Aaker, D. A. (1991). Managing brand equity: Capitalizing on the value of a brand name. New York: The Free Press.
Ahn, T., Ryu, S., & Han, I. (2004). The impact of the online and offline features on the user acceptance of Internet shop-ping malls. Electronic Commerce research and applications, 3(4), 405-420.
Aladwani, A. M., & Palvia, P. C. (2002). Developing and validating an instrument for measuring user-perceived web qual-ity. Information & Management, 39(6), 467-476.
Anderson, J. C., & Gerbing, D. W. (1988). Structural equation modeling in practice: A review and recommended two-step approach. Psychological Bulletin, 103(3), 411-423.
Baggozi, R. P., & Dholakia, U. M. (2006). Antecedents and purchase consequences of customer participation in small group brand communities. International Journal of Research in Marketing, 23(1), 45-61.
Bagozzi, R. P., Gopinath, M., & Nyer, P. U. (1999). The role of emotions in marketing. Journal of the Academy of Market-ing Science, 27(2), 184-206.
Baldinger, A. L., & Rubinson, J. (1996). Brand loyalty: the link between attitude and behavior. Journal of Advertising re-Search, 36(6), 22-35.
Bentler, P. M., & Bonett, D. G. (1980). Significance tests and goodness of fit in the analysis of covariance struc-tures. Psychological Bulletin, 88(3), 588-606.
Braddy, P. W., Meade, A. W., & Kroustalis, C. M. (2008). Online recruiting: The effects of organizational familiarity, website usability, and website attractiveness on viewers’ impressions of organizations. Computers in Human Behav-ior, 24(6), 2992-3001.
Brújula, S. C., & Calvo, J. J. C. (1997). Las estrategias de captación y retención de clientes y la lealtad: un análisis de segmentación. Revista española de investigación de marketing, 1(1), 55-72.
Carlson, J., Sinnappan, S., & Voola, R. (2003). Application of the WebQual instrument to three Australian B2C websites: An exploratory investigation. In Australian and New Zealand Marketing Academy Conference (ANZMAC).
Carmines, E. G., & Mclver, J. P. (1981). Analyzing Models with Unobserved Variables. In G. W. Bohrnstedt, & E. F. Bor-gatta (Eds.). Social Measurement: Current Issues (pp. 65-115). Beverly Hills, CA: Sage.
Collins, G. R., & Cobanoglu, C. (2013). Hospitality information technology: Learning how to use it. (8th ed.). Dubuque, IA: Kendall/Hunt Publishing Co.
Cox, J., & Dale, B. G. (2001). Service quality and e‐commerce: an exploratory analysis. Managing Service Quality: An In-ternational Journal, 11(2), 121-131.
Chaiprasit, K., Jariangprasert, N., Chomphunut, A., Naparat, D., & Jaturapataraporn, J. (2011). Tourist expectations to-ward travel and tourism websites in Thailand. International Business & Economics Research Journal (IBER), 10(3), 41-50.
Chaudhuri, A., & Holbrook, M. B. (2001). The chain of effects from brand trust and brand affect to brand performance: the role of brand loyalty. Journal of Marketing, 65(2), 81-93.
Chi, H. K., Yeh, H. R., & Yang, Y. T. (2009). The impact of brand awareness on consumer purchase intention: The mediat-ing effect of perceived quality and brand loyalty. Journal of International Management Studies, 4(1), 135-144.
Dawar, N. (1996). Extensions of broad brands: The role of retrieval in evaluations of fit. Journal of Consumer Psycholo-gy, 5(2), 189-207.
Deighton, J., Henderson, C.M., Neslin, S.A. (1994), The effect of advertising on brand switching and repeat purchasing. Journal of Marketing Research, 31, 28-43.
Dobni, D., & Zinkhan, G. M. (1990). In search of brand image: A foundation analysis. In M. E. Goldberg, G. Gorn, & R. W. Pollay (Eds.). Advances in Consumer Research (Vol. 17, pp. 110-119). Provo, UT: Association for Consumer Re-search.
Dodds, W. B., Monroe, K. B., & Grewal, D. (1991). Effects of price, brand, and store information on buyers’ product eval-uations. Journal of Marketing Research, 28(3), 307-319.
