How to cite this paper
Seminari, N., Rahyuda, I., Sukaatmadja, I & Sukawati, T. (2023). The role of self-brand connection to mediate the effect of customer satisfaction on repurchase intention in moderation of lovemark.International Journal of Data and Network Science, 7(3), 1295-1302.
References
Ahuvia, A. C. (2015). Nothing matters more to people than people: Brand meaning and social relationships. In Brand meaning management (Vol. 12, pp. 121-149). Emerald Group Publishing Limited.
Arlanda, R.E.Z.H.A., & Suroso, A.G.U.S. (2018). The influence of food and beverage quality, service quality, place, and perceived price to customer satisfaction and repurchase intention. Journal of Research in Management, 1(1), 28-37.
Bairrada, C.M., Coelho, F., & Coelho, A. (2018). Antecedents and outcomes of brand love: Utilitarian and symbolic brand qualities. European Journal of Marketing, 52(3/4), pp.656-682.
Batra, R., Ahuvia, A., & Bagozzi, R.P. (2012). Brand love. Journal of marketing, 76(2), 1-16.
Bernardo, M., Marimon, F., & del Mar Alonso-Almeida, M. (2012). Functional quality and hedonic quality: A study of the dimensions of e-service quality in online travel agencies. Information & Management, 49(7-8), 342-347.
Carroll, B.A., & Ahuvia, A.C. (2006). Some antecedents and outcomes of brand love. Marketing letters, 17(2), 79-89.
Chandran, S.R., Rangarai, H., & Parayitam, S. (2020). The Effect of Brand Awareness and Use, Product Awareness and Use on Brand and Product Satisfaction: A Study of Ayurveda Products from India. Asia-Pacific Journal of Manage-ment Research and Innovation, 16(2), 103-121.
Chaplin, L.N., & Roedder John, D. (2005). The development of self-brand connections in children and adoles-cents. Journal of consumer research, 32(1), 119-129.
De Kerviler, G., & Rodriguez, C.M. (2019). Luxury brand experiences and relationship quality for Millennials: the role of self-expansion. Journal of Business Research, 102, 250-262.
Dolich, I. J. (1969). Congruence relationships between self images and product brands. Journal of Marketing Re-search, 6(1), 80-84.
Du, H. S., Xu, J., Tang, H., & Jiang, R. (2022). Repurchase intention in online knowledge service: The brand awareness perspective. Journal of Computer Information Systems, 62(1), 174-185.
Dwivedi, A., Johnson, L.W., & McDonald, R. (2016). Celebrity endorsements, self-brand connection and relationship quality. International Journal of Advertising, 35(3), 486-503.
Escalas, J. E. (2004). Narrative Processing: Building Consumer Connections to Brands. Journal of Consumer Psychology, 14 (1&2), 168-180.
Fazli-Salehi, R., Torres, I. M., Madadi, R., & Zúniga, M. A. (2021). Is country affinity applicable for domestic brands? The role of nation sentiment on consumers' self-brand connection with domestic vs foreign brands. Asia Pacific Jour-nal of Marketing and Logistics, 33(3), 731-754.
Frei, J. R., & Shaver, P. R. (2002). Respect in close relationships: Prototype definition, self‐report assessment, and initial correlates. Personal relationships, 9(2), 121-139.
Gaustad, T., Samuelsen, B.M., Warlop, L., & Fitzsimons, G.J. (2018). The perils of self‐brand connections: Consumer re-sponse to changes in brand meaning. Psychology & Marketing, 35(11), 818-829.
Giao, H.N.K., Hang, T.D., Son, L.T., Kiem, D., & Vuong, B.N. (2020). Tourists’ Satisfaction towards Bao Loc City, Vi-etnam. Journal of Asian Finance, Economics and Business, 7(7), 269-277.
Hellier, P.K., Geursen, G.M., Carr, R.A., & Rickard, J.A. (2003). Customer repurchase intention: A general structural equation model. European journal of marketing, 37(11/12), 1762-1800.
Hendrick, S. S., & Hendrick, C. (2006). Measuring respect in close relationships. Journal of Social and Personal Relation-ships, 23(6), 881-899.
Hutauruk, R. S. O. (2020). Pengaruh Dimensi Lovemark Terhadap Niat Pembelian Kembali, Pembayaran Dengan Harga Premium, Dan Positif Word Of Mouth Pada Produk Merek Uniqlo Tahun 2020 (Doctoral dissertation, Universitas Atma Jaya Yogyakarta).
Ilyas, G. B., Rahmi, S., Tamsah, H., Munir, A. R., & Putra, A. H. P. K. (2020). Reflective Model of Brand Awareness on Repurchase Intention and Customer Satisfaction. The Journal of Asian Finance, Economics, and Business, 7(9), 427-438.
