Computer hardware business and computer equipment have been growing industry in Iran and there have been growing interests on increasing market share based on creating innovative ideas. In this paper, we present an empirical investigation to find out important factors influencing this industry. The proposed study of this paper designs a questionnaire and using 225 experts’ feedbacks implements a structural equation modeling and extracts four factors including “agile management”, “firms’ position in business environment”, “dynamic environment” and “dynamic market”. The most important sub factors in detected items are strategic planning, market share, trade communications as well as rules and regulations.