Everard, A., & Galletta, D. F. (2005). How presentation flaws affect perceived site quality, trust, and intention to purchase from an online store. Journal of Management Information Systems, 22(3), 56-95.
Fornell, C., & Larcker, D. F. (1981). Evaluating structural equation models with unobservable variables and measurement error. Journal of Marketing Research, 18(1), 39-50.
Garretson, J. A., & Clow, K. E. (1999). The influence of coupon face value on service quality expectations, risk percep-tions, and purchase intentions in the dental industry. Journal of Services Marketing, 13(1), 59-72.
Geissler, G. L. (2001). Building customer relationships online: the web site designers’ perspective. Journal of Consumer Marketing, 18(6), 488-502.
Hair, J. F., Black, W. C., Babin, B. J., Anderson, R. E., & Tatham, R. L. (2006). Multivariate Data Analysis (6th ed.). New Jersey: Prentice-Hall.
Hair, J. F., Tatham, R. L., Anderson, R. E., & Black, W. C. (1998). Multivariate Data Analysis (5th ed.). New Jersey: Pren-tice-Hall.
Ho, C. I., & Lee, Y. L. (2007). The development of an e-travel service quality scale. Tourism Management, 28(6), 1434-1449.
Hoelter, J. W. (1983). The analysis of covariance structures: Goodness-of-fit indices. Sociological Methods & Re-search, 11(3), 325-344.
Holbrook, M. B., & Corfman, K. P. (1985). Quality and value in the consumption experience: Phaedrus rides again. Perceived Quality, 31(2), 31-57.
Hoyle, R. H. (1995). The structural equation modeling approach: Basic concepts and fundamental issues. In R. H. Hoyle (Ed.). Structural equation modeling: Concepts, issues, and applications (p. 1–15). Oaks, CA: Sage Publications, Inc.
Hsieh, M. H., Pan, S. L., & Setiono, R. (2004). Product-, corporate-, and country-image dimensions and purchase behav-ior: A multicountry analysis. Journal of the Academy of Marketing Science, 32(3), 251-270.
Hsu, H. C., Lai, C. S., & Chen, C. H. (2007). Extrinsic cue of warranty by selling through a reputable website. Journal of Advertising Research, 47(2), 158-164.
Jeon, M. M., & Jeong, M. (2017). Customers’ perceived website service quality and its effects on e-loyalty. International Journal of Contemporary Hospitality Management, 29(1), 438-457.
Jeong, M., & Lambert, C. U. (2001). Adaptation of an information quality framework to measure customers’ behavioral intentions to use lodging Web sites. International Journal of Hospitality Management, 20(2), 129-146.
Kan, S. H. (2002). Metrics and models in software quality engineering. Boston: Addison-Wesley Longman Publishing Co., Inc.
Karimov, F. P., Brengman, M., & Van Hove, L. (2011). The effect of website design dimensions on initial trust: A synthe-sis of the empirical literature. Journal of Electronic Commerce Research, 12(4), 272-301.
Kaynama, S. A., & Black, C. I. (2000). A proposal to assess the service quality of online travel agencies: an exploratory study. Journal of Professional Services Marketing, 21(1), 63-88.
Keller, K. L. (1993). Conceptualizing, measuring, and managing customer-based brand equity. Journal of Marketing, 57(1), 1-22.
Kim, H. R. (2005). Developing an index of online customer satisfaction. Journal of Financial Services Marketing, 10(1), 49-64.
Kim, J., Morris, J. D., & Swait, J. (2008). Antecedents of true brand loyalty. Journal of Advertising, 37(2), 99-117.
Kim, W. G., & Lee, H. Y. (2005). Comparison of web service quality between online travel agencies and online travel suppliers. Journal of Travel & Tourism Marketing, 17(2-3), 105-116.
Kim, W., and Lee, H.Y. (2004). Comparison of web service quality between online travel agencies and online travel sup-pliers. Journal of Travel and Tourism Marketing, 17(2-3), 105-116.
Kotler, P., & Armstrong, G. (2010). Principles of Marketing (13th ed.). Upper Saddle River, NJ: Pearson education.
Li, W. Z., & Jiao, A. Y. (2008). The impact of website and offline equality on relationship quality: An empirical Study on e-retailing. In 2008 4th International Conference on Wireless Communications, Networking and Mobile Compu-ting (pp. 1-5). IEEE.
