. (2018). MSMEs and access to financing in a developing economy: The Indonesian experience. In Financial entrepreneurship for economic growth in emerging nations (pp. 148–172). IGI Global.
Tangen, S. (2005). Demystifying productivity and performance. International Journal of Productivity and Performance Management, 54(1), 34–46.
Thamrin, T., Stefvy, S., Linda, T., & Sembiring, L. (2022). Investigating the Online Shopping Pattern for Beauty Brands Most Liked by Indonesian Women. Frontiers in Business and Economics, 1(1), 24–34.
Wahyuddin, W., Marzuki, M., Khaddafi, M., Ilham, R. N., & Sinta, I. (2022). A Study of Micro, Small and Medium Enterprises (MSMEs) during Covid-19 Pandemic: An Evidence using Economic Value-Added Method. Journal of Madani Society, 1(1), 1–7.
Walter, A., Ritter, T., & Gemünden, H. G. (2001). Value creation in buyer–seller relationships: Theoretical considerations and empirical results from a supplier’s perspective. Industrial Marketing Management, 30(4), 365–377.
Yudiansyah, S., Srinita, S., Suriani, S., & Eddy, G. (2022). Does Sharia Banking have the Capability to Increase Micro, Small and Medium Enterprises Financing? International Journal of Finance, Economics and Business, 1(4), 250–264.
Zenrif, M. F., & Mustofa, M. L. (2022). Indonesian Economic Recovery after COVID-19 Pandemic: Qur’anic Paradigm in Community Economic Development. Nusantara Science and Technology Proceedings, 1–10.
Zhang, D., Hu, M., & Ji, Q. (2020). Financial markets under the global pandemic of COVID-19. Finance Research Letters, 36(October), 101528. https://doi.org/10.1016/j.frl.2020.101528
Alexander, P. (2013). Feminism, sex workers, and human rights. In Whores and other feminists (pp. 83–94). Routledge.
Anderson, P. F. (1982). Marketing, strategic planning and the theory of the firm. Journal of Marketing, 46(2), 15–26.
Assauri, S. (2007). Manajemen Pemasaran. Rajawali Pers.
Ayyagari, M., Beck, T., & Peria, M. M. S. M. (2018). The micro impact of macroprudential policies: Firm-level evidence. International Monetary Fund.
Bob, F., Jumadil, S., & Marlena, G. (2020). Communication strategy planning in influencing the intention to visit: An implication to marketing management. Polish Journal of Management Studies, 22(1), 117–133.
Caves, D. W., Christensen, L. R., & Diewert, W. E. (1982). The economic theory of index numbers and the measurement of input, output, and productivity. Econometrica: Journal of the Econometric Society, 1393–1414.
Council, N. R. (2001). Building a workforce for the information economy. National Academies Press.
Eddy, E., & Putra, A. S. (n.d.). The role of transformational leadership, servant leadership, digital transformation on organizational performance and work innovation capabilities in digital era.
Fakhri, S. B. P., Aliasuddin, A., Srinita, S., Saputra, J., & Bunsit, T. (2023). Choosing Billing Payment Methods in Banda Aceh Municipality. International Journal of Advanced Research in Economics and Finance, 5(2), 62–69.
Febriyantoro, M. T., & Arisandi, D. (2018). Pemanfaatan Digital Marketing Bagi Usaha Mikro, Kecil Dan Menengah Pada Era Masyarakat Ekonomi Asean. JMD: Jurnal Riset Manajemen & Bisnis Dewantara, 1(2), 61–76. https://doi.org/10.26533/jmd.v1i2.175
Giones, F., & Brem, A. (2017). Digital technology entrepreneurship: A definition and research agenda. Technology Innovation Management Review, 7(5).
Gupta, H., & Barua, M. K. (2016). Identifying enablers of technological innovation for Indian MSMEs using best–worst multi criteria decision making method. Technological Forecasting and Social Change, 107, 69–79.
Hidayat, W. W., Soehardi, S., Prasetyo, E. T., & Husadha, C. (2021). Implications of Covid-19 Pandemic on MSMEs to Economy, Society: Case in the Country of Indonesia. Systematic Reviews in Pharmacy, 12(4), 71–78.
Istiqomah, N., Mafruhah, I., Noviani, L., Akbar, L., & Ismoyowati, D. (2022). People’s Economic Development Model based on Micro, Small, and Medium Enterprises (MSMEs) during Covid19. Jurnal Penelitian Ekonomi Dan Bisnis, 7(2), 104–115.
Izaak, W. C., Khristi, T. C., & Kusumawardhani, N. I. (2022). Social media marketing and TOE framework exploration in digital micro or small and medium enterprises. Journal of Economics, Business, and Government Challenges, 5(01), 20–26.
Johnston, W. B. (1987). Workforce 2000: Work and workers for the 21st century. Hudson Institute.
Juska, J. M. (2021). Integrated marketing communication: advertising and promotion in a digital world. Routledge.
Kortmann, S., & Piller, F. (2016). Open business models and closed-loop value chains: Redefining the firm-consumer relationship. California Management Review, 58(3), 88–108.
Kraus, S., Palmer, C., Kailer, N., Kallinger, F. L., & Spitzer, J. (2019). Digital entrepreneurship: A research agenda on new business models for the twenty-first century. International Journal of Entrepreneurial Behavior & Research, 25(2), 353–375.
Kurniawati, S., & Chairunisa, P. (2023). Investigating the Technological Input in Culinary Micro, Small, and Medium Enterprises (MSMEs) in Relation to the COVID-19 Pandemic. Frontiers in Business and Economics, 2(1), 61–68.