Jahanvi, J., & Sharma, M. (2021). Brand respect: Conceptualization, scale development and validation. Journal of Busi-ness Research, 132, 115-123.
Japutra, A., Ekinci, Y., Simkin, L., & Nguyen, B. (2018). The role of ideal self-congruence and brand attachment in con-sumers’ negative behaviour: compulsive buying and external trash-talking. European Journal of Marketing, 52(3/4), 683-701.
Joshi, R., & Garg, P. (2021). Role of brand experience in shaping brand love. International Journal of Consumer Stud-ies, 45(2), 259-272.
Jumari. (2017). Gerakan Ekonomi Satyagraha Hindu Bali Melalui Labelisasi NonHalal “Sukla” (Antara Kebangkitan Mili-tansi Dan Ancaman Benih Intoleransi). http://proceedings.kopertais4.or.id/index.php/ancoms/article/download/333 5/. (diakses: 30 April 2022, pukul: 22:06 WITA)
Kiswardi, B.G., & Pariadnya, I. G. (2018). Gerakan Ekonomi Satyagraha. Denpasar: PT. Offset BP Denpasar.
Kleine, S. S., Kleine III, R. E., & Allen, C. T. (1995). How is a possession “me” or “not me”? Characterizing types and an antecedent of material possession attachment. Journal of consumer research, 22(3), 327-343.
Kotler, P., & Keller, K. (2016), Marketing Management, 15th ed. Harlow, Essex: Pearson Education Limited.
Kumar, S., Dhir, A., Talwar, S., Chakraborty, D., & Kaur, P. (2021). What drives brand love for natural products? The moderating role of household size. Journal of Retailing and Consumer Services, 58, 102329.
Liang, L.J., Choi, H.C., & Joppe, M. (2018). Exploring the relationship between satisfaction, trust and switching intention, repurchase intention in the context of Airbnb. International Journal of Hospitality Management, 69, 41-48.
Markus, H. (1977). Self-schemata and processing information about the self. Journal of personality and social psycholo-gy, 35(2), 63.
Nguyen, C., & Nguyen, D. (2020). A study of factors affecting brand awareness in the context of viral marketing in Vi-etnam. International Journal of Advanced Science and Technology, 29(5), 5401-5411.
Nguyen, L., Nguyen, T.H., & Tan, T.K.P. (2021). An Empirical Study of Customers' Satisfaction and Repurchase Intention on Online Shopping in Vietnam. The Journal of Asian Finance, Economics, and Business, 8(1), 971-983
Nikhashemi, S.R., Jebarajakirthy, C., & Nusair, K. (2019). Uncovering the roles of retail brand experience and brand love in the apparel industry: Non-linear structural equation modelling approach. Journal of Retailing and Consumer Ser-vices, 48, 122-135.
Otero, C., & Wilson, G. P. (2018). Effects of brand love and brand equity on repurchase intentions of young consum-ers. International Review of Management and Marketing, 8(4), 7.
Park, C.W., MacInnis, D.J., Priester, J., Eisingerich, A.B., & Iacobucci, D. (2010). Brand attachment and brand attitude strength: Conceptual and empirical differentiation of two critical brand equity drivers. Journal of marketing, 74(6), 1-17.
Pawle, J., & Cooper, P. (2006). Measuring emotion—Lovemarks, the future beyond brands. Journal of advertising re-search, 46(1), 38-48.
Pirooz, O., Babakhani, T., Hamedi, O., & Torabi, M. (2020). Investigating the Relationship between Brand Self-Reliance and Loyalty with the Mediating Role of Brand Experience: A Case Study in Tehran Private Hospitals. Archives of Pharmacy Practice, 1, 68.
Prahiawan, W., Juliana, J., & Purba, J. T. (2021). The role of e-satisfaction, e-word of mouth and e-trust on repurchase in-tention of online shop. International Journal of Data and Network Science, 5(4), 593–600. doi: 10.5267/j.ijdns.2021.8.008.
Roberts, K. (2004) Lovemarks: The Future beyond Brands. Powerhouse Books, New York.
Sari, A., Ambarwati, D.A.S., & Ramelan, M.R. (2020). The mediation relationship of customer satisfaction between ser-vice quality and repurchase intention on e-commerce in Indonesia. Jurnal Manajemen dan Pemasaran Jasa, 13(1), 137-150.
Sari, D.A.T., & Giantari, I.G.A.K. (2020). Role of Consumer Satisfaction in Mediating Effect of Product Quality on Re-purchase Intention. International Research Journal of Management, IT and Social Sciences, 7(1), 217-226.