Loiacono, E., Watson, R., & Goodhue, D. (2002). WebQual™: A measure of website quality. In Evans, K., Scheer, L. (Eds.). Marketing educators’ conference: Marketing Theory and Applications. 13, 432-437.
Madu, C. N., & Madu, A. A. (2002). Dimensions of e‐quality. International Journal of Quality & Reliability Management, 19(3), 246-258.
Mohamed, I., & Moradi, L. (2011). A model of e-tourism satisfaction factors for foreign tourists. Australian Journal of Basic and Applied Sciences, 5(12), 877-883.
Moon, J. W., & Kim, Y. G. (2001). Extending the TAM for a World-Wide-Web context. Information & Manage-ment, 38(4), 217-230.
Newman, W. G. (1975). Possible etiologic factors in external root resorption. American Journal of Orthodontics, 67(5), 522-539.
Nunnally, J. C. (1978). Psychometric Theory. New York: McGraw- Hill.
Nusair, K. K., & Kandampully, J. (2008). The antecedents of customer satisfaction with online travel services: a concep-tual model. European Business Review, 20(1), 4-19.
Nguyen, T. D., Barrett, N. J., & Miller, K. E. (2011). Brand loyalty in emerging markets. Marketing Intelligence & Plan-ning, 29(3), 222-232.
Oliver, R. L. (1999). Whence consumer loyalty?. Journal of Marketing, 63(4_suppl1), 33-44.
Park, C. W., Jaworski, B. J., & MacInnis, D. J. (1986). Strategic brand concept-image management. Journal of Marketing, 50(4), 135-145.
Peterson, R. A. (1994). A meta-analysis of Cronbach's coefficient alpha. Journal of Consumer Research, 21(2), 381-391.
Rao, A. R., & Monroe, K. B. (1989). The effect of price, brand name, and store name on buyers’ perceptions of product quality: An integrative review. Journal of Marketing Research, 26(3), 351-357.
Raykov, T., & Widaman, K. F. (1995). Issues in applied structural equation modeling research. Structural Equation Mod-eling: A Multidisciplinary Journal, 2(4), 289-318.
Richardson, P. S., Dick, A. S., & Jain, A. K. (1994). Extrinsic and intrinsic cue effects on perceptions of store brand quali-ty. Journal of Marketing, 58(4), 28-36.
Roy, D., & Banerjee, S. (2007). CARE‐ing strategy for integration of brand identity with brand image. International Jour-nal of Commerce and Management, 17(1/2), 140-148.
Shimp, T. A., & Bearden, W. O. (1982). Warranty and other extrinsic cue effects on consumers' risk perceptions. Journal of Consumer Research, 9(1), 38-46.
Slater, S. F. (1995). Issues in conducting marketing strategy research. Journal of strategic Marketing, 3(4), 257-270.
Sutikno, B. (2011). Does Consumers' Brand Identification Matter: The Mediating Roles of Brand Loyalty. International Journal of Interdisciplinary Social Sciences, 6(3), 1833-1882.
Szybillo, G. J., & Jacoby, J. (1974). Intrinsic versus extrinsic cues as determinants of perceived product quality. Journal of Applied Psychology, 59(1), 74-78.
Wang, L., Law, R., Guillet, B. D., Hung, K., & Fong, D. K. C. (2015). Impact of hotel website quality on online booking intentions: eTrust as a mediator. International Journal of Hospitality Management, 47, 108-115.
Winter, S. J., Saunders, C., & Hart, P. (2003). Electronic window dressing: Impression management with web-sites. European Journal of Information Systems, 12(4), 309-322.
Yang, Z., & Jun, M. (2002). Consumer perception of e-service quality: from internet purchaser and non-purchaser per-spectives. Journal of Business Strategies, 19(1), 19-41.
Yang, Z., Cai, S., Zhou, Z., & Zhou, N. (2005). Development and validation of an instrument to measure user perceived service quality of information presenting web portals. Information & management, 42(4), 575-589.
Yoo, B., Donthu, N., & Lee, S. (2000). An examination of selected marketing mix elements and brand equity. Journal of the academy of marketing science, 28(2), 195-211.
Zeithaml, V. A. (1988). Consumer perceptions of price, quality, and value: A means-end model and synthesis of evi-dence. Journal of Marketing, 52(3), 2-22.