Lefebvre, R. C. (2011). An integrative model for social marketing. Journal of Social Marketing, 1(1), 54–72.
Liedholm, C. E., & Mead, D. C. (2013). Small enterprises and economic development: the dynamics of micro and small enterprises. Routledge.
Loveman, G. W. (1994). An assessment of the productivity impact of information technologies. Information Technology and the Corporation of the 1990s: Research Studies, 84, 110.
Mankiw, N. G. (2001). The inexorable and mysterious tradeoff between inflation and unemployment. The Economic Journal, 111(471), 45–61.
Nadaraja, R., & Yazdanifard, R. (2013). Social media marketing: advantages and disadvantages. Center of Southern New Hempshire University, 1–10.
Nundy, S., Ghosh, A., Mesloub, A., Albaqawy, G. A., & Alnaim, M. M. (2021). Impact of COVID-19 pandemic on socio-economic, energy-environment and transport sector globally and sustainable development goal (SDG). Journal of Cleaner Production, 312, 127705. https://doi.org/10.1016/j.jclepro.2021.127705
Pfeffer, J. (1992). Understanding power in organizations. California Management Review, 34(2), 29–50.
Rahadi, R. A., Iswara, C., Afgani, K. F., & Boediman, A. (2023). Examining the Factors that Influence Consumer Willingness to Pay of Bubble Tea among Generation Z in Bandung, Indonesia. International Journal of Global Optimization and Its Application, 2(1), 74–83.
Rasul, G., Nepal, A. K., Hussain, A., Maharjan, A., Joshi, S., Lama, A., Gurung, P., Ahmad, F., Mishra, A., & Sharma, E. (2021). Socio-economic implications of COVID-19 pandemic in South Asia: emerging risks and growing challenges. Frontiers in Sociology, 6, 629693.
Sahoo, P., & Ashwani. (2020). COVID-19 and Indian economy: Impact on growth, manufacturing, trade and MSME sector. Global Business Review, 21(5), 1159–1183.
Salehi, M., Mirzaei, H., Aghaei, M., & Abyari, M. (2012). Dissimilarity of E-marketing VS traditional marketing. International Journal of Academic Research in Business and Social Sciences, 2(1), 510.
Setyawan, S. A., Hudayah, S., & Zainurossalamia, S. (2023). The Influence of Direct Marketing, Digital Marketing and Insta-gram Celebrity Support on Purchase Decisions in Samarinda City, Indonesia. Journal of Madani Society, 2(1), 26–33.
Setyoko, P. I., & Kurniasih, D. (2022). Impact of the covid 19 pandemic on small and medium enterprises (smes) performance: A qualitative study in indonesia. Journal of Industrial Engineering & Management Research, 3(3), 315–324.
Sholih, M. W., Prayogo, I., Ubaidillah, M., Wardhani, A. P., & A’yun, A. Q. (2022). The Effect of Entrepreneurship Education and E-Commerce on Entrepreneurship Interest Moderated by Android-Based Accounting Information Systems. International Journal of Finance, Economics and Business, 1(3), 220–230.
Steininger, D. M. (2019). Linking information systems and entrepreneurship: A review and agenda for IT‐associated and digital entrepreneurship research. Information Systems Journal, 29(2), 363–407.
Sulhan, M. (2021). Digital Business Strategy for MSMEs in the Midst of the Covid-19 Pandemic. BISTIC Business Innovation Sustainability and Technology International Conference (BISTIC 2021), 211–218.
Taherdoost, H., & Jalaliyoon, N. (2014). Marketing vs E-marketing. International Journal of Academic Research in Management, 3(4), 335–340.
Tambunan, T. (2020). MSMEs in times of crisis. evidence from Indonesia. Journal of Developing Economies, 5(2), 89–102.
Tambunan, T. T. H. (2018). MSMEs and access to financing in a developing economy: The Indonesian experience. In Financial entrepreneurship for economic growth in emerging nations (pp. 148–172). IGI Global.
Tangen, S. (2005). Demystifying productivity and performance. International Journal of Productivity and Performance Management, 54(1), 34–46.
Thamrin, T., Stefvy, S., Linda, T., & Sembiring, L. (2022). Investigating the Online Shopping Pattern for Beauty Brands Most Liked by Indonesian Women. Frontiers in Business and Economics, 1(1), 24–34.
Wahyuddin, W., Marzuki, M., Khaddafi, M., Ilham, R. N., & Sinta, I. (2022). A Study of Micro, Small and Medium Enterprises (MSMEs) during Covid-19 Pandemic: An Evidence using Economic Value-Added Method. Journal of Madani Society, 1(1), 1–7.
Walter, A., Ritter, T., & Gemünden, H. G. (2001). Value creation in buyer–seller relationships: Theoretical considerations and empirical results from a supplier’s perspective. Industrial Marketing Management, 30(4), 365–377.
Yudiansyah, S., Srinita, S., Suriani, S., & Eddy, G. (2022). Does Sharia Banking have the Capability to Increase Micro, Small and Medium Enterprises Financing? International Journal of Finance, Economics and Business, 1(4), 250–264.
Zenrif, M. F., & Mustofa, M. L. (2022). Indonesian Economic Recovery after COVID-19 Pandemic: Qur’anic Paradigm in Community Economic Development. Nusantara Science and Technology Proceedings, 1–10.
Zhang, D., Hu, M., & Ji, Q. (2020). Financial markets under the global pandemic of COVID-19. Finance Research Letters, 36(October), 101528. https://doi.org/10.1016/j.frl.2020.101528