The primary objective of this paper is to study the present status of organizational adaptability in Iranian broadcasting system against environmental changes and present possible suggestions to empower the organization to cope with future changes. The study uses the method developed by Denison (1990) [Denison, D. R. (1990). Corporate culture and organizational effectiveness. John Wiley & Sons.] to study the organizational changes. Using a sample of 354 randomly selected employees who worked for this organization, the study has determined that the level of organizational adaptability was less than desirable level and the firm needs to make necessary actions to better cope with environmental change.

“Iranian general policies of administrative system” is the mediator between the Islamic Republic of Iran vision in 2025 horizon and the practical field for establishing executive policies and laws, which is notified in 26 sections. This research aims to study the effects of television on institutionalization of six items of human resources principles in Iranian general policies of administrative system including human dignity, organizational justice, meritocracy, knowledge-basis, giving services in the deprived regions and honoring the retired. Research society consists of the management pundits familiar with media concepts. According to Grounded Theory and snowball sampling, 32 experts were interviewed and the institutionalization of human resources principles in Iranian general policies of administrative system model by television was extracted. The model discloses there has not been optimal utilization of television capacities for expressing the human resources principles in Iranian general policies of administrative system, but it is possible to use the capacity of television in planning and implementing these general policies. Considering the infrastructure and using appropriate strategies, television as the most influential mass media can be used in the axial issue, that is, the institutionalization of human resources principles in Iranian general policies of administrative system. It is crucial to notice the role of intervening factors in this area.

This study examines a number of factors suggested in the literature as important determinants of the foreign market selection. Key strategic factors are determined as four groups: host-country characteristics, firm-specific factors, competitive situation and content adaptation. In this study, multiple regression and path analysis are used. To test the model with modeling techniques, the necessary data from 29 media firms were used. It is based on a questionnaire, which has provided several insights into market selection elements. Our findings indicate that all components of the host country, exporting companies, competitive situation and the content adaptation could influence positively the selection of foreign market. The results also indicate that the adaptation of content was the most effective in choosing a foreign market. In addition, cross-cultural adaptation is an important component in selection of foreign markets. The results also suggest that the causal relationships between the independent variables are positive and significant, while the relationship between the content adaptation and the competitive situation has not been confirmed.

For years, there have been growing interests on cost reduction for products and services. Privatization is considered as one of the most important techniques to increase relative efficiencies of publically held firms. In this paper, we present an empirical investigation to rank important barriers on privatization of television (TV) media industry in Iran. The proposed study of this paper designs and distributes a questionnaire using a sample of 234 out of 600 graduate students who were enrolled in media communication studies. The survey considers social, cultural, economic as well as rules and regulations factors influencing privatization of TV media industry. The survey uses the ranking method presented by Cook and Kress (1990) [Cook, W. D., & Kress, M. (1990). A data envelopment model for aggregating preference rankings. Management Science, 36(11), 1302-1310.]. The results of the investigation indicate rules and regulations are the most important barriers on privatization of Iranian TV followed by cultural, social and economic factors.

Performance measurement plays an important role on media organizations and there are literally many methods for measuring the performance of an organization. European Foundation Quality Management (EFQM) is one of the most popular methods for measuring performance of organizations. In this paper, we perform an empirical survey to customize this method for broadcasting organization of Iran. The proposed model of this paper designs a questionnaire and distributes among 3000 employees of the Iranian broadcasting organization. We have analyzed and assigned some points to different criteria and realized that standard EFQM can be considered as a customized method for taking appropriate strategies in this organization.

During the past few years, there has been growing interests in reducing cost of products and services among developing countries. Privatization is believed to be one of the most important techniques to increase relative efficiencies of publically held organizations. In this paper, we study important barriers on privatization of television (TV) media industry in Iran. The proposed study of this paper designs and distributes a questionnaire using a sample of 234 out of 600 graduate students who were enrolled in media communication studies and examined six hypotheses based on one-side t-student. The survey considers different factors influencing privatization of TV media industry. The results of the investigation indicate that the cost of TV production, short and long-term investment security, people & apos; s interest on investing on TV media industry, building appropriate culture, cultural obstacles and economic barriers influence media privatization, significantly.

Satellite channels play an important role on building a connection among people with the same nationality who live in different parts of the world. The primary question is on how to serve various people with appropriate programs. In this paper, we present an empirical study among 310 audiences of satellite channels. The results show that the demographic characteristics of the audiences including age, gender, and education significantly influence the level of gratification with the satellite channels. From the cognitive perspective, they consider the satellite channels as tools for increasing their knowledge and from an emotional perspective; they consider these channels as enjoyable, entertaining and interesting.

Organizations with activities of all kinds are influenced by environmental conditions, and external environment is in fact the beginning point of the strategy. Strategic management is an approach resulting from fast changing age and can consider it as a view and a technique for flexible planning to fast changes, and balanced score card is regarded as one of the strong instruments in this zone. Balanced score card can truly plays an important role in all stages of strategic management and the efficiency of this model is considerably regarded in management performance evaluation in different organizations. However, strong instrument such as balance score card is hardly used because of long term dominance of political approaches in the management of Iran media organizations. This paper conceptualizes administrational trend of strategic planning by implementing balanced score card and we draw strategy map and determine performance indexes in a written media organization (Hamshahri Newspaper).