Sarkar, J.G., Sreejesh, S., Sarkar, A., & Dwivedi, Y.K. (2021). Impact of self‐brand connection on willingness to pay pre-mium: Relevant mediators and moderators. Psychology & Marketing, 38(11), 1942-1959.
Shuv-Ami, A. (2017). A new scale of brand lovemarks. Sinergie Italian Journal of Management, 35(Jan-Apr), 85-102.
Song, H., Wang, J., & Han, H. (2019). Effect of image, satisfaction, trust, love, and respect on loyalty formation for name-brand coffee shops. International Journal of Hospitality Management, 79, 50-59.
Stokburger-Sauer, N., Ratneshwar, S., & Sen, S. (2012). Drivers of consumer–brand identification. International journal of research in marketing, 29(4), 406-418.
Suetrong, P., Pires, G. D., & Chen, T. (2018). Conceptualising the effect of brand love on consumers' repurchase inten-tions for consumer products. Global Business and Economics Review, 20(2), 213-230.
Suthongwan, S. (2020). The Relationship of Digital Post-Purchase Brand Touchpoints on Relationship Quality and Self-Brand Connection in the Context of Repurchase of an Automobile. มนุษย สังคม สาร (ม ส ส.) คณะ มนุษยศาสตร์ และ สังคมศาสตร์ มหาวิทยาลัย ราชภัฏ บุรีรัมย์, 18(3), 215-235.
Titib, I Made. (2006). Menumbuh Kembangkan Pendidikan Budhi Pekerti Pada Anak. PT. Offset BP Denpasar.
Tsai, S. P. (2005). Impact of personal orientation on luxury-brand purchase value: An international investigation. Interna-tional Journal of Market Research, 47(4), 427-452.
Yu, E., & Kim, J. (2020). The Relationship between Self-City Brand Connection, City Brand Experience, and City Brand Ambassadors. Sustainability, 12(3), 982.
Yuliantoro, N., Goeltom, V., Juliana, I. B., Pramono, R., & Purwanto, A. (2019). Repurchase intention and word of mouth factors in the millennial generation against various brands of Boba drinks during the Covid 19 pandemic. African Journal of Hospitality, Tourism and Leisure, 8(2), 1-11.
Zhou, F., Mou, J., Su, Q., & Wu, Y. C. J. (2020). How does consumers' Perception of Sports Stars' Personal Brand Promote Consumers’ brand love? A mediation model of global brand equity. Journal of Retailing and Consumer Services, 54, 102012.
Arlanda, R.E.Z.H.A., & Suroso, A.G.U.S. (2018). The influence of food and beverage quality, service quality, place, and perceived price to customer satisfaction and repurchase intention. Journal of Research in Management, 1(1), 28-37.
Bairrada, C.M., Coelho, F., & Coelho, A. (2018). Antecedents and outcomes of brand love: Utilitarian and symbolic brand qualities. European Journal of Marketing, 52(3/4), pp.656-682.
Batra, R., Ahuvia, A., & Bagozzi, R.P. (2012). Brand love. Journal of marketing, 76(2), 1-16.
Bernardo, M., Marimon, F., & del Mar Alonso-Almeida, M. (2012). Functional quality and hedonic quality: A study of the dimensions of e-service quality in online travel agencies. Information & Management, 49(7-8), 342-347.
Carroll, B.A., & Ahuvia, A.C. (2006). Some antecedents and outcomes of brand love. Marketing letters, 17(2), 79-89.
Chandran, S.R., Rangarai, H., & Parayitam, S. (2020). The Effect of Brand Awareness and Use, Product Awareness and Use on Brand and Product Satisfaction: A Study of Ayurveda Products from India. Asia-Pacific Journal of Manage-ment Research and Innovation, 16(2), 103-121.
Chaplin, L.N., & Roedder John, D. (2005). The development of self-brand connections in children and adoles-cents. Journal of consumer research, 32(1), 119-129.
De Kerviler, G., & Rodriguez, C.M. (2019). Luxury brand experiences and relationship quality for Millennials: the role of self-expansion. Journal of Business Research, 102, 250-262.
Dolich, I. J. (1969). Congruence relationships between self images and product brands. Journal of Marketing Re-search, 6(1), 80-84.
Du, H. S., Xu, J., Tang, H., & Jiang, R. (2022). Repurchase intention in online knowledge service: The brand awareness perspective. Journal of Computer Information Systems, 62(1), 174-185.
Dwivedi, A., Johnson, L.W., & McDonald, R. (2016). Celebrity endorsements, self-brand connection and relationship quality. International Journal of Advertising, 35(3), 486-503.
