The advancement of sustainable competitiveness and its contribution to the sustainability of sustainable development are becoming increasingly important research topics in sustainability science. The main purpose of this study is to disseminate knowledge in the practice of entrepreneurship and to strengthen the theoretical foundation to support sound and appropriate decision making as well as to improve the performance of the business competitiveness. The main source of data material in this paper is the primary micro fundamental survey with path analysis model. The result of this study shows that technological innovation not only produces new products but can also be the best way to achieve advancement. New Product Development (NPD) is the output of technological innovation, and the best way that must be developed as a strong foundation for decision makers to achieve sustainable competitiveness progress is the new product development and institutional integration. If productivity and economic growth are the main keys to success in achieving sustainable competitiveness, the NPD and institutional integration is the main determinant of the progress of sustainable competitiveness. The conclusion of this study is that productivity and economic growth is not enough to be the main key of the strength of competitiveness, but it also requires collaboration from various fundamental factors and the NPD and institutional integration as a driving force, the best way, and the main determinant of the achievement of the performance progress of sustainable development competitiveness.