Escalas, J. E. (2004). Narrative Processing: Building Consumer Connections to Brands. Journal of Consumer Psychology, 14 (1&2), 168-180.
Fazli-Salehi, R., Torres, I. M., Madadi, R., & Zúniga, M. A. (2021). Is country affinity applicable for domestic brands? The role of nation sentiment on consumers' self-brand connection with domestic vs foreign brands. Asia Pacific Jour-nal of Marketing and Logistics, 33(3), 731-754.
Frei, J. R., & Shaver, P. R. (2002). Respect in close relationships: Prototype definition, self‐report assessment, and initial correlates. Personal relationships, 9(2), 121-139.
Gaustad, T., Samuelsen, B.M., Warlop, L., & Fitzsimons, G.J. (2018). The perils of self‐brand connections: Consumer re-sponse to changes in brand meaning. Psychology & Marketing, 35(11), 818-829.
Giao, H.N.K., Hang, T.D., Son, L.T., Kiem, D., & Vuong, B.N. (2020). Tourists’ Satisfaction towards Bao Loc City, Vi-etnam. Journal of Asian Finance, Economics and Business, 7(7), 269-277.
Hellier, P.K., Geursen, G.M., Carr, R.A., & Rickard, J.A. (2003). Customer repurchase intention: A general structural equation model. European journal of marketing, 37(11/12), 1762-1800.
Hendrick, S. S., & Hendrick, C. (2006). Measuring respect in close relationships. Journal of Social and Personal Relation-ships, 23(6), 881-899.
Hutauruk, R. S. O. (2020). Pengaruh Dimensi Lovemark Terhadap Niat Pembelian Kembali, Pembayaran Dengan Harga Premium, Dan Positif Word Of Mouth Pada Produk Merek Uniqlo Tahun 2020 (Doctoral dissertation, Universitas Atma Jaya Yogyakarta).
Ilyas, G. B., Rahmi, S., Tamsah, H., Munir, A. R., & Putra, A. H. P. K. (2020). Reflective Model of Brand Awareness on Repurchase Intention and Customer Satisfaction. The Journal of Asian Finance, Economics, and Business, 7(9), 427-438.
Jahanvi, J., & Sharma, M. (2021). Brand respect: Conceptualization, scale development and validation. Journal of Busi-ness Research, 132, 115-123.
Japutra, A., Ekinci, Y., Simkin, L., & Nguyen, B. (2018). The role of ideal self-congruence and brand attachment in con-sumers’ negative behaviour: compulsive buying and external trash-talking. European Journal of Marketing, 52(3/4), 683-701.
Joshi, R., & Garg, P. (2021). Role of brand experience in shaping brand love. International Journal of Consumer Stud-ies, 45(2), 259-272.
Jumari. (2017). Gerakan Ekonomi Satyagraha Hindu Bali Melalui Labelisasi NonHalal “Sukla” (Antara Kebangkitan Mili-tansi Dan Ancaman Benih Intoleransi). http://proceedings.kopertais4.or.id/index.php/ancoms/article/download/333 5/. (diakses: 30 April 2022, pukul: 22:06 WITA)
Kiswardi, B.G., & Pariadnya, I. G. (2018). Gerakan Ekonomi Satyagraha. Denpasar: PT. Offset BP Denpasar.
Kleine, S. S., Kleine III, R. E., & Allen, C. T. (1995). How is a possession “me” or “not me”? Characterizing types and an antecedent of material possession attachment. Journal of consumer research, 22(3), 327-343.
Kotler, P., & Keller, K. (2016), Marketing Management, 15th ed. Harlow, Essex: Pearson Education Limited.
Kumar, S., Dhir, A., Talwar, S., Chakraborty, D., & Kaur, P. (2021). What drives brand love for natural products? The moderating role of household size. Journal of Retailing and Consumer Services, 58, 102329.
Liang, L.J., Choi, H.C., & Joppe, M. (2018). Exploring the relationship between satisfaction, trust and switching intention, repurchase intention in the context of Airbnb. International Journal of Hospitality Management, 69, 41-48.
Markus, H. (1977). Self-schemata and processing information about the self. Journal of personality and social psycholo-gy, 35(2), 63.
Nguyen, C., & Nguyen, D. (2020). A study of factors affecting brand awareness in the context of viral marketing in Vi-etnam. International Journal of Advanced Science and Technology, 29(5), 5401-5411.
Nguyen, L., Nguyen, T.H., & Tan, T.K.P. (2021). An Empirical Study of Customers' Satisfaction and Repurchase Intention on Online Shopping in Vietnam. The Journal of Asian Finance, Economics, and Business, 8(1), 971-983
Nikhashemi, S.R., Jebarajakirthy, C., & Nusair, K. (2019). Uncovering the roles of retail brand experience and brand love in the apparel industry: Non-linear structural equation modelling approach. Journal of Retailing and Consumer Ser-vices, 48, 122-135.
Otero, C., & Wilson, G. P. (2018). Effects of brand love and brand equity on repurchase intentions of young consum-ers. International Review of Management and Marketing, 8(4), 7.
Park, C.W., MacInnis, D.J., Priester, J., Eisingerich, A.B., & Iacobucci, D. (2010). Brand attachment and brand attitude strength: Conceptual and empirical differentiation of two critical brand equity drivers. Journal of marketing, 74(6), 1-17.
Pawle, J., & Cooper, P. (2006). Measuring emotion—Lovemarks, the future beyond brands. Journal of advertising re-search, 46(1), 38-48.
Pirooz, O., Babakhani, T., Hamedi, O., & Torabi, M. (2020). Investigating the Relationship between Brand Self-Reliance and Loyalty with the Mediating Role of Brand Experience: A Case Study in Tehran Private Hospitals. Archives of Pharmacy Practice, 1, 68.
Prahiawan, W., Juliana, J., & Purba, J. T. (2021). The role of e-satisfaction, e-word of mouth and e-trust on repurchase in-tention of online shop. International Journal of Data and Network Science, 5(4), 593–600. doi: 10.5267/j.ijdns.2021.8.008.
Roberts, K. (2004) Lovemarks: The Future beyond Brands. Powerhouse Books, New York.
Sari, A., Ambarwati, D.A.S., & Ramelan, M.R. (2020). The mediation relationship of customer satisfaction between ser-vice quality and repurchase intention on e-commerce in Indonesia. Jurnal Manajemen dan Pemasaran Jasa, 13(1), 137-150.
Sari, D.A.T., & Giantari, I.G.A.K. (2020). Role of Consumer Satisfaction in Mediating Effect of Product Quality on Re-purchase Intention. International Research Journal of Management, IT and Social Sciences, 7(1), 217-226.
Sarkar, J.G., Sreejesh, S., Sarkar, A., & Dwivedi, Y.K. (2021). Impact of self‐brand connection on willingness to pay pre-mium: Relevant mediators and moderators. Psychology & Marketing, 38(11), 1942-1959.
Shuv-Ami, A. (2017). A new scale of brand lovemarks. Sinergie Italian Journal of Management, 35(Jan-Apr), 85-102.
Song, H., Wang, J., & Han, H. (2019). Effect of image, satisfaction, trust, love, and respect on loyalty formation for name-brand coffee shops. International Journal of Hospitality Management, 79, 50-59.
Stokburger-Sauer, N., Ratneshwar, S., & Sen, S. (2012). Drivers of consumer–brand identification. International journal of research in marketing, 29(4), 406-418.
Suetrong, P., Pires, G. D., & Chen, T. (2018). Conceptualising the effect of brand love on consumers' repurchase inten-tions for consumer products. Global Business and Economics Review, 20(2), 213-230.
Suthongwan, S. (2020). The Relationship of Digital Post-Purchase Brand Touchpoints on Relationship Quality and Self-Brand Connection in the Context of Repurchase of an Automobile. มนุษย สังคม สาร (ม ส ส.) คณะ มนุษยศาสตร์ และ สังคมศาสตร์ มหาวิทยาลัย ราชภัฏ บุรีรัมย์, 18(3), 215-235.
Titib, I Made. (2006). Menumbuh Kembangkan Pendidikan Budhi Pekerti Pada Anak. PT. Offset BP Denpasar.
Tsai, S. P. (2005). Impact of personal orientation on luxury-brand purchase value: An international investigation. Interna-tional Journal of Market Research, 47(4), 427-452.
Yu, E., & Kim, J. (2020). The Relationship between Self-City Brand Connection, City Brand Experience, and City Brand Ambassadors. Sustainability, 12(3), 982.
Yuliantoro, N., Goeltom, V., Juliana, I. B., Pramono, R., & Purwanto, A. (2019). Repurchase intention and word of mouth factors in the millennial generation against various brands of Boba drinks during the Covid 19 pandemic. African Journal of Hospitality, Tourism and Leisure, 8(2), 1-11.
Zhou, F., Mou, J., Su, Q., & Wu, Y. C. J. (2020). How does consumers' Perception of Sports Stars' Personal Brand Promote Consumers’ brand love? A mediation model of global brand equity. Journal of Retailing and Consumer Services, 54, 102012.